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Body Tape

Pass

Body Tape scores 71 out of 100, a Pass. Shoppers spend $591K a year here, search demand grew +104.6% this quarter, and returns run at 0.4% of orders.

Flapen Score
71
71 / 100
Top 1% of 2,225 DIY & Tools niches · +22 vs the category median of 49
Market size
£591K/yr609K searches / yr
90-day growth
+104.6%search demand this quarter
Competition
51%top-5 click share · 19 brands · 37 sellers

Flapen Score

Body Tape against its category

The dotted line is the DIY & Tools average. Past it, Body Tape is stronger. Inside it, weaker.

71Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Body Tape market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Body Tape 609K times last year and spent an estimated £591K. The top 5 brands take 65% of clicks. Demand peaks in May–Jun–Jul. Flapen scores it 71 out of 100, a Pass.

01 · Demand

13.8% of searches ended in a purchase last week.

Shoppers searched for this 609K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 13.8% of those searches ended in a purchase. Searches in the last 90 days moved +104.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £591K a year.

Searches, last 12 months
609K
Growth, 90 days vs prior 90
+104.6%
Conversion, latest week
13.8%
Market size, estimated
£591Ka year
Peak month
July2.9× the quietest month
Top search term
body tape155K searches a year

02 · Price

A sale here is worth £7.03.

Listings sell for £7.03 on average, from £3.42 to £17.68. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 3,000 to 4,000 of them. At £7.03 that is £21K to £28K a year per listing.

Average price
£7.03under the $15 to $100 sweet spot
Price range
£3.42–£17.68
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
80K–100K
Units per listing a year
3,000–4,000
Revenue per listing a year
£21K–£28K
Returns
0.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads and reviews.

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.3% of listings are out of stock. The average listing ranks #21 within Adhesives & Sealers. It carries 3,174 reviews at 3.65 stars, so a new listing needs social proof before a better product.

Sponsored listings
96%
Prime listings
100%
Out of stock, average day
5.3%
Average rank
#21in Adhesives & Sealers
Average rating
3.65 starsAmazon United Kingdom average 4.36 stars
Average reviews
3,174per listing
Listings tracked
25

04 · Newcomers

Amazon counts 5 of last year's 7 launches as successful.

7 products launched here in the last 12 months. Amazon counts 5 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
7
Successful launches
5Amazon's first-year sales bar
Average brand age
32 months

Products

Top Body Tape products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 51% of clicks. Leaders hold, but buyers still shop past them.

£0£24K£47K£71K£95K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

19 rising

Sellers

37

Top-5 brand share

65%

Top 20: 100%

Top-5 click share

51%

Top 20: 96%

Open market

29%

  • Linda's Essentials30%
  • INTELLIGRON14%
  • Tbwisher8%
  • flintronic7%
  • Eylure5%
  • Perky Pear5%

Demand

Body Tape search demand

Weekly searches over the year, seasonality beneath. Pick a range.

20K15KHoliday '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul · busiest ÷ quietest = 2.9×

Search terms

Top Body Tape search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • body tape155K/yr
  • tit tape90K/yr
  • fashion tape86K/yr
  • double sided body tape56K/yr
  • double sided tape for clothes36K/yr
  • clothing tape27K/yr
  • body tape double sided27K/yr
  • clothes tape20K/yr
  • dress tape16K/yr
  • double sided boobytape17K/yr

Reviews and returns

What reviews say buyers love and hate about Body Tape

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Adhesion/Stickiness39%−0.25

DOES NOT STICK AT ALL

NOT very sticky

Does not stick to skin

Allergies13%−0.18

Caused blisters

I actually cant believe they have done this to my skin, so bad

irritated my skin very badly :

Functionality-Overall8%−0.12

Doesnt work

Doesnt work well

Not working properly

Value For Money5%−0.02

way too expensive

Not worth the price

I was expecting much better for the price

Quality-Overall5%+1.36

absolute rubbish

ABSOLUTE CRAP

Rubbish

Love

Adhesion/Stickiness24%−0.25

- it sticks well

Very good and sticky

The adhesive is strong

Quality-Overall16%+1.36

Reliable product

Excellent product

No issues

Ease Of Use12%+0.93

Easy to use

Easy to put on

its easy to get off

Advertised Vs Actual Product9%+0.63

Does as expected

Does the job

Exactly as advertised

Value For Money5%−0.02

Good value

worth the money

Good value for money

Return

0.4% Return rate 22% Fixable by listing

Adhesion/Stickiness44%█▇▅▆▅▆

DOES NOT STICK AT ALL

NOT very sticky

Does not stick to skin

Functionality-Overall15%▅▄█▇▄▅

Doesnt work

Doesnt work well

Not working properly

Size-Overall12%▁▆▄▃██
Advertised Vs Actual Product5%▁▁▅█▂▂
Defective Material/Parts5%█▅▆▅▇▆

FAQ

Common Body Tape questions

Answered from the same tracked data.