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Tall Freezer

Maybe

The average product has only 184 reviews. But prices span $100.97–$390.19, mostly outside the sweet spot, so Tall Freezer is a Maybe.

Flapen Score
50
50 / 100
Top 31% of 75 Large Appliances niches · +5 vs the category median of 45
Market size
£613K/yr348K searches / yr
90-day growth
+10.5%search demand this quarter
Competition
43%top-5 click share · 12 brands · 25 sellers

Flapen Score

Tall Freezer against its category

The dotted line is the Large Appliances average. Past it, Tall Freezer is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Tall Freezer market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Tall Freezer 348K times last year and spent an estimated £613K. The top 5 brands take 72% of clicks. Demand peaks in Nov. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

0.8% of searches ended in a purchase last week.

Shoppers searched for this 348K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.8% of those searches ended in a purchase. Searches in the last 90 days moved +10.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £613K a year.

Searches, last 12 months
348K
Growth, 90 days vs prior 90
+10.5%
Conversion, latest week
0.8%
Market size, estimated
£613Ka year
Peak month
November1.6× the quietest month
Top search term
tall freezer84K searches a year

02 · Price

A sale here is worth £228.69.

Listings sell for £228.69 on average, from £100.97 to £390.19. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At £228.69 that is £0 to £23K a year per listing.

Average price
£228.69above the $15 to $100 sweet spot
Price range
£100.97–£390.19
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
£0–£23K
Returns
2.8%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

94% of listings pay for placement with sponsored ads. 69% ship with Prime. On an average day, 6.0% of listings are out of stock. The average listing ranks #22 within Large Appliances. It carries 184 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
69%
Out of stock, average day
6.0%
Average rank
#22in Large Appliances
Average rating
4.43 starsAmazon United Kingdom average 4.36 stars
Average reviews
184per listing
Listings tracked
32

04 · Newcomers

Amazon counts 3 of last year's 4 launches as successful.

4 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
3Amazon's first-year sales bar
Average brand age
44 months

Products

Top Tall Freezer products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 43% of clicks. Leaders hold, but buyers still shop past them.

£0£25K£49K£74K£98K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

12 falling

Sellers

25

Top-5 brand share

72%

Top 20: 100%

Top-5 click share

43%

Top 20: 87%

Open market

20%

  • Willow17%
  • Fridgemaster16%
  • Teknix15%
  • COMFEE'14%
  • HYE9%
  • Cookology8%

Demand

Tall Freezer search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov · busiest ÷ quietest = 1.6×

Search terms

Top Tall Freezer search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • tall freezer84K/yr
  • upright freezer74K/yr
  • freezers upright26K/yr
  • upright freezer frost free28K/yr
  • tall freezer frost free free standing28K/yr
  • upright freezers26K/yr
  • upright freezers clearance8K/yr
  • tall freezers upright frost free suitable for garage/outbuilding13K/yr
  • frost free freezer upright8K/yr
  • standing freezer9K/yr

Reviews and returns

What reviews say buyers love and hate about Tall Freezer

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Durability14%−0.16

Not made to last

broke after a couple of months

only had a week very quite

Size-Overall10%+1.91

Plus the draws are bigger then you would think for its size

Smaller than expected

and despite this freezer being slightly taller than our old freezer it has a smaller capacity

Noise Level10%

Is very noisy

The noise is too loud

it makes noises

Quality-Overall7%+0.35

A serious quality and handling failure

absolute rubbish

Cheap rubbish

Value For Money6%+0.93

filled it costing about £500

set it up for me as part of the price paid

Also, as we were undecided, the price increased each time we looked at the item,

Love

Value For Money20%+0.93

well worth the money

Excellent value

Good value

Size-Overall19%+1.91

perfect fit

Nice little size

The size is perfect for family use

Quality-Overall13%+0.35

the product is beautiful

Good quality, very clean

Good quality

Storage Capacity13%+0.53

has plenty of room

Lots of space

Plenty of storage

Noise Level10%

Very quiet

The noise level is quiet

Not noisy

Return

2.8% Return rate 40% Fixable by listing

Size-Overall27%█▇▄▇██

Plus the draws are bigger then you would think for its size

Smaller than expected

and despite this freezer being slightly taller than our old freezer it has a smaller capacity

Defective Material/Parts12%▁▇▆▅█▅

Side damage

Scratch Resistance8%▁█▃▆▁▄
Functionality-Overall7%▅██▄▄▂

broken conpreser had a lot off trouble with fridge always freeing up the top even when tured down low waste off money don't buy

Only downside is the electricity rating

Woke this morning to discovered the freezer had stopped working, checked fuse and power and all was fine

Quality-Overall7%█▁▁▂▄▂

A serious quality and handling failure

absolute rubbish

Cheap rubbish

FAQ

Common Tall Freezer questions

Answered from the same tracked data.