Cat Cooling Mat
PassCat Cooling Mat scores 77 out of 100, a Pass. Shoppers spend an estimated $340K a year here, search demand grew >1,000% this quarter, and an estimated 0.2% of orders come back.
- Flapen Score
- 77 / 100Top 1% of 875 Pet Supplies niches · +27 vs the category median of 5077
- Market size
- £340K/yr873K searches / yr
- 90-day growth
- >1,000%search demand this quarter
- Competition
- 29%top-5 click share · 38 brands · 128 sellers
Flapen Score
Cat Cooling Mat against its category
The dotted line is the Pet Supplies average. Past it, Cat Cooling Mat is stronger. Inside it, weaker.
Market
The Cat Cooling Mat market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Cat Cooling Mat 873K times last year and spent an estimated £340K. The top 5 brands take 46% of clicks. Demand peaks in May–Jun–Jul. Flapen scores it 77 out of 100, a Pass.
01 · Demand
An estimated 3.6% of those searches ended in a purchase.
Shoppers searched for this 873K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.6% of those searches ended in a purchase. Searches in the last 90 days moved >1,000% against the 90 days before. Searches, conversion and average price together put the market at an estimated £340K a year.
- Searches, last 12 months
- 873K
- Growth, 90 days vs prior 90
- >1,000%
- Conversion, latest week
- 3.6%
- Market size, estimated
- £340Ka year
- Peak month
- July688.9× the quietest month
- Top search term
- cat cooling mat305K searches a year
02 · Price
A sale here is worth £10.86.
Listings sell for £10.86 on average, from £3.02 to £49.50. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 500 to 750 of them. At £10.86 that is £5K to £8K a year per listing.
- Average price
- £10.86under the $15 to $100 sweet spot
- Price range
- £3.02–£49.50
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 40K–50K
- Units per listing a year
- 500–750
- Revenue per listing a year
- £5K–£8K
- Returns
- 0.2%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads.
94% of listings pay for placement with sponsored ads. 67% ship with Prime. On an average day, 19.6% of listings are out of stock. The average listing ranks #111 within Cats. It carries 1,225 reviews at 3.69 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 94%
- Prime listings
- 67%
- Out of stock, average day
- 19.6%
- Average rank
- #111in Cats
- Average rating
- 3.69 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,225per listing
- Listings tracked
- 67
04 · Newcomers
10 of last year's 27 launches cleared the first-year sales bar.
27 products launched here in the last 12 months. 10 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 23 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 27
- Successful launches
- 10Amazon's first-year sales bar
- Average brand age
- 23 months
Products
Top Cat Cooling Mat products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 28, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Bravpet Pet Cooling Mat Pet Self cooling pad mat beds mats Comfort for Cats and Dogs (Medium)
- Price
- £15.03
- Rating
- 4.1/5
- Reviews
- 3,446
- Age
- 8y ago

Raisand Pet Cooling Mat 58x48cm Non-Toxic Foldable Cooling Pad Scratch-Resistant Washable Cat Cooling Mat Easy to Clean Cat Cool Mat for Indoor Outdoor and Car Use (M/Grey)
- Price
- £8.04
- Rating
- 3.3/5
- Reviews
- 171
- Age
- 3mo ago

PET ADORE Dog Cooling Mat Soft Thick Foam Supportive Gel Self Cooling Pad for Dogs & Cats in Summer. Durable Anti-Scratch 450 Micron Oxford Fabric (40cm x 30cm)
- Price
- £9.30
- Rating
- 3.9/5
- Reviews
- 576
- Age
- 1y ago

Trixie cooling mat for dogs and cats 28685 50 x 40 cm blue cools for several hours through body contact
- Price
- £7.52
- Rating
- 3.9/5
- Reviews
- 9,885
- Age
- 11y ago

Dog & Cat Cooling Mat Durable Washable & Reusable Pet Cool Mat for Home/Car/Travel Non-Toxic Summer Cooling Bed Ice-Silk Polyester Material Non-Slip Mesh Bottom
- Price
- £5.06
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 3w ago
Trending
estimated 90-day click momentum
BSITSSS Water Sensory Mat Cat for Pets + 10 Pcs Airbed Repair Kit Water Sensor Play Mat for Cats Dogs Thickened Sensory Waters Play Matfor Cats Cool SensoryWater Matfor Cat
- Price
- £8.87
- Rating
- 3.0/5
- Reviews
- 35
- Age
- 1y ago

