Spirit Level
Spirit Level shows low returns (0.6%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Flapen Score
Is Spirit Level profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Spirit Level is a £631K/yr Amazon United Kingdom market (722K searches/yr). The top 5 brands hold 58% of demand. Verdict: Worth a look — 59/100.
Spirit Level: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved -3.5% over the last 90 days and 7.4% of searches end in a purchase.
£631K
revenue / yr
Who owns the niche?
The top 5 brands hold 58% of demand, so 42% of the market is open.
42%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.
0/100
page quality · 25 products
Top Spirit Level products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Spirit Level Firecore Small Spirit Level Level Tool Magnet Torpedo Level with 3 Bubble 45 90 180 230mm/9Inch - FSL230PC
- Price
- £5.77
- Rating
- 4.6/5
- Reviews
- 3,072
- Age
- 5y ago
STANLEY Shockproof Torpedo Level 230mm/9 Magnetic Plate Ideal for Hands Free Levelling Horizonal Verticle and 45 Degree Vials 0-43-511
- Price
- £7.37
- Rating
- 4.7/5
- Reviews
- 8,341
- Age
- 22y ago
TIJAR Spirit Level Magnetic 230mm - Heavy-Duty 3 Bubble Vials for Precision Horizontal Vertical & 45 Measuring Tool for DIY Construction and Carpentr
- Price
- £3.43
- Rating
- 4.5/5
- Reviews
- 687
- Age
- 5y ago
Teronbeta Aluminium Alloy Spirit Level 400 mm/16 Inch Shock Proof Torpedo Level with Magnetic Base and 3 Bubble 45 90 180 - Yellow/Black
- Price
- £10.64
- Rating
- 4.6/5
- Reviews
- 1,335
- Age
- 2y ago
STANLEY FATMAX Magnetic Torpedo Level 250mm 0-43-609
- Price
- £13.67
- Rating
- 4.7/5
- Reviews
- 6,759
- Age
- 15y ago
Trending
90-day click momentum
Spirit Level Set 3Pcs High Accuracy Spirit Leveler 400.600 1000mm Yellow
- Price
- £15.68
- Rating
- 4.0/5
- Reviews
- 18
- Age
- 8mo ago
Rolson 54465 Alloy Spirit Level 900 mm Yellow
- Price
- £9.43
- Rating
- 4.5/5
- Reviews
- 1,682
- Age
- 16y ago
Amtech - Ribbed Spirit Level Heavy-Duty Aluminium with Milled Faces Two Vertical & one Horizontal Vial for General Installation 600 mm / 24 in
- Price
- £8.85
- Rating
- 4.4/5
- Reviews
- 114
- Age
- 16y ago
DIFFLIFE Level & Tool Magnetic Aluminum Reinforced Torpedo Level 9 Green (1PCS)
- Price
- £4.50
- Rating
- 4.7/5
- Reviews
- 458
- Age
- 4y ago
PREXISO 2-in-1 Laser Spirit Level Magnetic Torpedo Level with LED Light Alignment Point & Leveling Line Spirit Leveling Laser Tool for Construction Hanging Pictures & Home Renovation
- Price
- £27.20
- Rating
- 4.6/5
- Reviews
- 2,542
- Age
- 2y ago
Newest
by launch dateSpirit Level Set 3Pcs High Accuracy Spirit Leveler 400.600 1000mm Yellow
- Price
- £15.68
- Rating
- 4.0/5
- Reviews
- 18
- Age
- 8mo ago
ZENO Spirit Level 3 Set | Shock Proof Spirit Level Set | Torpedo Level with Magnetic Base | 3 Bubbles 45 90 180 | Silver | 300mm 600mm 1000mm
- Price
- £15.72
- Rating
- 4.1/5
- Reviews
- 97
- Age
- 1y ago
ZENO Spirit Level 3 Set | Shock Proof Spirit Level Set | Torpedo Level with Magnetic Base | 3 Bubbles 45 90 180 | Yellow & Black | 300mm 600mm 1000mm
- Price
- £19.31
- Rating
- 4.1/5
- Reviews
- 133
- Age
- 1y ago
Magnetic Spirit Level Set with Torpedo Level and 5M Measuring Tape
- Price
- £22.26
- Rating
- 3.4/5
- Reviews
- 33
- Age
- 1y ago
Franklin Sensors Light Level/Digital Electronic 12-inch Magnetic Torpedo Level Vertical and Horizontal Leveler Tool with 2 Bubble Vials
- Price
- £20.95
- Rating
- 4.6/5
- Reviews
- 2,078
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 52% of clicks — established leaders, but buyers still shop beyond them.
Brands
19 rising
Sellers
79
Top-5 brand share
58%
Top 20: 100%
Top-5 click share
52%
Top 20: 95%
Open market
36%
- Firecore16%
- STANLEY14%
- Teronbeta12%
- TIJAR9%
- STANLEY FATMAX7%
- DOWELL6%
Spirit Level demand & seasonality
Weekly search volume, with the niche's key stats alongside.
No pronounced peak months · busiest ÷ quietest = 1.2×
Top Spirit Level search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- spirit level477K/yr
- level152K/yr
- levels31K/yr
- spirit levels16K/yr
- leveler7K/yr
- leveller6K/yr
- 30cm spirit level5K/yr
- spirit level ruler4K/yr
- level tool20K/yr
- spirt level2K/yr
What reviews say buyers love and hate about Spirit Level
What buyers mention most, as a share of all reviews.
What buyers love
87% of reviews“Great quality and exactly as described”
“easy to read”
“Great Value”
“As advertised”
“Very useful magnetic strip”
What buyers complain about
75% of reviews“The levels are inaccurate”
“Really poor quality”
“It feels cheap and plastic”
“you buy cheap you buy twice”
“Doesnt work accurately”
Spirit Level return rate & reasons
Why buyers send it back, as a share of all return requests.
0.6%
Return rate
39%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Spirit Level questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
