Slip and Slide

Shoppers searched for this 691K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.0% of those searches ended in a purchase. Searches in the last 90 days moved >1,000% against the 90 days before. Searches, conversion and average price together put the market at an estimated £710K a year.

Searches, last 12 months

691K

Growth, 90 days vs prior 90

>1,000%

Conversion, latest week

3.0%

Market size, estimated

£710Ka year

Peak month

May63.8× the quietest month

Top search term

slip and slide224K searches a year

Listings sell for £34.62 on average, from £6.82 to £256.33. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At £34.62 that is £17K to £26K a year per listing.

Average price

£34.62inside the $15 to $100 sweet spot

Price range

£6.82–£256.33

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

15K–20K

Units per listing a year

500–750

Revenue per listing a year

£17K–£26K

Returns

0.5%of orders · Amazon United Kingdom median 0.6%

90% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 6.4% of listings are out of stock. The average listing ranks #87 within Sports Toys & Outdoor. It carries 1,792 reviews at 3.70 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

94%

Out of stock, average day

6.4%

Average rank

#87in Sports Toys & Outdoor

Average rating

3.70 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,792per listing

Listings tracked

31

9 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

9

Successful launches

5Amazon's first-year sales bar

Average brand age

32 months