50
tall freezer
Worth a lookShows a thin review moat (184 avg reviews), but prices mostly outside the sweet spot ($100.97–$390.19) keeps it on the watch list.
Review moat
Great184.47avg incumbent reviews — the moat a new listing must climb
Competition
Good43%top-5 click share — leaders hold, buyers still browse
Market size
Good£613K£613K/yr · 348K searches
Returns
Good2.8%return rate — above 5% kills the launch gate
Brand share
Good72%top-5 brand share — brands hold most of the demand
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Avg price
Okay£228.69avg listing price — sweet spot $15–$100
Growth
Okay+10.5%90-day search growth — must beat 0% to launch
Conversion
Bad0.8%search→purchase rate — share of searches ending in a sale
Price range
Bad£100.97–£390.19cheapest to priciest tracked listing — scored on the share inside $15–$100