Amazon United Kingdom
£7.4B/yr of tracked demand — 27,576 tracked niches across 19 categories on Amazon United Kingdom (median 90-day growth -9.2%) — led by Hose Pipe at 86/100.
Amazon United Kingdom in one read
Everything a seller checks before picking a lane, in three answers.
How big is it?
A £7.4B/yr marketplace: 27,576 tracked niches across 19 categories. 159.2M Amazon searches last week.
£7.4B
tracked market / yr
Where is it heading?
The median niche shrank -9.2% in search demand over the last 90 days. Demand peaks in Dec.
-9.2%
median 90-day growth
How open is it?
413 of 27,576 tracked niches clear our launch bar today. 5,608 run without a dominant brand.
413
launch-ready niches
Filters
Find your opening in Amazon United Kingdom niches
Each filter is an opening a new seller can win. 1,928 Amazon United Kingdom niches are trending right now, and one click opens every one that qualifies.
Market map
Every tracked category sized by yearly market — the marketplace at a glance.
Home & Garden
£1.5B5,777 niches
Grocery
£930.1M2,976 niches
Health & Personal Care
£828.2M2,035 niches
Electronics & Photo
£662.3M1,488 niches
Beauty
£653.1M2,481 niches
DIY & Tools
£502.4M2,225 niches
Computers & Accessories
£446.0M1,028 niches
Fashion
£370.8M2,461 niches
Pet Supplies
£283.8M875 niches
Toys & Games
£238.2M1,773 niches
Sports & Outdoors
£192.1M792 niches
Stationery & Office Supplies
£166.3M835 niches
Baby Products
£162.2M638 niches
Automotive
£162.0M811 niches
Business, Industry & Science
£147.7M740 niches
Lighting
£66.3M370 niches
Large Appliances
£45.1M75 niches
Musical Instruments & DJ
£40.1M171 niches
+1 too small to tile at tap-target size — every entry is listed below the map
Demand & seasonality
Weekly Amazon search volume, last 105 weeks — median niche search growth of -9.2% over the last 90 days.
Peak months: Dec · busiest ÷ quietest = 1.6×
Latest week hidden while niches are still reporting it.
Categories
Every United Kingdom category we track, ranked by yearly tracked market.
Home & Garden
£1.5B/yr
5,777 niches tracked
Grocery
£930.1M/yr
2,976 niches tracked
Health & Personal Care
£828.2M/yr
2,035 niches tracked
Electronics & Photo
£662.3M/yr
1,488 niches tracked
Beauty
£653.1M/yr
2,481 niches tracked
DIY & Tools
£502.4M/yr
2,225 niches tracked
Computers & Accessories
£446.0M/yr
1,028 niches tracked
Fashion
£370.8M/yr
2,461 niches tracked
Pet Supplies
£283.8M/yr
875 niches tracked
Toys & Games
£238.2M/yr
1,773 niches tracked
Sports & Outdoors
£192.1M/yr
792 niches tracked
Stationery & Office Supplies
£166.3M/yr
835 niches tracked
Baby Products
£162.2M/yr
638 niches tracked
Automotive
£162.0M/yr
811 niches tracked
Business, Industry & Science
£147.7M/yr
740 niches tracked
Lighting
£66.3M/yr
370 niches tracked
Large Appliances
£45.1M/yr
75 niches tracked
Musical Instruments & DJ
£40.1M/yr
171 niches tracked
Everything Else
£1.3M/yr
25 niches tracked
Niches
The marketplace four ways: who scores best, who sells most, who is gaining searches, and who just emerged.
Best Flapen score
Biggest markets
Trending
Products
The marketplace's products three ways: who sells most, who is gaining clicks, and who just landed.
Top sellers
by 90-day clicks
SereneLife Portable Air Conditioner 7000 BTU Air Conditioning Unit 3 in 1 Portable AC with Dehumidifier Self Evaporative System Window Kit for Bedroom Home Office
- Price
- £193.43
- Rating
- 4.1/5
- Reviews
- 201
- Age
- 2y ago
Amazon Basics 28 (71 cm) 60-Degree Oscillating Tower Fan for Bedroom Living Room Office With 3 Speeds Intuitive Mechanical Control Matte Black 35W 27.8 x 9.4 x 9.4 (71 cm x 24 cm x 24 cm)
- Price
- £26.14
- Rating
- 4.1/5
- Reviews
- 455
- Age
- 2y ago
Honeywell TurboForce Power Fan (Quiet Operation Cooling 90 Variable Tilt 3 Speed Settings Wall Mount Feature Table Fan) HT900E
- Price
- £23.04
- Rating
- 4.5/5
- Reviews
- 28,487
- Age
- 15y ago
Air Conditioning Unit - Portable Air Conditioner 9000 BTU 4-in-1 Energy Efficient Cooling & Dehumidifier Quiet Operation Digital Display Window Kit 24-Hour Timer Covers Up to 215 sq.ft (20)
- Price
- £247.49
- Rating
- 3.9/5
- Reviews
- 822
- Age
- 1y ago
SereneLife Air-conditioning Unit Portable Air Conditioner 12000 btu Dehumidifier Window Vents Remote Control LED Display 24 Hour Timer AC for Home and Office
- Price
- £253.83
- Rating
- 4.1/5
- Reviews
- 201
- Age
- 2mo ago
Trending
90-day click momentum
Halloween Witch Bucket with Skeleton Indoor Outdoors Decorations Horror Home Decoration Halloween Black Plastic Witches for Home for Adults Kids
- Price
- £11.95
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 11mo ago
Ball Dog Launcher for Small & Medium Dogs Dog Ball Thrower Launcher
- Price
- £21.32
- Rating
- 4.1/5
- Reviews
- 10
- Age
- 2mo ago
Dog Ball Launcher Automatic Ball Launcher For Dogs with 3-Pack 5cm Balls
- Price
- £23.28
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 2mo ago
Blendra Dog Ball Launcher Automatic Ball Thrower for dogs with Adjustable 20-46FT Launch Distance Ball Thrower Machine for Small & Medium Dogs Interactive Fetch Toy with 3 Tennis Balls
- Price
- £30.88
- Rating
- 3.7/5
- Reviews
- 23
- Age
- 3mo ago
Face Painting Kit for kids 52 Colors Professional Face Paint Makeup Kit Non-Toxic Water Activated Facepaint Palette glitter gel brushes sponges stencils for party Halloween School Event Festivals
- Price
- £15.87
- Rating
- 4.2/5
- Reviews
- 33
- Age
- 6mo ago
Newest
by launch date
LAGRATY Cooling Blanket334
- Price
- £15.85
- Rating
- 3.6/5
- Reviews
- 53
- Age
- today
Buzbug LED Bug Zapper Indoor 50000 H Long-Lasting LED
- Price
- £16.98
- Rating
- 3.5/5
- Reviews
- 113
- Age
- today
Stress-relieving squishy ball 4 Pcs Dumpling Toy Blue)
- Price
- £15.41
- Rating
- 5.0/5
- Reviews
- 2
- Age
- today
Bao Fidget
- Price
- £14.00
- Rating
- 5.0/5
- Reviews
- 3
- Age
- today
Cute Patterns Squishy Toy with Steamer Box
- Price
- £9.07
- Rating
- 3.3/5
- Reviews
- 8
- Age
- today
Common Amazon United Kingdom questions
The questions sellers ask about the marketplace, answered from the same tracked metrics.