Skip to content

Extractor Fan

Maybe

Products sell for $28.58 on average, inside the sweet spot. But demand is soft, at -26.2% this quarter, so Extractor Fan is a Maybe.

Flapen Score
60
60 / 100
Top 7% of 2,225 DIY & Tools niches · +11 vs the category median of 49
Market size
£733K/yr900K searches / yr
90-day growth
-26.2%search demand this quarter
Competition
32%top-5 click share · 24 brands · 72 sellers

Flapen Score

Extractor Fan against its category

The dotted line is the DIY & Tools average. Past it, Extractor Fan is stronger. Inside it, weaker.

60Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Extractor Fan market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Extractor Fan 900K times last year and spent an estimated £733K. The top 5 brands take 58% of clicks. Demand peaks in Oct–Nov. Flapen scores it 60 out of 100, a Maybe.

01 · Demand

2.9% of searches ended in a purchase last week.

Shoppers searched for this 900K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.9% of those searches ended in a purchase. Searches in the last 90 days moved -26.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £733K a year.

Searches, last 12 months
900K
Growth, 90 days vs prior 90
-26.2%
Conversion, latest week
2.9%
Market size, estimated
£733Ka year
Peak month
November1.9× the quietest month
Top search term
extractor fan232K searches a year

02 · Price

A sale here is worth £28.58.

Listings sell for £28.58 on average, from £10.56 to £80.61. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 250 to 500 of them. At £28.58 that is £7K to £14K a year per listing.

Average price
£28.58inside the $15 to $100 sweet spot
Price range
£10.56–£80.61
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
20K–25K
Units per listing a year
250–500
Revenue per listing a year
£7K–£14K
Returns
4.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

68% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 1.2% of listings are out of stock. The average listing ranks #53 within Building Supplies. It carries 790 reviews at 4.25 stars, so a new listing needs social proof before a better product.

Sponsored listings
68%
Prime listings
93%
Out of stock, average day
1.2%
Average rank
#53in Building Supplies
Average rating
4.25 starsAmazon United Kingdom average 4.36 stars
Average reviews
790per listing
Listings tracked
57

04 · Newcomers

Amazon counts 1 of last year's 4 launches as successful.

4 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
1Amazon's first-year sales bar
Average brand age
45 months

Products

Top Extractor Fan products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 32% of clicks. An open shelf where new products get seen.

£0£22K£44K£66K£88K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

24 falling

Sellers

72

Top-5 brand share

58%

Top 20: 98%

Top-5 click share

32%

Top 20: 70%

Open market

36%

  • CubeTECH16%
  • Manrose15%
  • Xpelair11%
  • VENTS9%
  • Devola7%
  • Envirovent6%

Demand

Extractor Fan search demand

Weekly searches over the year, seasonality beneath. Pick a range.

30K20KSpike '24Black Friday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov · busiest ÷ quietest = 1.9×

Search terms

Top Extractor Fan search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • extractor fan232K/yr
  • bathroom extractor fan189K/yr
  • extractor fan bathroom93K/yr
  • bathroom fan47K/yr
  • bathroom fan extractor56K/yr
  • bathroom extractor fan with timer50K/yr
  • exhaust fan18K/yr
  • ventilation fan13K/yr
  • xpelair bathroom extractor fan23K/yr
  • manrose extractor fan28K/yr

Reviews and returns

What reviews say buyers love and hate about Extractor Fan

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Noise Level16%

Bit loud

very noisy

Loud noise

Durability15%−0.18

Broke after 2 months

It now is broken

Broke after 2weeks stopped working

Functionality-Overall13%−0.16

Stopped working straight away

not efficient

Not Working

Quality-Overall11%+0.63

Cheap rubbish

Awful build quality

Bad quality

Alarm/Timer Accuracy4%−0.03

does not have a timer

The timer does not work

Not fitted with timer

Love

Quality-Overall17%+0.63

Excellent Product

Good quality piece of kit

Build quality feels solid

Noise Level15%

Low noise

Very Quiet

Good, quiet as expected

Assembly/Installation14%+1.20

looks great once installed

Easy Install

Easy to set up

Value For Money13%+1.03

Good value for money

Excellent Value

Good for price

Size-Overall11%+0.87

Fits great

Easy to fit

I was told that it was straightforward to fit

Return

4.0% Return rate 37% Fixable by listing

Size-Overall30%▇▇█▇▇█

Smaller than my old one

Not fitted

the duct is too short

Functionality-Overall24%▇▆▆▆█▆

Stopped working straight away

not efficient

Not Working

Compatibility-Overall10%▅▆▆█▅▆

Not compatible with ceiling mounting

Not for Ceiling

Not for bathrooms or shower rooms

Defective Material/Parts8%█▆▆▆▅▆
Alarm/Timer Accuracy4%██▆▇▇█

does not have a timer

The timer does not work

Not fitted with timer

FAQ

Common Extractor Fan questions

Answered from the same tracked data.