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Window Camera

Pass

Window Camera scores 67 out of 100, a Pass. Shoppers spend $448K a year here, search demand grew +15.9% this quarter, and returns run at 2.1% of orders.

Flapen Score
67
67 / 100
Top 2% of 2,225 DIY & Tools niches · +18 vs the category median of 49
Market size
£448K/yr790K searches / yr
90-day growth
+15.9%search demand this quarter
Competition
44%top-5 click share · 21 brands · 26 sellers

Flapen Score

Window Camera against its category

The dotted line is the DIY & Tools average. Past it, Window Camera is stronger. Inside it, weaker.

67Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Window Camera market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Window Camera 790K times last year and spent an estimated £448K. The top 5 brands take 51% of clicks. Demand peaks in Feb–Mar–Apr. Flapen scores it 67 out of 100, a Pass.

01 · Demand

1.9% of searches ended in a purchase last week.

Shoppers searched for this 790K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.9% of those searches ended in a purchase. Searches in the last 90 days moved +15.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £448K a year.

Searches, last 12 months
790K
Growth, 90 days vs prior 90
+15.9%
Conversion, latest week
1.9%
Market size, estimated
£448Ka year
Peak month
March3.6× the quietest month
Top search term
window camera303K searches a year

02 · Price

A sale here is worth £30.51.

Listings sell for £30.51 on average, from £12.23 to £46.63. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At £30.51 that is £8K to £15K a year per listing.

Average price
£30.51inside the $15 to $100 sweet spot
Price range
£12.23–£46.63
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
13K–15K
Units per listing a year
250–500
Revenue per listing a year
£8K–£15K
Returns
2.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 11.7% of listings are out of stock. The average listing ranks #96 within Safety & Security. It carries 264 reviews at 3.92 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
93%
Out of stock, average day
11.7%
Average rank
#96in Safety & Security
Average rating
3.92 starsAmazon United Kingdom average 4.36 stars
Average reviews
264per listing
Listings tracked
30

04 · Newcomers

Amazon counts 18 of last year's 28 launches as successful.

28 products launched here in the last 12 months. Amazon counts 18 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 23 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
28
Successful launches
18Amazon's first-year sales bar
Average brand age
23 months

Products

Top Window Camera products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 44% of clicks. Leaders hold, but buyers still shop past them.

£0£22K£45K£67K£90K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

21 rising

Sellers

26

Top-5 brand share

51%

Top 20: 99%

Top-5 click share

44%

Top 20: 88%

Open market

44%

  • Outinput22%
  • HomiQ11%
  • JORCEDI6%
  • MoonLull6%
  • wansview6%
  • Vutlace5%

Demand

Window Camera search demand

Weekly searches over the year, seasonality beneath. Pick a range.

25K15KSpike '25Prime Day '25Holiday '25Spike '26MayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Feb, Mar, Apr · busiest ÷ quietest = 3.6×

Search terms

Top Window Camera search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • window camera303K/yr
  • window cameras for home security84K/yr
  • safeview window camera70K/yr
  • window security camera53K/yr
  • safeview window camera with sd card27K/yr
  • stick on window camera28K/yr
  • safe view window camera15K/yr
  • safe view widow camera23K/yr
  • window camera for looking outside45K/yr
  • window cameras15K/yr

Reviews and returns

What reviews say buyers love and hate about Window Camera

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Connectivity-Overall14%−0.24

Cant connect to Alexa

Cant connect

Wont connect via Bluetooth

Quality-Overall11%−0.08

Poor quality

Camera quality is bad

quality of recording not as good as ufy that I have

Functionality-Overall8%−0.15

its not working properly

of course it doesn't have all the features

Did not work

Assembly/Installation5%+0.24

not that easy to set up

Tricky to set up

Set up needs to be a little easier

Image/Picture Clarity5%−0.05

Slightly Overstated Image Quality

Picture quality is not good

however pictures are blurred

Love

Camera Quality23%+1.62

Very happy with the camera

The camera is very clear

Best camera

Night Vision12%+1.21

clear vision and the night vision is awesome

Very clear night vision

Excellent night vision

Image/Picture Clarity11%−0.05

Clear picture

Decent picture quality

Good picture

Value For Money10%+0.82

Amazing value

Cheap price

not expensive

Assembly/Installation9%+0.24

Easy to install

Easy set up

Easy to put up

Return

2.1% Return rate 6% Fixable by listing

Connectivity-Overall33%█▇▆▆▆▇

Cant connect to Alexa

Cant connect

Wont connect via Bluetooth

Functionality-Overall15%▆█▆█▆▆

its not working properly

of course it doesn't have all the features

Did not work

Compatibility-Overall8%▇▆▅▅█▇
Image/Picture Clarity6%▆▄█▅▇█

Slightly Overstated Image Quality

Picture quality is not good

however pictures are blurred

Camera Quality5%▅▅▇▆██

Camera doesn't stay on window keeps falling off

my camera has stopped working

Crap camera

FAQ

Common Window Camera questions

Answered from the same tracked data.