71
slip and slide
Worth a lookShows demand growing >1,000% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Growth
Incredible>1,000%90-day search growth — must beat 0% to launch
Quality gap
Incredible3.7★avg incumbent rating — lower means beatable quality
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Avg price
Incredible£34.62avg listing price — sweet spot $15–$100
Market size
Good£710K£710K/yr · 691K searches
Competition
Good45%top-5 click share — leaders hold, buyers still browse
Review moat
Okay1,792.29avg incumbent reviews — the moat a new listing must climb
Conversion
Okay3.0%search→purchase rate — share of searches ending in a sale
Brand share
Okay84%top-5 brand share — brands hold most of the demand
Price range
Okay£6.82–£256.33cheapest to priciest tracked listing — scored on the share inside $15–$100