extractor fan
Worth a lookShows a sweet-spot price point ($28.58 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Avg price
Incredible£28.58avg listing price — sweet spot $15–$100
Price range
Great£10.56–£80.61cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great32%top-5 click share — an open shelf
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Brand share
Great58%top-5 brand share — no brand owns this niche
Market size
Good£733K£733K/yr · 900K searches
Review moat
Good790.26avg incumbent reviews — the moat a new listing must climb
Returns
Okay4.0%return rate — above 5% kills the launch gate
Conversion
Okay2.9%search→purchase rate — share of searches ending in a sale
Growth
Bad-26.2%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United Kingdom niche tracking, extractor fan is a £733K/yr Amazon United Kingdom market (900K searches/yr). The top 5 brands hold 58% of demand. Demand peaks in Oct–Nov. Verdict: Worth a look — 60/100.
Data updated Jul 22, 2026 · scored weekly · How we score niches
extractor fan market data
- Units sold / yr
- 20K–25K
- avg 250–500/product
- Revenue / yr
- £572K–£715K
- units × avg price
- Conversion rate
- 2.9%
- Avg BSR
- #53
- Page quality
- 0%
- Prime
- 93%
- Sponsored
- 68%
- Out of stock
- 1.2%
- Avg brand age
- 45 months
- Avg seller age
- 180 days
Competition & brand share
Clicks spread well past the top 5 (32% combined) — an open shelf where new products get seen.Brands
24 falling
Sellers
72
Top-5 brand share
58%
Top 20: 98%
Top-5 click share
32%
Top 20: 70%
Open market
36%
- CubeTECH16%
- Manrose15%
- Xpelair11%
- VENTS9%
- Devola7%
- Envirovent6%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -26.2% search growth over the last 90 days.Peak months: Oct, Nov · busiest ÷ quietest = 1.9×
Top extractor fan search terms
- extractor fan232K/yr
- bathroom extractor fan189K/yr
- extractor fan bathroom93K/yr
- bathroom fan47K/yr
- bathroom fan extractor56K/yr
- bathroom extractor fan with timer50K/yr
- exhaust fan18K/yr
- ventilation fan13K/yr
- xpelair bathroom extractor fan23K/yr
- manrose extractor fan28K/yr
Top extractor fan products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Manrose QF100T Quiet Extractor Fan with Timer for 4/100mm Duct
Manrose£27.304.4★3,713 rev
CubeTECH CTEF100t 100mm (4) Quiet Bathroom Extractor Fan with Timer Overrun Delay. White Smooth.
CubeTECH£16.614.2★243 rev
Envirovent SIL100 Silent-100 Axial Silent Extractor Fan Axial 100 mm / 4 Inch Timer Model (White)
Envirovent£36.884.4★3,990 rev
VENTS Silenta 100mm (4) Bathroom Extractor Fan with Run-On Timer Quiet Low Energy Ventilation White
VENTS£21.334.3★4,081 rev
Xpelair VX100-SP standard 4 Inch /100 mm Bathroom Extractor Fan for Wall and Ceiling Fitting Bathroom Fan in Cool white
Xpelair£16.354.5★122 rev
Newest
by launch date
Fantronix 100mm (4) Bathroom Extractor Fan with Run-On Timer Quiet Energy-Efficient Ventilation for Bathrooms Wet Rooms & Kitchens
Fantronix£17.3712 rev
Bathroom Extractor Fan 4/100mm High Airflow Silent Bathroom Fan with Timer Overrun Delay Function for Bathroom Toilet Shower Wall Mount (White)
KoolShiro£23.7635 rev
CubeTECH CTEF100t 100mm (4) Quiet Bathroom Extractor Fan with Timer Overrun Delay. White Smooth.
CubeTECH£16.61243 rev
CubeTECH CTEF100t 100mm (4) Quiet Bathroom Extractor Fan with Timer Overrun Delay. Black Smooth.
CubeTECH£16.46243 rev
Devola 100mm Standard Axial Bathroom Extractor Fan 4 Inch Bathroom Fan Kitchen Fan Made in Britain (Standard Model) - DVF100
Devola£14.9077 rev
Trending
90-day click momentumCubeTECH CTEF100t 100mm (4) Quiet Bathroom Extractor Fan with Timer Overrun Delay. White Smooth.
CubeTECH£16.614.2★
Fantronix 100mm (4) Bathroom Extractor Fan with Run-On Timer Quiet Energy-Efficient Ventilation for Bathrooms Wet Rooms & Kitchens
Fantronix£17.374.2★
Inline Bathroom Extractor Fan 100mm /4 Inch In Line Duct Fan Mixed Flow 220m/hr - Grow Room Fan Tent Hydroponic Ventilation System
Anesty£20.674.3★
Nicear Kitchen Exhaust Fan Ventilation Fume Extractor Duct Exhuast Fan USB Adjustable Speed for Home Bathroom Kitchen
Nicear£10.563.7★
Bosch Bathroom Fan 1500 100mm Diameter
Bosch Thermotechnik£31.573.8★
What buyers say about extractor fan
What buyers praise and complain about, mined from review topics.What buyers love
“Excellent Product”
“Low noise”
“looks great once installed”
“Good value for money”
“Fits great”
“As Described”
“Quite powerful for the money”
“does the job perfectly”
“Good construction and features”
“it looks as good as new”
What buyers complain about
“Bit loud”
“Broke after 2 months”
“Stopped working straight away”
“Cheap rubbish”
“does not have a timer”
“Smaller than my old one”
“I overpaid; the price has since dropped”
“Looks like a nice fan but was unable to use as would not fit as not as described.”
“Not that powerful”
“Not compatible with ceiling mounting”
Top return reasons
Common questions
- Is extractor fan profitable to sell on Amazon United Kingdom?
- The niche generates £733K/yr across 57 tracked products. 1 of 4 products launched in the last 360 days are still selling. 90-day search growth is -26.2%. Flapen's verdict: Worth a look (60/100).
- How competitive is the extractor fan niche?
- 24 brands and 72 sellers compete. The top 5 products take 32% of clicks and top 5 brands hold 58% of demand.
- What do buyers complain about in extractor fan?
- Top complaints mined from reviews: Noise Level, Durability, Functionality-Overall. The return rate is 4.0%.
- When does demand for extractor fan peak?
- Demand peaks in Oct–Nov; the busiest month runs 1.9× the quietest.
- What does it cost to enter the extractor fan niche?
- Listings span £10.56–£80.61; the average listing price is £28.58 (sweet spot $15–$100). The average incumbent carries 790 reviews — the moat a new listing must climb.