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Solar Security Lights Outdoor Motion Sensor

Pass

Solar Security Lights Outdoor Motion Sensor scores 67 out of 100, a Pass. Shoppers spend $314K a year here, search demand grew +16.9% this quarter, and returns run at 1.3% of orders.

Flapen Score
67
67 / 100
Top 4% of 370 Lighting niches · +20 vs the category median of 47
Market size
£314K/yr872K searches / yr
90-day growth
+16.9%search demand this quarter
Competition
24%top-5 click share · 48 brands · 76 sellers

Flapen Score

Solar Security Lights Outdoor Motion Sensor against its category

The dotted line is the Lighting average. Past it, Solar Security Lights Outdoor Motion Sensor is stronger. Inside it, weaker.

67Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Solar Security Lights Outdoor Motion Sensor market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Solar Security Lights Outdoor Motion Sensor 872K times last year and spent an estimated £314K. The top 5 brands take 29% of clicks. Demand peaks in Oct–Nov. Flapen scores it 67 out of 100, a Pass.

01 · Demand

2.2% of searches ended in a purchase last week.

Shoppers searched for this 872K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.2% of those searches ended in a purchase. Searches in the last 90 days moved +16.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £314K a year.

Searches, last 12 months
872K
Growth, 90 days vs prior 90
+16.9%
Conversion, latest week
2.2%
Market size, estimated
£314Ka year
Peak month
October2.3× the quietest month
Top search term
fence solar lights113K searches a year

02 · Price

A sale here is worth £16.07.

Listings sell for £16.07 on average, from £6.10 to £32.82. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 100 to 250 of them. At £16.07 that is £2K to £4K a year per listing.

Average price
£16.07inside the $15 to $100 sweet spot
Price range
£6.10–£32.82
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
20K–25K
Units per listing a year
100–250
Revenue per listing a year
£2K–£4K
Returns
1.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 13.3% of listings are out of stock. The average listing ranks #71 within Outdoor Lighting. It carries 1,315 reviews at 4.30 stars, so a new listing needs social proof before a better product.

Sponsored listings
97%
Prime listings
100%
Out of stock, average day
13.3%
Average rank
#71in Outdoor Lighting
Average rating
4.30 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,315per listing
Listings tracked
75

04 · Newcomers

Amazon counts 18 of last year's 25 launches as successful.

25 products launched here in the last 12 months. Amazon counts 18 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
25
Successful launches
18Amazon's first-year sales bar
Average brand age
32 months

Products

Top Solar Security Lights Outdoor Motion Sensor products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 24% of clicks. An open shelf where new products get seen.

£0£6K£13K£19K£25K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

48 falling

Sellers

76

Top-5 brand share

29%

Top 20: 77%

Top-5 click share

24%

Top 20: 60%

Open market

66%

  • Solpex7%
  • VIIIVA7%
  • EVXFG6%
  • nipify5%
  • vighep5%
  • sununiny5%

Demand

Solar Security Lights Outdoor Motion Sensor search demand

Weekly searches over the year, seasonality beneath. Pick a range.

35K25KSpike '24Prime Day '25Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov · busiest ÷ quietest = 2.3×

Search terms

Top Solar Security Lights Outdoor Motion Sensor search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • fence solar lights113K/yr
  • fence lights134K/yr
  • solar wall lights outdoor112K/yr
  • garden fence lights63K/yr
  • fence lights solar powered51K/yr
  • outdoor solar wall lights52K/yr
  • solar security lights outdoor motion sensor75K/yr
  • fence solar lights outdoor waterproof26K/yr
  • solar flood lights outdoor44K/yr
  • solar wall light27K/yr

Reviews and returns

What reviews say buyers love and hate about Solar Security Lights Outdoor Motion Sensor

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Brightness/Shine/Glow14%+2.58

Brightness is not great

Not as bright as expected

Not bright enough

Durability12%−0.18

Broke after a month

Doesn't last

Broken

Functionality-Overall11%−0.19

Never worked

Doesn't work as described

Doesnt work

Quality-Overall9%

Cheap poor quality

Poor quality control

Not good quality

Size-Overall7%

Not Fit For Purpose

Much smaller

Small lights

Love

Brightness/Shine/Glow38%+2.58

Bright led light

Adjustable brightness

Bright Light

Value For Money11%+0.84

Excellent value

Not expensive

Money well spent

Quality-Overall11%

Great Build Quality

Amazing quality

Excellent build quality

Assembly/Installation7%+0.60

Easy to install

Easy to set up

Easy Install

Advertised Vs Actual Product3%

Better than I expected

As advertised

As described

Return

1.3% Return rate 30% Fixable by listing

Size-Overall20%▂▅▇█▇▇

Not Fit For Purpose

Much smaller

Small lights

Functionality-Overall19%█▆▄▄▅▅

Never worked

Doesn't work as described

Doesnt work

Brightness/Shine/Glow19%▆▆██▇█

Brightness is not great

Not as bright as expected

Not bright enough

Defective Material/Parts7%██▇▅▇▇

Damaged item

One does not work

Product defective

Charging5%██▅▃▄▄

Takes days to charge

not charged up

It won't charge

FAQ

Common Solar Security Lights Outdoor Motion Sensor questions

Answered from the same tracked data.