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Automatic Cat Feeder

Pass

Automatic Cat Feeder scores 67 out of 100, a Pass. Shoppers spend $1.2M a year here, search demand grew +16.2% this quarter, and returns run at 2.4% of orders.

Flapen Score
67
67 / 100
Top 3% of 875 Pet Supplies niches · +17 vs the category median of 50
Market size
£1.2M/yr1.1M searches / yr
90-day growth
+16.2%search demand this quarter
Competition
43%top-5 click share · 27 brands · 46 sellers

Flapen Score

Automatic Cat Feeder against its category

The dotted line is the Pet Supplies average. Past it, Automatic Cat Feeder is stronger. Inside it, weaker.

67Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Automatic Cat Feeder market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Automatic Cat Feeder 1.1M times last year and spent an estimated £1.2M. The top 5 brands take 58% of clicks. Flapen scores it 67 out of 100, a Pass.

01 · Demand

3.4% of searches ended in a purchase last week.

Shoppers searched for this 1.1M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.4% of those searches ended in a purchase. Searches in the last 90 days moved +16.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £1.2M a year.

Searches, last 12 months
1.1M
Growth, 90 days vs prior 90
+16.2%
Conversion, latest week
3.4%
Market size, estimated
£1.2Ma year
Peak month
August1.4× the quietest month
Top search term
automatic cat feeder435K searches a year

02 · Price

A sale here is worth £31.76.

Listings sell for £31.76 on average, from £10.13 to £93.99. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 500 to 750 of them. At £31.76 that is £16K to £24K a year per listing.

Average price
£31.76inside the $15 to $100 sweet spot
Price range
£10.13–£93.99
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
30K–40K
Units per listing a year
500–750
Revenue per listing a year
£16K–£24K
Returns
2.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads and reviews.

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.0% of listings are out of stock. The average listing ranks #20 within Cats. It carries 2,109 reviews at 4.24 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
100%
Out of stock, average day
5.0%
Average rank
#20in Cats
Average rating
4.24 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,109per listing
Listings tracked
37

04 · Newcomers

Amazon counts 3 of last year's 5 launches as successful.

5 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
5
Successful launches
3Amazon's first-year sales bar
Average brand age
27 months

Products

Top Automatic Cat Feeder products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 43% of clicks. Leaders hold, but buyers still shop past them.

£0£47K£95K£142K£189K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

27 rising

Sellers

46

Top-5 brand share

58%

Top 20: 94%

Top-5 click share

43%

Top 20: 83%

Open market

37%

  • Cat Mate22%
  • faroro16%
  • oneisall8%
  • Vivo Technologies7%
  • PETLIBRO6%
  • BEMOONY5%

Demand

Automatic Cat Feeder search demand

Weekly searches over the year, seasonality beneath. Pick a range.

30K20KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Automatic Cat Feeder search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • automatic cat feeder435K/yr
  • cat feeder138K/yr
  • cat feeder automatic with timer95K/yr
  • cat food dispenser68K/yr
  • automatic cat feeder wet food49K/yr
  • cat automatic feeder41K/yr
  • automatic dog feeder31K/yr
  • pet feeder24K/yr
  • cat food dispenser automatic26K/yr
  • cat biscuit dispenser20K/yr

Reviews and returns

What reviews say buyers love and hate about Automatic Cat Feeder

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Durability16%−0.23

Does not last

Broken

Broke after one use

Functionality-Overall12%−0.14

Not working very well

Not fully working

Doesn't work

Connectivity-Overall7%−0.09

I cant comment on how well it works as mine wont connect at all

the app saids not connect

Doesnt connect

Ease Of Use6%+0.89

A bit fiddly to set

A little hard to understand at first

Its not the easiest to use

Size-Overall5%

not the size of it

Too big really for

but the dish opening looked very small

Love

Ease Of Use16%+0.89

Easy to open

Easy to use

Easy to fill

Quality-Overall15%+0.54

the build quality feels solid

Excellent product

The build quality is excellent

Value For Money10%+0.55

Great Value

Worth every penny

Good for money

Pet Friendly7%

Cat approved

Perfect for cats

Cats love it

Assembly/Installation7%+0.16

Easy set up

easy to assemble

Its easy to install

Return

2.4% Return rate 30% Fixable by listing

Functionality-Overall25%█▆▇██▆

Not working very well

Not fully working

Doesn't work

Size-Overall21%▆▇██▇█

not the size of it

Too big really for

but the dish opening looked very small

Connectivity-Overall8%█▅▆▅▅▇

I cant comment on how well it works as mine wont connect at all

the app saids not connect

Doesnt connect

Defective Material/Parts7%█▅▇▇▅█
Ease Of Use4%█▇▇▃██

A bit fiddly to set

A little hard to understand at first

Its not the easiest to use

FAQ

Common Automatic Cat Feeder questions

Answered from the same tracked data.