Is reciprocating saw profitable to sell on Amazon United Kingdom?

The niche generates £363K/yr across 25 tracked products. 2 of 8 products launched in the last 360 days are still selling. 90-day search growth is +9.3%. Flapen's verdict: Worth a look (60/100).

How competitive is the reciprocating saw niche?

22 brands and 72 sellers compete. The top 5 products take 48% of clicks and top 5 brands hold 58% of demand.

What do buyers complain about in reciprocating saw?

Top complaints mined from reviews: Battery Life, Quality-Overall, Durability. The return rate is 2.4%.

When does demand for reciprocating saw peak?

Demand peaks in Mar–Apr–May; the busiest month runs 1.8× the quietest.

What does it cost to enter the reciprocating saw niche?

Listings span £25.10–£77.15; the average listing price is £37.29 (sweet spot $15–$100). The average incumbent carries 965 reviews — the moat a new listing must climb.

reciprocating saw

Worth a look

Shows a sweet-spot price point ($37.29 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Avg price

Incredible£37.29

avg listing price — sweet spot $15–$100

Price range

Incredible£25.10–£77.15

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Great58%

top-5 brand share — no brand owns this niche

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Returns

Good2.4%

return rate — above 5% kills the launch gate

Review moat

Good965.28

avg incumbent reviews — the moat a new listing must climb

Competition

Good48%

top-5 click share — leaders hold, buyers still browse

Market size

Good£363K

£363K/yr · 361K searches

Growth

Okay+9.3%

90-day search growth — must beat 0% to launch

Conversion

Okay2.7%

search→purchase rate — share of searches ending in a sale

Signals Low Review Barrier

According to Flapen's Amazon United Kingdom niche tracking, reciprocating saw is a £363K/yr Amazon United Kingdom market (361K searches/yr). The top 5 brands hold 58% of demand. Demand peaks in Mar–Apr–May. Verdict: Worth a look — 60/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

reciprocating saw market data

Units sold / yr: 6K–8K; avg 100–250/product
Revenue / yr: £224K–£298K; units × avg price
Conversion rate: 2.7%
Avg BSR: #26
Page quality: 0%
Prime: 84%
Sponsored: 92%
Out of stock: 10.2%
Avg brand age: 41 months
Avg seller age: 168 days

Competition & brand share

The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them.

Brands

22 falling

Sellers

Top-5 brand share

58%

Top 20: 98%

Top-5 click share

48%

Top 20: 93%

Open market

37%

DEKOPRO25%
wowspeed12%
GALAX PRO7%
Draper7%
XIAZIR6%
Einhell5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +9.3% search growth over the last 90 days.

Peak months: Mar, Apr, May · busiest ÷ quietest = 1.8×

Open Trend

Top reciprocating saw search terms

reciprocating saw236K/yr +11.9%2.0% conv.
cordless reciprocating saw28K/yr +10.4%1.6% conv.
reciprocating saw cordless20K/yr +33.3%1.5% conv.
reciprocating saws23K/yr -4.1%1.0% conv.
rip saw16K/yr -6.3%0.8% conv.
sawzall8K/yr +0.7%1.4% conv.
cordless reciprocating saw with battery and charger6K/yr +24.6%2.0% conv.
recip saw7K/yr -19.9%1.3% conv.
mini reciprocating saw5K/yr -22.6%0.5% conv.
battery reciprocating saw4K/yr +1.9%1.2% conv.

All search terms

Top reciprocating saw products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Reciprocating Saw 710W: DEKOPRO Electric Wood Saw with 4 Blades 2800 SPM Variable Speed 20mm Stroke Length Tool-Free Blade Change for Wood and Metal Cutting

DEKOPRO£26.004.3★103 rev

Reciprocating Saw 0-4000 RPM Variable Speed Reciprocating Saws 21V Cordless Wood Saw Electric Electric Saws to Cut Metal for PVC Cutting with 2 Batteries 8 Sawing Blades

wowspeed£27.734.1★634 rev

Draper 57483 Reciprocating Saw Blue 710W

Draper£25.914.5★96 rev

XIAZIR Cordless Reciprocating Saw 3500 SPM Low-Noise Brushless Motor 2× 21V 4000mAh Long-Lasting Batteries 8-Piece Versatile Alloy & Carbon Steel Blades Cuts Wood Metal PVC Pipe

XIAZIR£56.654.4★1,491 rev

Cordless Reciprocating Saw DEKOPRO 20V Electric Wood Saw with 1*2Ah Batteries and 2 Blades Max 22mm Stroke Tool-Free Blade Change 3200 SPM Variable Speed LED Light-for Wood and Metal PVC Cutting Bone

DEKOPRO£35.694.3★40 rev

Newest

by launch date

Extbtfor 850W Power Reciprocating Saw 6 Variable Speed 28MM Stroke Length

Extbtfor£45.329 rev

1mo ago

Reciprocating Saw 710W: DEKOPRO Electric Wood Saw with 4 Blades 2800 SPM Variable Speed 20mm Stroke Length Tool-Free Blade Change for Wood and Metal Cutting

DEKOPRO£26.00103 rev

3mo ago

Funguard Reciprocating Saw 710W 2800 RPM Variable Speed Tool-Free Blade Change 20mm Stroke Length 6pc Blades for Wood Soft Metal PVC Pipe Cutting

Funguard£27.5320 rev

8mo ago

VTEK Brushless Cordless Reciprocating Saw 20V Cordless Reciprocating Saws 3 Variable Speed 0-3000RPM Reciprocating Saws for Woods/Metal/Plastic Cutting

VTEK£58.9381 rev

10mo ago

Enventor 850W Reciprocating Saw Electric Wood Saw with 6 Saw Blades 2800 SPM 6 Variable Speed 28mm Stroke Length Tool-Less Blade Change 180 Rotatable Handle for Cutting Wood PVC and Metal

Enventor£40.5210 rev

10mo ago

What buyers say about reciprocating saw

What buyers praise and complain about, mined from review topics.

What buyers love

Value For Money22%

“Excellent value”

Quality-Overall16%

“Good quality tool - exceptional value for money”

Ease Of Use10%

“easy to handle”

Advertised Vs Actual Product8%

“As advertised”

Strength8%

“This is sturdy”

Battery Life4%

“has a long battery life”

Efficiency4%

“It works well”

Weight Light3%

“Lightweight and easy to use”

Motor Power2%

“Powerful and Easy to Use”

Assembly/Installation2%

“Easy to put together as in putting the blade in the end”

What buyers complain about

Battery Life14%

“Poor battery life”

Quality-Overall12%

“Poor performance”

Durability11%

“broke after 8 days”

Weight Heavy7%

“Its heavier than people have suggested”

Size-Overall6%

“Saw blades were very small”

Instructions/User Manual/Troubleshooting5%

“instructions poor”

Strength4%

“not really powerful enough for what I needed”

Charging4%

“it takes a long time to recharge”

Locking Mechanism2%

“was unable to securely lock the blade...faulty”

Functionality-Overall2%

“Poor performance”

Top return reasons

Functionality-Overall19%

Weight Heavy12%

Durability7%

Size-Overall7%

Strength7%

Battery Life6%

Defective Material/Parts6%

Quality-Overall4%