Wood Preserver Outdoor
MaybeReturns run at only 0.4% of orders. But the top 5 brands take 91% of clicks, so Wood Preserver Outdoor is a Maybe.
- Flapen Score
- 59 / 100Top 9% of 2,225 DIY & Tools niches · +10 vs the category median of 4959
- Market size
- £452K/yr254K searches / yr
- 90-day growth
- +48.1%search demand this quarter
- Competition
- 67%top-5 click share · 8 brands · 57 sellers
Flapen Score
Wood Preserver Outdoor against its category
The dotted line is the DIY & Tools average. Past it, Wood Preserver Outdoor is stronger. Inside it, weaker.
Market
The Wood Preserver Outdoor market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Wood Preserver Outdoor 254K times last year and spent an estimated £452K. The top 5 brands take 91% of clicks. Demand peaks in Apr–May–Jul. Flapen scores it 59 out of 100, a Maybe.
01 · Demand
7.6% of searches ended in a purchase last week.
Shoppers searched for this 254K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 7.6% of those searches ended in a purchase. Searches in the last 90 days moved +48.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £452K a year.
- Searches, last 12 months
- 254K
- Growth, 90 days vs prior 90
- +48.1%
- Conversion, latest week
- 7.6%
- Market size, estimated
- £452Ka year
- Peak month
- April5.7× the quietest month
- Top search term
- wood preserver outdoor64K searches a year
02 · Price
A sale here is worth £23.26.
Listings sell for £23.26 on average, from £8.24 to £57.20. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 750 to 1,000 of them. At £23.26 that is £17K to £23K a year per listing.
- Average price
- £23.26inside the $15 to $100 sweet spot
- Price range
- £8.24–£57.20
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- £17K–£23K
- Returns
- 0.4%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
79% of listings pay for placement with sponsored ads. 84% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #43 within Adhesives & Sealers. It carries 1,939 reviews at 4.48 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 79%
- Prime listings
- 84%
- Out of stock, average day
- 0.0%
- Average rank
- #43in Adhesives & Sealers
- Average rating
- 4.48 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,939per listing
- Listings tracked
- 19
04 · Newcomers
Amazon counts 1 of last year's 2 launches as successful.
2 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 63 months on average, so the names here are established.
- Launched, last 12 months
- 2
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 63 months
Products
Top Wood Preserver Outdoor products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Everbuild Wood Preserver Interior And Exterior Use Low Odour Quick Drying Long Lasting Protection Clear 1 Litre
- Price
- £8.24
- Rating
- 4.5/5
- Reviews
- 3,166
- Age
- 12y ago
Roxil Wood Waterproofing Liquid (5L Clear) Wood Preserver Outdoor Wood Sealer for decking Fence Sheds and Furniture
- Price
- £23.19
- Rating
- 4.4/5
- Reviews
- 7,215
- Age
- 10y ago
Everbuild Triple Action (Kills Protects and Preserves) Wood Treatment Lasting Protection From Damage Caused By Wood Rot Fungi And Wood Boring Insects Clear 1 Litre
- Price
- £9.23
- Rating
- 4.5/5
- Reviews
- 2,418
- Age
- 15y ago
Furniture Clinic Outdoor Wood Preserver - 5L Clear Waterproof Wood Sealant Treatment for Garden Furniture Fences Decking & Sheds - Easy Application with a Brush Roller or as a Spray
- Price
- £21.92
- Rating
- 4.4/5
- Reviews
- 146
- Age
- 1y ago
Everbuild Wood Preserver Interior And Exterior Use Low Odour Quick Drying Long Lasting Protection Clear 5 Litres
- Price
- £19.88
- Rating
- 4.5/5
- Reviews
- 1,801
- Age
- 14y ago
Trending
90-day click momentum
Wood Sealer I 5 litres I Clear Waterproof Wood Treatment for Decking Fences Sheds & Garden Furniture I UV & Weather Resistant Outdoor Wood Protector
- Price
- £19.40
- Rating
- 4.3/5
- Reviews
- 20
- Age
- 3mo ago
Roxil Wood Waterproofing Liquid (2x5L & Sprayer Clear) 10 Year Outdoor Wood Preserver Sealer for Decking Fence Sheds and Furniture
- Price
- £57.20
- Rating
- 4.4/5
- Reviews
- 308
- Age
- 10y ago
Furniture Clinic Outdoor Wood Preserver - 5L Clear Waterproof Wood Sealant Treatment for Garden Furniture Fences Decking & Sheds - Easy Application with a Brush Roller or as a Spray
