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50

Oven Bulb

Worth a look

Shows searches that convert (15.6% search→purchase), but prices mostly outside the sweet spot ($2.95–$9.57) keeps it on the watch list.

Market size 37Growth 8Conversion 97Competition 48Returns 96Price range 0Avg price 15Brand share 68Review moat 49Quality gap 63

Conversion

Incredible15.6%

search→purchase rate — share of searches ending in a sale

Returns

Incredible0.7%

return rate — above 5% kills the launch gate

Brand share

Good64%

top-5 brand share — brands hold most of the demand

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Review moat

Okay1,622.28

avg incumbent reviews — the moat a new listing must climb

Competition

Okay56%

top-5 click share — leaders hold, buyers still browse

Market size

Okay£184K

£184K/yr · 214K searches

Avg price

Bad£5.52

avg listing price — sweet spot $15–$100

Growth

Bad-33.3%

90-day search growth — must beat 0% to launch

Price range

Bad£2.95–£9.57

cheapest to priciest tracked listing — scored on the share inside $15–$100

Is oven bulb profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, oven bulb is a £184K/yr Amazon United Kingdom market (214K searches/yr). The top 5 brands hold 64% of demand. Demand peaks in Jan–Nov–Dec. Verdict: Worth a look — 50/100.

Data updated Jul 28, 2026 · scored weekly · How we score niches

oven bulb market size & sales

Units sold, revenue, conversion and listing quality across the tracked shelf.
Units sold / yr
30K–40K
avg 1,500–2,000/product
Revenue / yr
£166K–£221K
units × avg price
Conversion rate
15.6%
Avg BSR
#18
Page quality
0%
Prime
100%
Sponsored
84%
Out of stock
0.4%
Avg brand age
52 months
Avg seller age
180 days

Competition: brands, sellers & click share

The top 5 products take 56% of clicks — established leaders, but buyers still shop beyond them.

Brands

18 falling

Sellers

40

Top-5 brand share

64%

Top 20: 98%

Top-5 click share

56%

Top 20: 96%

Open market

29%

  • GMY22%
  • PHILIPS14%
  • Quebec10%
  • Klass Home Collection10%
  • kanta9%
  • EVOGES6%

oven bulb demand & seasonality

Weekly Amazon search volume, last 104 weeks — -33.3% search growth over the last 90 days.
6K4KSpike '24Holiday '24Spike '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 2.3×

Top oven bulb search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.
  • oven bulb75K/yr
  • oven light bulb40K/yr
  • oven bulbs for fan assisted ovens12K/yr
  • oven bulbs20K/yr
  • oven light8K/yr
  • hotpoint oven bulb7K/yr
  • e14 oven bulb8K/yr
  • lamona oven light bulb6K/yr
  • beko oven light bulb6K/yr
  • cooker bulbs for inside oven6K/yr
All search terms

Top oven bulb products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%£7K8%£15K12%£22K16%£29K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What reviews say buyers love and hate about oven bulb

What buyers praise and complain about, mined from review topics.

What buyers love

Advertised Vs Actual Product20%

“As Described”

Size-Overall18%

“As described fits”

Value For Money17%

“Excellent value for money”

Quality-Overall13%

“Excellent Product”

Brightness/Shine/Glow11%

“Gives good light”

Baking4%

“BRILLIANT absolutely perfect for my oven”

Efficiency3%

“Bulb is working well”

Ease Of Use2%

“Simple, easy to use”

Durability2%

“They feel sturdy and durable, and having a pack of three is handy so youve got spares ready”

Assembly/Installation2%

“Easy to install”

What buyers complain about

Durability39%

“Failed after about a month”

Bulb Flicker/Dimming/Color12%

“Rubbish bulb blew within 2 minutes”

Quality-Overall9%

“Extremely poor quality”

Size-Overall8%

“It can be very difficult to fit if you do”

Functionality-Overall6%

“Not 1 worked”

Value For Money5%

“Expensive and unnecessary”

Brightness/Shine/Glow3%

“Bulb No 1 lit”

Advertised Vs Actual Product2%

“Not as advertised”

Thickness1%

“I liked it, though it feels quite thin and fragile”

Flammable1%

“Tried this manufacturer as Philips E14 oven bulb kept blowing”

Top return reasons

Size-Overall58%
Bulb Flicker/Dimming/Color10%
Compatibility-Overall9%
Functionality-Overall8%
Defective Material/Parts6%
Durability2%
Advertised Vs Actual Product2%
Brightness/Shine/Glow1%
Connectivity-Overall1%
Maintenance And Repair1%

Common oven bulb questions

Is oven bulb profitable to sell on Amazon United Kingdom?
The niche generates £184K/yr across 25 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -33.3%. Flapen's verdict: Worth a look (50/100).
How competitive is the oven bulb niche?
18 brands and 40 sellers compete. The top 5 products take 56% of clicks and top 5 brands hold 64% of demand.
What do buyers complain about in oven bulb?
Top complaints mined from reviews: Durability, Bulb Flicker/Dimming/Color, Quality-Overall. The return rate is 0.7%.
When does demand for oven bulb peak?
Demand peaks in Jan–Nov–Dec; the busiest month runs 2.3× the quietest.
What does it cost to enter the oven bulb niche?
Listings span £2.95–£9.57; the average listing price is £5.52 (sweet spot $15–$100). The average incumbent carries 1,622 reviews — the moat a new listing must climb.

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