Integrated Fridge Freezer
MaybeThe average product has only 117 reviews. But prices span $155.35–$492.16, mostly outside the sweet spot, so Integrated Fridge Freezer is a Maybe.
- Flapen Score
- 52 / 100Top 26% of 75 Large Appliances niches · +7 vs the category median of 4552
- Market size
- £171K/yr60K searches / yr
- 90-day growth
- +32.8%search demand this quarter
- Competition
- 33%top-5 click share · 21 brands · 26 sellers
Flapen Score
Integrated Fridge Freezer against its category
The dotted line is the Large Appliances average. Past it, Integrated Fridge Freezer is stronger. Inside it, weaker.
Market
The Integrated Fridge Freezer market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Integrated Fridge Freezer 60K times last year and spent an estimated £171K. The top 5 brands take 60% of clicks. Demand peaks in Oct–Nov. Flapen scores it 52 out of 100, a Maybe.
01 · Demand
0.9% of searches ended in a purchase last week.
Shoppers searched for this 60K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.9% of those searches ended in a purchase. Searches in the last 90 days moved +32.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £171K a year.
- Searches, last 12 months
- 60K
- Growth, 90 days vs prior 90
- +32.8%
- Conversion, latest week
- 0.9%
- Market size, estimated
- £171Ka year
- Peak month
- October1.7× the quietest month
- Top search term
- integrated fridge freezer 50/5025K searches a year
02 · Price
A sale here is worth £304.93.
Listings sell for £304.93 on average, from £155.35 to £492.16. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At £304.93 that is £0 to £30K a year per listing.
- Average price
- £304.93above the $15 to $100 sweet spot
- Price range
- £155.35–£492.16
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 250–500
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£30K
- Returns
- 5.2%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
81% of listings pay for placement with sponsored ads. 57% ship with Prime. On an average day, 9.5% of listings are out of stock. The average listing ranks #3 within Large Appliances. It carries 117 reviews at 4.10 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 81%
- Prime listings
- 57%
- Out of stock, average day
- 9.5%
- Average rank
- #3in Large Appliances
- Average rating
- 4.10 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 117per listing
- Listings tracked
- 42
04 · Newcomers
Amazon counts 3 of last year's 8 launches as successful.
8 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 37 months on average, so the names here are settling in.
- Launched, last 12 months
- 8
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 37 months
Products
Top Integrated Fridge Freezer products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Cookology 249L Built-in 70/30 Fridge Freezer - White
- Price
- £247.26
- Rating
- 4.1/5
- Reviews
- 8
- Age
- 3y ago
SIA RFI104 70/30 Split Built In Integrated 260L Fridge Freezer With Sliding Fittings
- Price
- £260.25
- Rating
- 4.2/5
- Reviews
- 78
- Age
- 6y ago
Willow WBI5050DSW 228L Integrated Fridge Freezer 50/50 with Reversible Doors 4* Freezer Rating Adjustable Thermostat Interior Light
- Price
- £256.89
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 6mo ago
Hoover H-FRIDGE 300 Integrated Fridge Freezer 2 Doors 250L Total Capacity Static Technology Class E White 54x54.5x177 cm - HOBBML18EK
- Price
- £326.49
- Rating
- 4.6/5
- Reviews
- 3
- Age
- 11mo ago
Hoover H-FRIDGE 300 Integrated Fridge Freezer 250L Total Capacity 2 Doors Static Technology Class E White 54x54.5x177 cm - HOBBML18EK
- