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Bucket

Pass

Bucket scores 67 out of 100, a Pass. Shoppers spend an estimated $567K a year here, search demand grew +21.2% this quarter, and an estimated 0.4% of orders come back.

Flapen Score
67
67 / 100
Top 2% of 2,225 DIY & Tools niches · +18 vs the category median of 49
Market size
£567K/yr1.0M searches / yr
90-day growth
+21.2%search demand this quarter
Competition
37%top-5 click share · 30 brands · 47 sellers

Flapen Score

Bucket against its category

The dotted line is the DIY & Tools average. Past it, Bucket is stronger. Inside it, weaker.

67Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bucket market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Bucket 1.0M times last year and spent an estimated £567K. The top 5 brands take 46% of clicks. Demand peaks in May. Flapen scores it 67 out of 100, a Pass.

01 · Demand

An estimated 7.0% of those searches ended in a purchase.

Shoppers searched for this 1.0M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 7.0% of those searches ended in a purchase. Searches in the last 90 days moved +21.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £567K a year.

Searches, last 12 months
1.0M
Growth, 90 days vs prior 90
+21.2%
Conversion, latest week
7.0%
Market size, estimated
£567Ka year
Peak month
May1.9× the quietest month
Top search term
bucket598K searches a year

02 · Price

A sale here is worth £7.97.

Listings sell for £7.97 on average, from £1.71 to £23.79. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 750 to 1,000 of them. At £7.97 that is £6K to £8K a year per listing.

Average price
£7.97under the $15 to $100 sweet spot
Price range
£1.71–£23.79
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
60K–80K
Units per listing a year
750–1,000
Revenue per listing a year
£6K–£8K
Returns
0.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

59% of listings pay for placement with sponsored ads. 41% ship with Prime. On an average day, 4.4% of listings are out of stock. The average listing ranks #242 within Painting Supplies, Tools & Wall Treatments. It carries 432 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings
59%
Prime listings
41%
Out of stock, average day
4.4%
Average rank
#242in Painting Supplies, Tools & Wall Treatments
Average rating
4.45 starsAmazon United Kingdom average 4.36 stars
Average reviews
432per listing
Listings tracked
46

04 · Newcomers

1 of last year's 10 launches cleared the first-year sales bar.

10 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months
10
Successful launches
1Amazon's first-year sales bar
Average brand age
49 months

Products

Top Bucket products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 22, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 37% of clicks, no more. An open shelf where new products get seen.

£0£17K£34K£51K£68K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

30 falling

Sellers

47

Est. top-5 brand share

46%

Top 20: 93%

Est. top-5 click share

37%

Top 20: 80%

Open market

49%

  • Srendi12%
  • TDBS The Dustpan and Brush Store9%
  • ProDec9%
  • Bramble8%
  • Nordiska Plast AB8%
  • Best House Another Fine Product6%

Demand

Bucket search demand

Weekly searches over the year, seasonality beneath. Pick a range.

30K20KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May · busiest ÷ quietest = 1.9×

Search terms

Top Bucket search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • bucket598K/yr
  • buckets88K/yr
  • plastic bucket64K/yr
  • builders bucket50K/yr
  • buckets with handles35K/yr
  • cleaning bucket36K/yr
  • water bucket26K/yr
  • plastic buckets17K/yr
  • black bucket14K/yr
  • plastic buckets with handles15K/yr

Reviews and returns

What reviews say buyers love and hate about Bucket

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Strength”
16%of negative reviews mention “Quality-Overall”
0.4%of orders come back
“Awful quality, arrived broken”
A buyer, on “Quality-Overall”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Bucket questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data