- Price
- £21.92
- Rating
- 4.4/5
- Reviews
- 146
- Age
- 1y ago
Roxil Wood Stain Preserver 5 Litre (Autumn Gold) Fast-Drying Satin Finish for Decking Fence Shed Furniture. 5 Year Protection for Indoor & Outdoor
- Price
- £24.81
- Rating
- 4.5/5
- Reviews
- 1,687
- Age
- 4y ago
Siramico Coatings Shed & Fence I ECO Resin Technology | Wood Sealer & Protector for Outdoor Wood Fences Decking & Garden Structures (Clear 1 Litre)
- Price
- £9.03
- Rating
- 4.2/5
- Reviews
- 53
- Age
- 8mo ago
Newest
by launch dateWood Sealer I 5 litres I Clear Waterproof Wood Treatment for Decking Fences Sheds & Garden Furniture I UV & Weather Resistant Outdoor Wood Protector
- Price
- £19.40
- Rating
- 4.3/5
- Reviews
- 20
- Age
- 3mo ago
Siramico Coatings Shed & Fence I ECO Resin Technology | Wood Sealer & Protector for Outdoor Wood Fences Decking & Garden Structures (Clear 1 Litre)
- Price
- £9.03
- Rating
- 4.2/5
- Reviews
- 53
- Age
- 8mo ago
Furniture Clinic Outdoor Wood Preserver - 5L Clear Waterproof Wood Sealant Treatment for Garden Furniture Fences Decking & Sheds - Easy Application with a Brush Roller or as a Spray
- Price
- £21.92
- Rating
- 4.4/5
- Reviews
- 146
- Age
- 1y ago
Roxil Wood Stain Preserver 5 Litre (Autumn Gold) Fast-Drying Satin Finish for Decking Fence Shed Furniture. 5 Year Protection for Indoor & Outdoor
- Price
- £24.81
- Rating
- 4.5/5
- Reviews
- 1,687
- Age
- 4y ago
Roxil Wood Preserver Clear (5L) Odourless Pre-Treatment Wood Preservative Against Dry Rot Wet Rot Fungal Attack and Woodworm. Solvent Free Ready to Use for Outdoor Fence Decking & Shed
- Price
- £26.54
- Rating
- 4.5/5
- Reviews
- 922
- Age
- 6y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 67% of clicks. Leaders hold, but buyers still shop past them.
Brands
8 flat
Sellers
57
Top-5 brand share
91%
Top 20: 100%
Top-5 click share
67%
Top 20: 100%
Open market
4%
- Everbuild42%
- Roxil31%
- Barrettine8%
- Furniture Clinic6%
- Sika5%
- SIRAMICO COATINGS4%
- Open — no brand owns it (2 brands, 4%)
Demand
Wood Preserver Outdoor search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Apr, May, Jul · busiest ÷ quietest = 5.7×
Search terms
Top Wood Preserver Outdoor search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- wood preserver outdoor64K/yr
- wood preserver30K/yr
- wood treatment outdoor18K/yr
- clear wood preserver outdoor14K/yr
- wood sealer14K/yr
- wood sealer waterproof outdoor10K/yr
- roxil wood waterproofing liquid7K/yr
- wood protector outdoor10K/yr
- outdoor wood protector9K/yr
- clear wood preserver9K/yr
Reviews and returns
What reviews say buyers love and hate about Wood Preserver Outdoor
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Not waterproofed my bench at all, applied in sunshine left to dry for days indoors, first rain and its soaked in, not impressed
didn`t repel water anywhere as good as i expected
It looks a bit thin, watery,
odour is stronger
This has no smell
Thee is a slight odor
Very slight fluid leak from can
Leaked 1/3 of contents as the cap wasn't fitted properly
Fluid leak
Wierd stuff
Poor quality
Absolutely rubbish
I was expecting something with a slightly thicker
I was sceptical as to whether this would work as on application it was very runny and thin
A lot thinner than I was expecting
Love
Excellent product
Good cover
Good quality oil
Easy to use
Easy to apply
Easy to put on
Does the job
As described
Just what was needed
Good value
Great value
Money well spent
Protects the wood brilliant
Wood
Great wood protection
Return
0.4% Return rate 41% Fixable by listing
There is no tint of orange like other similar items which damaged my fence panel by making it bright orange
Doesnt colour the wood
turned grey due to UV
Very slight fluid leak from can
Leaked 1/3 of contents as the cap wasn't fitted properly
Fluid leak
Simply doesnt do the job
Doesn't work
Not worked for me
Disappointed with the lack of information about this before buying it
Not as advertised
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Cardboard Cutter
£343K/yr+30.6%
Door Canopy
£202K/yr+187.7%
Fence Post Repair
£359K/yr-8.2%
Cat Window Guard
£98K/yr+413.1%
Sun Shade
£202K/yr+187.7%
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Wood Preserver Outdoor questions
Answered from the same tracked data.