Trixie Cooling Mat For Dogs And Cats 28686 90 x 50 Cm Blue Cools For Several Hours Through Body Contact
- Price
- £9.37
- Rating
- 3.9/5
- Reviews
- 9,885
- Age
- 11y ago

Manolyee Cat Cooling Mat - Pet Ice Silk Cold Pad | Dog Foldable Cooling Mat | for Indoor Outdoor Summer Home Backyard Apartment Living Room Bedroom Balcony
- Price
- £5.23
- Rating
- 3.0/5
- Reviews
- 4
- Age
- 1mo ago

Trixie cooling mat for dogs and cats 28684 65 x 50 cm blue cools for several hours through body contact
- Price
- £10.98
- Rating
- 3.9/5
- Reviews
- 9,885
- Age
- 10y ago

Raisand Pet Cooling Mat 58x48cm Non-Toxic Foldable Cooling Pad Scratch-Resistant Washable Cat Cooling Mat Easy to Clean Cat Cool Mat for Indoor Outdoor and Car Use (M/Grey)
- Price
- £8.04
- Rating
- 3.3/5
- Reviews
- 171
- Age
- 3mo ago
Newest
by launch date
Dog & Cat Cooling Mat Durable Washable & Reusable Pet Cool Mat for Home/Car/Travel Non-Toxic Summer Cooling Bed Ice-Silk Polyester Material Non-Slip Mesh Bottom
- Price
- £5.06
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 3w ago

Dog & Cat Cooling Mat Durable Washable & Reusable Pet Cool Mat for Home/Car/Travel Non-Toxic Summer Cooling Bed Ice-Silk Polyester Material Non-Slip Mesh Bottom
- Price
- £6.82
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 3w ago

Manolyee Cat Cooling Mat - Pet Ice Silk Cold Pad | Dog Foldable Cooling Mat | for Indoor Outdoor Summer Home Backyard Apartment Living Room Bedroom Balcony
- Price
- £5.23
- Rating
- 3.0/5
- Reviews
- 4
- Age
- 1mo ago

Raisand Pet Cooling Mat 62x50cm Non-Toxic Foldable Cooling Pad Scratch-Resistant Washable Cat Cooling Mat Easy to Clean Cat Cool Mat for Indoor Outdoor and Car Use (M/Blue)
- Price
- £7.17
- Rating
- 3.3/5
- Reviews
- 171
- Age
- 2mo ago

Raisand Pet Cooling Mat 58x48cm Non-Toxic Foldable Cooling Pad Scratch-Resistant Washable Cat Cooling Mat Easy to Clean Cat Cool Mat for Indoor Outdoor and Car Use (M/Grey)
- Price
- £8.04
- Rating
- 3.3/5
- Reviews
- 171
- Age
- 3mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 29% of clicks, no more. An open shelf where new products get seen.
Brands
38 rising
Sellers
128
Est. top-5 brand share
46%
Top 20: 87%
Est. top-5 click share
29%
Top 20: 64%
Open market
47%
- Raisand12%
- TRIXIE10%
- PET ADORE9%
- Generic8%
- Bravpet8%
- LEZUAN7%
Demand
Cat Cooling Mat search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jun, Jul · busiest ÷ quietest = 688.9×
Search terms
Top Cat Cooling Mat search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- cat cooling mat305K/yr
- cooling mat for cats236K/yr
- pet cooling mat for cats157K/yr
- cool mat for cats56K/yr
- cat cooling41K/yr
- cooling mats for cats24K/yr
- cat cool mat16K/yr
- cooling pad for cats14K/yr
- cat cooling pad12K/yr
- cat cooling bed11K/yr
Reviews and returns
What reviews say buyers love and hate about Cat Cooling Mat
We read the reviews and the return reasons for every product selling here.
“Not fit for purpose”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Cat Cooling Mat questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data








