48
cactus cat scratching post
Skip itA small market ($35K/yr) — this niche doesn't clear our bar today.
Avg price
Incredible£36.04avg listing price — sweet spot $15–$100
Returns
Great1.1%return rate — above 5% kills the launch gate
Price range
Great£10.64–£82.02cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great33%top-5 click share — an open shelf
Review moat
Good699.21avg incumbent reviews — the moat a new listing must climb
Brand share
Okay81%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Bad1.9%search→purchase rate — share of searches ending in a sale
Growth
Bad-17.8%90-day search growth — must beat 0% to launch
Market size
Bad£35K£35K/yr · 49K searches