Lamp
PassLamp scores 65 out of 100, a Pass. Shoppers spend $3.3M a year here, demand is soft, at -36.3% this quarter, and returns run at 1.9% of orders.
- Flapen Score
- 65 / 100Top 5% of 370 Lighting niches · +18 vs the category median of 4765
- Market size
- £3.3M/yr12.2M searches / yr
- 90-day growth
- -36.3%search demand this quarter
- Competition
- 19%top-5 click share · 75 brands · 116 sellers
Flapen Score
Lamp against its category
The dotted line is the Lighting average. Past it, Lamp is stronger. Inside it, weaker.
Market
The Lamp market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Lamp 12.2M times last year and spent an estimated £3.3M. The top 5 brands take 42% of clicks. Demand peaks in Jan–Sep–Oct–Nov. Flapen scores it 65 out of 100, a Pass.
01 · Demand
1.4% of searches ended in a purchase last week.
Shoppers searched for this 12.2M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.4% of those searches ended in a purchase. Searches in the last 90 days moved -36.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £3.3M a year.
- Searches, last 12 months
- 12.2M
- Growth, 90 days vs prior 90
- -36.3%
- Conversion, latest week
- 1.4%
- Market size, estimated
- £3.3Ma year
- Peak month
- October2.2× the quietest month
- Top search term
- lamp1.7M searches a year
02 · Price
A sale here is worth £20.04.
Listings sell for £20.04 on average, from £7.75 to £46.49. Amazon reports units sold in ranges. This niche sold 150K to 200K a year. The average listing sells 1,000 to 1,250 of them. At £20.04 that is £20K to £25K a year per listing.
- Average price
- £20.04inside the $15 to $100 sweet spot
- Price range
- £7.75–£46.49
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 150K–200K
- Units per listing a year
- 1,000–1,250
- Revenue per listing a year
- £20K–£25K
- Returns
- 1.9%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads.
96% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 9.9% of listings are out of stock. The average listing ranks #63 within Indoor Lighting. It carries 1,267 reviews at 4.43 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 96%
- Prime listings
- 92%
- Out of stock, average day
- 9.9%
- Average rank
- #63in Indoor Lighting
- Average rating
- 4.43 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,267per listing
- Listings tracked
- 140
04 · Newcomers
Amazon counts 25 of last year's 37 launches as successful.
37 products launched here in the last 12 months. Amazon counts 25 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 37
- Successful launches
- 25Amazon's first-year sales bar
- Average brand age
- 34 months
Products
Top Lamp products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Auxmir Night Light LED Touch Bedside Table Lamp Remote Control Dimmable Light with RGB Color Changing USB Rechargeable Portable Lamp for Children Kids Bedroom Living Room Camping
- Price
- £11.86
- Rating
- 4.4/5
- Reviews
- 25,506
- Age
- 3y ago

UPXNBOR Bedside Lamps Table Lamp for Bedroom/Living Room/Study Room/Office
- Price
- £10.23
- Rating
- 4.6/5
- Reviews
- 667
- Age
- 1y ago

Ledivion Night Light LED Touch Bedside Table Lamp RGB Colours Changing 5 Brightness Level Timing Function Dimmable Rechargable Remote Control Light for Bedroom Living Room
- Price
- £10.47
- Rating
- 4.4/5
- Reviews
- 1,004
- Age
- 2y ago

Aooshine Bedside Lamps Table Lamp for Living Room Bedroom Touch Dimmable
- Price
- £11.93
- Rating
- 4.5/5
- Reviews
- 718
- Age
- 1y ago

PreeOtti Bedside Lamps Small Touch Linen Dimmable Table Lamp for Bedroom
- Price
- £9.19
- Rating
- 4.4/5
- Reviews
- 70
- Age
- 1mo ago
Trending
90-day click momentum
PreeOtti Bedside Lamps Small Touch Linen Dimmable Table Lamp for Bedroom
- Price
- £9.19
- Rating
- 4.4/5
- Reviews
- 70
- Age
- 1mo ago

