Amazon UK Niche Research — 27,606 Niches Scored (2026)
Niches tracked
27,606
across 19 categories
Market size/yr
£7.4B
Median growth (90d)
-9.2%
90-day search growth
Latest weekly searches
159.2M
week of 2026-07-19
Where the money is
Yearly tracked market size by categoryHome & Garden
£1.5B5,777 niches
Grocery
£930.1M2,977 niches
Health & Personal Care
£840.6M2,063 niches
Electronics & Photo
£662.3M1,488 niches
Beauty
£653.1M2,481 niches
DIY & Tools
£502.4M2,225 niches
Computers & Accessories
£446.0M1,028 niches
Fashion
£370.8M2,461 niches
Pet Supplies
£283.8M875 niches
Toys & Games
£238.2M1,773 niches
Sports & Outdoors
£192.1M792 niches
Stationery & Office Supplies
£166.3M835 niches
Baby Products
£162.2M638 niches
Automotive
£162.0M811 niches
Business, Industry & Science
£147.8M741 niches
Lighting
£66.3M370 niches
Large Appliances
£45.1M75 niches
Musical Instruments & DJ
£40.1M171 niches
+1 too small to tile at tap-target size — every entry is listed below the map
Demand
Weekly Amazon search volume, last 105 weeks.Latest week hidden while niches are still reporting it.
Movers — 90-day search growth
Cooling
Categories
| # | Category | Niches | Market/yr | Median 90d | Launch-ready | Score |
|---|---|---|---|---|---|---|
| 1 | Home & Garden | 5,777 | £1.5B | -9.1% | 106 | 51 |
| 2 | Grocery | 2,977 | £930.1M | -8.6% | 49 | 46 |
| 3 | Health & Personal Care | 2,063 | £840.6M | -11.0% | 45 | 48 |
| 4 | Electronics & Photo | 1,488 | £662.3M | -10.1% | 26 | 44 |
| 5 | Beauty | 2,481 | £653.1M | -5.0% | 47 | 47 |
| 6 | DIY & Tools | 2,225 | £502.4M | -11.8% | 18 | 49 |
| 7 | Computers & Accessories | 1,028 | £446.0M | -15.3% | 13 | 42 |
| 8 | Fashion | 2,461 | £370.8M | -5.8% | 29 | 48 |
| 9 | Pet Supplies | 875 | £283.8M | -7.2% | 19 | 50 |
| 10 | Toys & Games | 1,773 | £238.2M | -14.3% | 13 | 44 |
| 11 | Sports & Outdoors | 792 | £192.1M | +8.0% | 17 | 50 |
| 12 | Stationery & Office Supplies | 835 | £166.3M | -9.6% | 4 | 47 |
| 13 | Baby Products | 638 | £162.2M | -5.7% | 10 | 47 |
| 14 | Automotive | 811 | £162.0M | -2.1% | 9 | 49 |
| 15 | Business, Industry & Science | 741 | £147.8M | -4.5% | 3 | 49 |
| 16 | Lighting | 370 | £66.3M | -30.4% | 3 | 47 |
| 17 | Large Appliances | 75 | £45.1M | -9.0% | 3 | 45 |
| 18 | Musical Instruments & DJ | 171 | £40.1M | -17.9% | 0 | 44 |
| 19 | Everything Else | 25 | £1.3M | -22.0% | 0 | 43 |
Best niches right now
| # | Niche | Verdict | Score | Market/yr | 90d | Top 5 | Rating | Price |
|---|---|---|---|---|---|---|---|---|
| 1 | hose pipe Home & Garden | Launch it | 86 | £5.4M | +167.3% | 30% | 3.9★ | £20.72 |
| 2 | fly zapper Home & Garden | Launch it | 85 | £4.1M | >1,000% | 39% | 4.0★ | £14.79 |
| 3 | dog cooling mats Pet Supplies | Launch it | 85 | £1.8M | >1,000% | 20% | 3.6★ | £14.01 |
| 4 | ceiling fan Lighting | Launch it | 84 | £3.0M | >1,000% | 41% | 4.1★ | £29.74 |
| 5 | water gun Toys & Games | Launch it | 84 | £1.5M | +528.7% | 26% | 4.0★ | £13.99 |
| 6 | water fan Home & Garden | Launch it | 84 | £1.2M | >1,000% | 18% | 3.9★ | £30.53 |
| 7 | weed remover tool Home & Garden | Launch it | 84 | £1.1M | +166.8% | 34% | 4.2★ | £16.16 |
| 8 | lymphatic drainage massager Health & Personal Care | Launch it | 83 | £992K | +67.9% | 35% | 4.1★ | £15.85 |