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DIY & Tools

£502.4M/yr of tracked demand across 2,225 niches on Amazon United Kingdom (median 90-day growth -11.8%) — led by window cleaning equipment at 75/100.

DIY & Tools on Amazon UK in one read

Everything a seller checks before picking a lane, in three answers.

How big is it?

A £502.4M/yr market across 2,225 tracked niches. 10.7M Amazon searches last week.

£502.4M

tracked market / yr

Niches tracked2,225
Searches last week-11.8%10.7M

Where is it heading?

The median niche shrank -11.8% in search demand over the last 90 days.

-11.8%

median 90-day growth

Top riser+747.0%Sup Pump

How open is it?

18 of 2,225 tracked niches clear our launch bar today. 462 run without a dominant brand.

18

launch-ready niches

No dominant brand462
Quality gap to exploit90
Low review barrier375

Market map

Every tracked niche sized by yearly market — the shelf at a glance.

window cleaning equipment

£6.1Mscore 75 · Launch it

window cleaner

£6.1Mscore 75 · Launch it

toilet seat

£3.7Mscore 59 · Worth a look

drill

£3.4Mscore 62 · Worth a look

gloves

£3.4Mscore 58 · Worth a look

key safe

£3.0Mscore 60 · Worth a look

shower head

£2.7Mscore 58 · Worth a look

shelves

£2.6Mscore 66 · Worth a look

step ladder

£2.6Mscore 63 · Worth a look

paint sprayer

£2.4Mscore 67 · Launch it

tape measure

£2.4Mscore 60 · Worth a look

laser level

£2.3Mscore 58 · Worth a look

socket set

£1.8Mscore 59 · Worth a look

cable ties

£1.7Mscore 61 · Launch it

shower caddy

£1.7Mscore 59 · Worth a look

electric screwdriver

£1.7Mscore 62 · Worth a look

safe

£1.6Mscore 60 · Worth a look

screwdriver set

£1.6Mscore 65 · Worth a look

plunger

£1.6Mscore 60 · Worth a look

padlock

£1.5Mscore 60 · Worth a look

dewalt battery

£1.5Mscore 62 · Worth a look

drill bit sets

£1.4Mscore 58 · Worth a look

door stop

£1.4Mscore 64 · Launch it

makita 18v batteries

£1.4Mscore 64 · Worth a look

resin

£1.3Mscore 63 · Worth a look

coat hooks

£1.2Mscore 59 · Worth a look

duct tape

£1.2Mscore 59 · Launch it

multi tool

£1.2Mscore 59 · Worth a look

toilet

£1.2Mscore 62 · Worth a look

charcoal

£1.2Mscore 74 · Launch it

tools

£1.1Mscore 60 · Launch it

multi tool blade

£1.0Mscore 62 · Worth a look

expanding foam

£1.0Mscore 60 · Worth a look

gardening gloves

£994Kscore 61 · Launch it

parcel box

£979Kscore 60 · Worth a look

fly screens for doors

£912Kscore 75 · Launch it

hammer

£908Kscore 59 · Worth a look

torque wrench

£897Kscore 65 · Launch it

dust mask

£897Kscore 67 · Worth a look

tarpaulin

£891Kscore 60 · Launch it

shower

£882Kscore 65 · Worth a look

bungee cords with hooks

£865Kscore 61 · Launch it

circular saws

£829Kscore 61 · Worth a look

outdoor extension lead

£805Kscore 66 · Worth a look

tool chest

£767Kscore 59 · Worth a look

chisel set

£748Kscore 59 · Worth a look

angle grinder

£744Kscore 67 · Worth a look

salt blocks for water softener

£743Kscore 59 · Worth a look

multi plug

£737Kscore 59 · Worth a look

extractor fan

£733Kscore 60 · Worth a look

toilet unblocker

£725Kscore 67 · Worth a look

sand

£705Kscore 60 · Worth a look

wire stripper

£705Kscore 61 · Worth a look

string

£702Kscore 60 · Worth a look

pliers

£699Kscore 62 · Worth a look

clamps

£689Kscore 61 · Worth a look

tower extension lead

£642Kscore 59 · Worth a look

spirit level

£631Kscore 59 · Worth a look

logs

£630Kscore 61 · Worth a look

orbital sander

£606Kscore 59 · Worth a look

body tape

£591Kscore 71 · Worth a look

fly screens for windows

£586Kscore 72 · Worth a look

bucket

£567Kscore 67 · Worth a look

planer

£546Kscore 65 · Worth a look

knee pads

£525Kscore 62 · Worth a look

drain snake

£516Kscore 66 · Worth a look

cordless sander

£499Kscore 60 · Worth a look

carpet protector

£496Kscore 63 · Worth a look

cement mixer

£493Kscore 65 · Worth a look

shelving unit

£468Kscore 61 · Worth a look

wood preserver outdoor

£452Kscore 59 · Worth a look

drywall sander

£448Kscore 61 · Worth a look

window camera

£448Kscore 67 · Worth a look

lock box

£447Kscore 65 · Worth a look

artificial grass cleaner

£414Kscore 62 · Worth a look

ice bath

£396Kscore 72 · Worth a look

hinge jig

£395Kscore 63 · Worth a look

gate lock

£385Kscore 62 · Worth a look

mulch glue

£384Kscore 69 · Worth a look

decking paint

£375Kscore 66 · Worth a look

garden pegs

£371Kscore 63 · Worth a look

reciprocating saw

£363Kscore 60 · Worth a look

fence post repair

£359Kscore 68 · Worth a look

hole saw

£357Kscore 64 · Worth a look

hacksaw

£353Kscore 59 · Worth a look

christmas wreath

£352Kscore 60 · Worth a look

cardboard cutter

£343Kscore 68 · Worth a look

towel storage

£342Kscore 63 · Worth a look

kneeling pad

£333Kscore 62 · Worth a look

cement

£329Kscore 60 · Worth a look

+10 too small to tile at tap-target size — every entry is listed below the map

Top 100 of 250 niches by market size shown

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — median niche search growth of -11.8% over the last 90 days.

Volume10.7MMedian growth-11.8%Niches2,225Launch-ready18
15.0M10.0MSpike '24Holiday '24Prime Day '25Black Friday '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Niches

The category four ways: who scores best, who sells most, who is gaining searches, and who just emerged.

Products

The category's products three ways: who sells most, who is gaining clicks, and who just landed.

Common DIY & Tools questions

The questions sellers ask about the category, answered from the same tracked metrics.

DIY & Tools on Amazon United Kingdom is a £502.4M/yr tracked market across 2,225 niches. Flapen's verdicts: 18 launch-ready, 1,014 worth a look, 1,193 to skip.
Competition in DIY & Tools on Amazon United Kingdom varies by niche. 462 of its niches run without a dominant brand.