PreeOtti Bedside Lamps Touch Lamps Bedside with 3-Way Dimmable for Bedroom
- Price
- £13.53
- Rating
- 4.4/5
- Reviews
- 75
- Age
- 3mo ago

Ledivion Night Light LED Touch Bedside Table Lamp RGB Colours Changing 5 Brightness Level Timing Function Dimmable Rechargable Remote Control Light for Bedroom Living Room
- Price
- £10.47
- Rating
- 4.4/5
- Reviews
- 1,004
- Age
- 2y ago

UPXNBOR Bedside Lamps Set of 2 Table Lamps for Bedroom/Living Room/Office
- Price
- £21.32
- Rating
- 4.6/5
- Reviews
- 667
- Age
- 1y ago

pekipe Dimmable Floor Lamp with Remote Control Black
- Price
- £23.07
- Rating
- 4.6/5
- Reviews
- 286
- Age
- 2y ago
Newest
by launch date
PreeOtti Bedside Lamps Small Touch Linen Dimmable Table Lamp for Bedroom
- Price
- £9.19
- Rating
- 4.4/5
- Reviews
- 70
- Age
- 1mo ago

PreeOtti Bedside Lamps Touch Lamps Bedside with 3-Way Dimmable for Bedroom
- Price
- £13.53
- Rating
- 4.4/5
- Reviews
- 75
- Age
- 3mo ago

PreeOtti Floor Lamp 60 Modern Lamps for Living Room with Remote Control
- Price
- £30.36
- Rating
- 4.4/5
- Reviews
- 134
- Age
- 9mo ago

Suright Bedside Lamps Touch Lamps Bedside with USB A+C Charging Ports
- Price
- £13.49
- Rating
- 4.3/5
- Reviews
- 1,199
- Age
- 9mo ago

Aooshine Bedside Lamps Table Lamp for Living Room Bedroom Kids Room Study
- Price
- £13.01
- Rating
- 4.4/5
- Reviews
- 310
- Age
- 11mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 19% of clicks. An open shelf where new products get seen.
Brands
75 falling
Sellers
116
Top-5 brand share
42%
Top 20: 73%
Top-5 click share
19%
Top 20: 43%
Open market
54%
- Aooshine14%
- PreeOtti10%
- UPXNBOR9%
- Auxmir5%
- EDISHINE4%
- Ledivion4%
Demand
Lamp search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Sep, Oct, Nov · busiest ÷ quietest = 2.2×
Search terms
Top Lamp search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- lamp1.7M/yr
- floor lamp1.8M/yr
- bedside lamps1.2M/yr
- table lamp1.1M/yr
- desk lamp968K/yr
- rechargeable lamp854K/yr
- bedside lamp450K/yr
- lamps475K/yr
- lamps for living room463K/yr
- rechargeable table lamp338K/yr
Reviews and returns
What reviews say buyers love and hate about Lamp
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
They stopped charging
Not Charging
Doesnt hold charge
Dont last
Stopped working after a handful of use
Broke within a month
although slightly larger
shorter than I was expecting
It's small
Really poor quality flimsy
Unfortunately, the overall build quality is very poor
Bad quality
Not as bright as it may be
Too bright
Not bright enough
Love
bright light
Bright light
Adjustable brightness
Amazing value
affordable price
Excellent value for money
Amazing Quality
The build quality is excellent
The quality is solid
charges easily
charges well
Easy to charge
Assembly is straightforward
Easily assembled
Easy Assembly
Return
1.9% Return rate 32% Fixable by listing
although slightly larger
shorter than I was expecting
It's small
Not as bright as it may be
Too bright
Not bright enough
Did not work
Stopped working
It will not turn on
They stopped charging
Not Charging
Doesnt hold charge
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Lamp questions
Answered from the same tracked data.









