hole saw
Worth a lookShows low returns (1.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible1.0%return rate — above 5% kills the launch gate
Brand share
Great46%top-5 brand share — no brand owns this niche
Avg price
Great£18.90avg listing price — sweet spot $15–$100
Price range
Great£4.84–£80.81cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good41%top-5 click share — leaders hold, buyers still browse
Review moat
Good992.06avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Good4.6%search→purchase rate — share of searches ending in a sale
Market size
Good£357K£357K/yr · 408K searches
Growth
Bad-9.9%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United Kingdom niche tracking, hole saw is a £357K/yr Amazon United Kingdom market (408K searches/yr). The top 5 brands hold 46% of demand. Verdict: Worth a look — 64/100.
Data updated Jul 22, 2026 · scored weekly · How we score niches
hole saw market data
- Units sold / yr
- 15K–20K
- avg 250–500/product
- Revenue / yr
- £284K–£378K
- units × avg price
- Conversion rate
- 4.6%
- Avg BSR
- #104
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 79%
- Out of stock
- 5.2%
- Avg brand age
- 51 months
- Avg seller age
- 174 days
Competition & brand share
The top 5 products take 41% of clicks — established leaders, but buyers still shop beyond them.Brands
37 falling
Sellers
87
Top-5 brand share
46%
Top 20: 87%
Top-5 click share
41%
Top 20: 77%
Open market
48%
- flintronic12%
- Gunpla11%
- Amazon Basics11%
- XZH7%
- HYCHIKA BETTER TOOLS FOR BETTER LIFE6%
- Bosch5%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -9.9% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.3×
Top hole saw search terms
- hole saw sets93K/yr
- hole saw78K/yr
- holesaw set38K/yr
- hole saw set28K/yr
- hole cutter24K/yr
- hole saws24K/yr
- hole cutter set18K/yr
- hole saw kit18K/yr
- holesaw14K/yr
- hole saw drill bit10K/yr
Top hole saw products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Gunpla 21pcs Hole Saw Set 19-152mm High Carbon Steel Durable Wood Hole saws for sawing Downlight Plywood Drywall Plastic
Gunpla£12.524.6★416 rev
Amazon Basics Bi-Metal High Speed 9 Piece Steel Hole Saw Kit With Carry Case 20 mm to 68 mm Black 25/32 to 2-11/16
Amazon Basics£9.824.3★610 rev
flintronic Bi-Metal Hole Saw 13 PCS 18mm - 75mm Hole Saw Set with Hexagon Adapter and Centring Drill Perfect for Drilling Soft Metal Wood PVC Board and Plastic for Cutting Circular Holes
flintronic£16.504.4★2,517 rev
Rolson 58129 12 pc Holesaw Kit Black
Rolson£6.634.2★1,370 rev
BULLITT Impact Hole Saw Set 20 25 32MM 3PCS M42 HSS Bi-Metal Hex Shank Impact Hole Cutter Set Perfect for Drilling Thin Metal Stainless Steel Mild Steel and Aluminium
BULLITT£20.234.5★106 rev
Newest
by launch date
Hole Saw Set 24PCS 19-152mm Hole Cutter Set Carbon Steel Downlights Drill Bit Tools for Soft Wood Plasterboard Plastic Ultra-Sharp Teeth Quick-Change Arbor Includes Mandrel & Hex Key
XZH£19.46149 rev
Hole Saw Set 9PCS 25-54mm Hole Cutter Set Carbon Steel Downlights Drill Bit Tools for Soft Wood Plasterboard Plastic Ultra-Sharp Teeth Quick-Change Arbor Includes Mandrel & Hex Key
XZH£5.68149 rev
Idong 13PCS Bi-Metal Hole Saw Sets with Arbor and Pilot Bit 18mm-75mm Hole Cutter Set Drill Bit for Cutting Wood Plywood Plastic Drywall Thin Metal Sheet Ideal for DIY Projects & Workshop Tasks
Idong£15.3928 rev
XZH 9-Piece Hole Saw Set (25-51mm) - Carbide Steel Cutters for Wood Plasterboard & Plastic | Ultra-Sharp Teeth | Quick-Change Arbor | Includes Mandrel & Hex Key
XZH£5.76149 rev
XZH 18 PCS Hole Saw Set 19mm-102mm High Carbon Steel Hole Saws - Ideal for Soft Wood PVC & Plastic Drilling | Professional & DIY Use
XZH£12.81149 rev
Trending
90-day click momentumHole Saw Set 9PCS 25-54mm Hole Cutter Set Carbon Steel Downlights Drill Bit Tools for Soft Wood Plasterboard Plastic Ultra-Sharp Teeth Quick-Change Arbor Includes Mandrel & Hex Key
XZH£5.684.5★
Hole Saw Set 24PCS 19-152mm Hole Cutter Set Carbon Steel Downlights Drill Bit Tools for Soft Wood Plasterboard Plastic Ultra-Sharp Teeth Quick-Change Arbor Includes Mandrel & Hex Key
XZH£19.464.5★
Bosch 14x PRO Multi Material Power Change Plus Hole Saw Set - Transparent Case (for Softwood Plasterboard Ø 20-76 mm Professional Accessories Drill/Screwdrivers)
Bosch£80.814.8★
flintronic Bi-Metal Hole Saw 13 PCS 18mm - 75mm Hole Saw Set with Hexagon Adapter and Centring Drill Perfect for Drilling Soft Metal Wood PVC Board and Plastic for Cutting Circular Holes
flintronic£16.504.4★
Idong 13PCS Bi-Metal Hole Saw Sets with Arbor and Pilot Bit 18mm-75mm Hole Cutter Set Drill Bit for Cutting Wood Plywood Plastic Drywall Thin Metal Sheet Ideal for DIY Projects & Workshop Tasks
Idong£15.394.3★
What buyers say about hole saw
What buyers praise and complain about, mined from review topics.What buyers love
“The build quality is solid”
“Reasonable price”
“Easy to use”
“Great sizes”
“As described”
“Strong and durable”
“Heavy duty”
“Good solid bit of kit”
“Well manufactured and nicely presented”
“It cuts cleanly”
What buyers complain about
“In terms of build quality, its a bit underwhelming”
“Items broke on first use”
“Bit flimsy”
“Didnt do the job”
“Badly sized”
“Waste of my money and my time”
“absolutely no use if I can't get it to a working state”
“This does not match the image guidance in the user manual”
“not worth £3 never mind £15”
“material is not high quality”
Top return reasons
Common questions
- Is hole saw profitable to sell on Amazon United Kingdom?
- The niche generates £357K/yr across 48 tracked products. 0 of 9 products launched in the last 360 days are still selling. 90-day search growth is -9.9%. Flapen's verdict: Worth a look (64/100).
- How competitive is the hole saw niche?
- 37 brands and 87 sellers compete. The top 5 products take 41% of clicks and top 5 brands hold 46% of demand.
- What do buyers complain about in hole saw?
- Top complaints mined from reviews: Quality-Overall, Durability, Strength. The return rate is 1.0%.
- When does demand for hole saw peak?
- Demand is steady year-round — the busiest month runs 1.3× the quietest.
- What does it cost to enter the hole saw niche?
- Listings span £4.84–£80.81; the average listing price is £18.90 (sweet spot $15–$100). The average incumbent carries 992 reviews — the moat a new listing must climb.