Bedtime Biscuits for Dogs
brand-locked demand (top 5 brands take 97% of clicks) — Bedtime Biscuits for Dogs doesn't clear our bar today.
Flapen Score
Is Bedtime Biscuits for Dogs profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Bedtime Biscuits for Dogs is a £198K/yr Amazon United Kingdom market (141K searches/yr). The top 5 brands hold 97% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 46/100.
Bedtime Biscuits for Dogs: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -16.0% over the last 90 days and 11.0% of searches end in a purchase.
£198K
revenue / yr
Who owns the niche?
The top 5 brands hold 97% of demand, so 3% of the market is open.
3%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.
0/100
page quality · 21 products
Top Bedtime Biscuits for Dogs products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Lilys Kitchen Natural Dog Treats Multipack - Beef Mini Burgers Duck and Venison Sausages Chicken Bites & Chicken Jerky (8 x 70 g)
- Price
- £18.07
- Rating
- 4.7/5
- Reviews
- 566
- Age
- 6y ago
Lilys Kitchen Bedtime Biscuits - Complete Natural Dog Treats (8 x 80g)
- Price
- £16.37
- Rating
- 4.7/5
- Reviews
- 626
- Age
- 5y ago
Laughing Dog - Sleep Tight - Naturally Grain Free Oven-Baked Dog Treats Gluten Free With No Added Sugar - Purple 125g
- Price
- £2.11
- Rating
- 4.3/5
- Reviews
- 2,511
- Age
- 5y ago
Lilys Kitchen Made with Natural Ingredients Chicken On the Go Bars Multipack for Dogs 3x(2pk 40g)
- Price
- £4.67
- Rating
- 4.5/5
- Reviews
- 248
- Age
- 4y ago
Lilys Kitchen Made with Natural Ingredients Adult Dog Treats Packet The Best Ever Beef Mini Burgers Grain-Free Recipes 8 x 70g
- Price
- £15.00
- Rating
- 4.7/5
- Reviews
- 561
- Age
- 6y ago
Trending
90-day click momentum
Betty Miller Dog Treats - Dozy Dog Bedtime Biscuits Calming Dog Treats with Chamomile Valerian & Lavender 500g - Soft Dog Treats For Small Dogs
- Price
- £8.64
- Rating
- 4.7/5
- Reviews
- 14
- Age
- 6mo ago
Forthglade Natural Dog Treats (4 x 90g Bags) - Hypoallergenic & Grain Free Calming Dog Treats with Camomile Lavender & Lemon Balm Soft Bites Resealable Bags
- Price
- £5.74
- Rating
- 4.7/5
- Reviews
- 188
- Age
- 2y ago
Lilys Kitchen Dog Treats Bundle (3x80g) Made with Natural Ingredients Variants Suited for Bedtime -Breaktime Biscuits & Training Treats
- Price
- £12.72
- Rating
- 4.8/5
- Reviews
- 7
- Age
- 9mo ago
Lilys Kitchen Dog Treat Bundle Made with Natural Ingredients 2 x 70g Puppy Dog Treats Chicken with Turkey Nibbles Grain-Free Recipe 2 x 70g Puppy Dog Treats Chicken & Salmon Nibbles.
- Price
- £16.50
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 4y ago
Lilys Kitchen Made with Natural Ingredients Chicken On the Go Bars Multipack for Dogs 3x(2pk 40g)
- Price
- £4.67
- Rating
- 4.5/5
- Reviews
- 248
- Age
- 4y ago
Newest
by launch dateBetty Miller Dog Treats - Dozy Dog Bedtime Biscuits Calming Dog Treats with Chamomile Valerian & Lavender 500g - Soft Dog Treats For Small Dogs
- Price
- £8.64
- Rating
- 4.7/5
- Reviews
- 14
- Age
- 6mo ago
Lilys Kitchen Dog Treats Bundle (3x80g) Made with Natural Ingredients Variants Suited for Bedtime -Breaktime Biscuits & Training Treats
- Price
- £12.72
- Rating
- 4.8/5
- Reviews
- 7
- Age
- 9mo ago
Lilys Kitchen Dog Treats Chew Sticks Bundle Grain Free Natural Dental Dog Treats Chicken Lamb Beef - Pack of 3x120g (Total of 9 Chews)
- Price
- £14.83
- Rating
- 4.0/5
- Reviews
- 23
- Age
- 2y ago
Forthglade Natural Dog Treats (4 x 90g Bags) - Hypoallergenic & Grain Free Calming Dog Treats with Camomile Lavender & Lemon Balm Soft Bites Resealable Bags
- Price
- £5.74
- Rating
- 4.7/5
- Reviews
- 188
- Age
- 2y ago
Lilys Kitchen Made with Natural Ingredients Puppy Dog Treats Chicken with Turkey Nibbles Grain-Free Recipe 8 x 70g
- Price
- £16.62
- Rating
- 4.5/5
- Reviews
- 96
- Age
- 4y ago
Competition: brands, sellers & click share
The top 5 products take 56% of clicks — established leaders, but buyers still shop beyond them.
Brands
6 falling
Sellers
112
Top-5 brand share
97%
Top 20: 98%
Top-5 click share
56%
Top 20: 99%
Open market
1%
- Lily's Kitchen80%
- Laughing Dog8%
- Maria`s Selection5%
- Scrumbles2%
- --2%
- Betty Miller1%
- Open — no brand owns it (1%)
Bedtime Biscuits for Dogs demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Nov, Dec · busiest ÷ quietest = 2.9×
Top Bedtime Biscuits for Dogs search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- lilys kitchen dog treats73K/yr
- lillys kitchen treats for dogs19K/yr
- bedtime biscuits for dogs13K/yr
- lilys kitchen treats11K/yr
- lilys kitchen bedtime biscuits7K/yr
- dog bedtime biscuits5K/yr
- dog treats lilys kitchen4K/yr
- lilys dog treats4K/yr
- lilys bedtime biscuits for dogs3K/yr
- lily kitchen dog treats3K/yr
What reviews say buyers love and hate about Bedtime Biscuits for Dogs
What buyers mention most, as a share of all reviews.
What buyers love
90% of reviews“Really good for dogs”
“Excellent product”
“Very calming”
“Excellent value”
“They like the taste”
What buyers complain about
76% of reviews“They are a little expensive”
“Disappointingly brittle”
“Not good food”
“Didn't do anything for my dog”
“Misadvertised”
Common Bedtime Biscuits for Dogs questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
