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Circular Saws

Maybe

Products sell for $48.25 on average, inside the sweet spot. But demand is soft, at -2.2% this quarter, so Circular Saws is a Maybe.

Flapen Score
61
61 / 100
Top 6% of 2,225 DIY & Tools niches · +12 vs the category median of 49
Market size
£829K/yr838K searches / yr
90-day growth
-2.2%search demand this quarter
Competition
38%top-5 click share · 26 brands · 126 sellers

Flapen Score

Circular Saws against its category

The dotted line is the DIY & Tools average. Past it, Circular Saws is stronger. Inside it, weaker.

61Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Circular Saws market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Circular Saws 838K times last year and spent an estimated £829K. The top 5 brands take 57% of clicks. Flapen scores it 61 out of 100, a Maybe.

01 · Demand

2.1% of searches ended in a purchase last week.

Shoppers searched for this 838K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.1% of those searches ended in a purchase. Searches in the last 90 days moved -2.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £829K a year.

Searches, last 12 months
838K
Growth, 90 days vs prior 90
-2.2%
Conversion, latest week
2.1%
Market size, estimated
£829Ka year
Peak month
April1.4× the quietest month
Top search term
circular saws363K searches a year

02 · Price

A sale here is worth £48.25.

Listings sell for £48.25 on average, from £14.09 to £110.53. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 100 to 250 of them. At £48.25 that is £5K to £12K a year per listing.

Average price
£48.25inside the $15 to $100 sweet spot
Price range
£14.09–£110.53
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
13K–15K
Units per listing a year
100–250
Revenue per listing a year
£5K–£12K
Returns
3.5%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

91% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 7.8% of listings are out of stock. The average listing ranks #43 within Power Tools. It carries 682 reviews at 4.30 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
94%
Out of stock, average day
7.8%
Average rank
#43in Power Tools
Average rating
4.30 starsAmazon United Kingdom average 4.36 stars
Average reviews
682per listing
Listings tracked
47

04 · Newcomers

Amazon counts 4 of last year's 7 launches as successful.

7 products launched here in the last 12 months. Amazon counts 4 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
7
Successful launches
4Amazon's first-year sales bar
Average brand age
37 months

Products

Top Circular Saws products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 38% of clicks. An open shelf where new products get seen.

£0£25K£50K£75K£99K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

26 rising

Sellers

126

Top-5 brand share

57%

Top 20: 95%

Top-5 click share

38%

Top 20: 73%

Open market

38%

  • DEKOPRO16%
  • RYOBI14%
  • Enventor14%
  • Evolution Power Tools7%
  • GALAX PRO6%
  • Einhell6%

Demand

Circular Saws search demand

Weekly searches over the year, seasonality beneath. Pick a range.

25K15KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Circular Saws search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • circular saws363K/yr
  • circular saw189K/yr
  • cordless circular saw69K/yr
  • ryobi circular saw30K/yr
  • skill saw28K/yr
  • ryobi saw24K/yr
  • cordless circular saw with battery & charger25K/yr
  • circular saws cordless19K/yr
  • battery circular saw17K/yr
  • circular saw cordless13K/yr

Reviews and returns

What reviews say buyers love and hate about Circular Saws

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Durability20%−0.21

Doesn't last

Broke on 2nd time of using

Seems very odd it broke after 1 day

Quality-Overall14%+0.29

Extremely poor quality saw

Very poor quality and unsafe

Bad quality

Functionality-Overall10%−0.09

it stop working

Didn't work

Didn't Work Properly At Any Time

Battery Life8%

batteries dont last very long

Battery life horrendous

No power even with fully charged batteries

Ease Of Use5%+0.41

It is not easy to try

couldn't remove it

Struggled for what I wanted to use it for

Love

Value For Money28%+1.77

Great buy

Fair price

Decent price

Quality-Overall19%+0.29

Excellent product

Good quality tools

Build quality feels solid

Ease Of Use9%+0.41

Easy to handle

So handy

Ease of Use

Battery Life5%

Excellent battery life

battery lasts a long time

Very good and good battery

Advertised Vs Actual Product5%+0.31

As advertised

Better than expected

As described

Return

3.5% Return rate 12% Fixable by listing

Functionality-Overall19%▆▆█▆▅█

it stop working

Didn't work

Didn't Work Properly At Any Time

Defective Material/Parts13%▆▇█▆▆▆
Size-Overall9%█▇█▅▆▆

This small

Blades dont fit

ordered the wrong size

Durability6%▅▇▇█▇▄

Doesn't last

Broke on 2nd time of using

Seems very odd it broke after 1 day

Weight Heavy5%▇█▄▆▆▃

FAQ

Common Circular Saws questions

Answered from the same tracked data.