Rabbit Ears with Fur for Dogs

Shoppers searched for this 232K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 19.5% of those searches ended in a purchase. Searches in the last 90 days moved -22.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £565K a year.

Searches, last 12 months

232K

Growth, 90 days vs prior 90

-22.5%

Conversion, latest week

19.5%

Market size, estimated

£565Ka year

Peak month

March1.3× the quietest month

Top search term

rabbit ears with fur for dogs102K searches a year

Listings sell for £12.48 on average, from £4.69 to £28.32. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 1,000 to 1,250 of them. At £12.48 that is £12K to £16K a year per listing.

Average price

£12.48under the $15 to $100 sweet spot

Price range

£4.69–£28.32

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

40K–50K

Units per listing a year

1,000–1,250

Revenue per listing a year

£12K–£16K

Returns

0.0%of orders · Amazon United Kingdom median 0.6%

88% of listings pay for placement with sponsored ads. 77% ship with Prime. On an average day, 3.4% of listings are out of stock. The average listing ranks #256 within Food. It carries 356 reviews at 4.69 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

77%

Out of stock, average day

3.4%

Average rank

#256in Food

Average rating

4.69 starsAmazon United Kingdom average 4.36 stars

Average reviews

356per listing

Listings tracked

26

11 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months

11

Successful launches

4Amazon's first-year sales bar

Average brand age

36 months