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Ceiling Fan

Pass

Ceiling Fan scores 84 out of 100, a Pass. Shoppers spend an estimated $3.0M a year here, search demand grew >1,000% this quarter, and an estimated 0.6% of orders come back.

Flapen Score
84
84 / 100
Top 1% of 370 Lighting niches · +37 vs the category median of 47
Market size
£3.0M/yr4.5M searches / yr
90-day growth
>1,000%search demand this quarter
Competition
41%top-5 click share · 31 brands · 48 sellers

Flapen Score

Ceiling Fan against its category

The dotted line is the Lighting average. Past it, Ceiling Fan is stronger. Inside it, weaker.

84Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Ceiling Fan market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Ceiling Fan 4.5M times last year and spent an estimated £3.0M. The top 5 brands take 54% of clicks. Demand peaks in May–Jun–Jul. Flapen scores it 84 out of 100, a Pass.

01 · Demand

An estimated 2.3% of those searches ended in a purchase.

Shoppers searched for this 4.5M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved >1,000% against the 90 days before. Searches, conversion and average price together put the market at an estimated £3.0M a year.

Searches, last 12 months
4.5M
Growth, 90 days vs prior 90
>1,000%
Conversion, latest week
2.3%
Market size, estimated
£3.0Ma year
Peak month
July24.7× the quietest month
Top search term
ceiling fans with lights1.3M searches a year

02 · Price

A sale here is worth £29.74.

Listings sell for £29.74 on average, from £10.56 to £93.37. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 1,250 to 1,500 of them. At £29.74 that is £37K to £45K a year per listing.

Average price
£29.74inside the $15 to $100 sweet spot
Price range
£10.56–£93.37
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
60K–80K
Units per listing a year
1,250–1,500
Revenue per listing a year
£37K–£45K
Returns
0.6%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

98% of listings pay for placement with sponsored ads. 72% ship with Prime. On an average day, 11.3% of listings are out of stock. The average listing ranks #117 within Indoor Lighting. It carries 209 reviews at 4.07 stars, so a new listing needs social proof before a better product.

Sponsored listings
98%
Prime listings
72%
Out of stock, average day
11.3%
Average rank
#117in Indoor Lighting
Average rating
4.07 starsAmazon United Kingdom average 4.36 stars
Average reviews
209per listing
Listings tracked
43

04 · Newcomers

22 of last year's 25 launches cleared the first-year sales bar.

25 products launched here in the last 12 months. 22 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
25
Successful launches
22Amazon's first-year sales bar
Average brand age
26 months

Products

Top Ceiling Fan products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 28, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 41% of clicks. Leaders hold, but buyers still shop past them.

£0£150K£301K£451K£602K101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

31 falling

Sellers

48

Est. top-5 brand share

54%

Top 20: 88%

Est. top-5 click share

41%

Top 20: 73%

Open market

42%

  • YSINOBEAR17%
  • BomKra15%
  • XUZIE8%
  • NIORSUN7%
  • FIBRAVE7%
  • OMUIETIO4%

Demand

Ceiling Fan search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1.0M600KSpike '25Prime Day '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul · busiest ÷ quietest = 24.7×

Search terms

Top Ceiling Fan search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • ceiling fans with lights1.3M/yr
  • ceiling fan1.2M/yr
  • ceiling fan light bulb bayonet fitting273K/yr
  • light bulb fan164K/yr
  • ceiling fan light196K/yr
  • ceiling fans180K/yr
  • fan lights ceiling for bedroom162K/yr
  • ceiling fans with lights and remote180K/yr
  • light fan131K/yr
  • fan light143K/yr

Reviews and returns

What reviews say buyers love and hate about Ceiling Fan

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Assembly/Installation”
10%of negative reviews mention “Functionality-Overall”
0.6%of orders come back
“Not fully functional”
A buyer, on “Functionality-Overall”10% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Ceiling Fan questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data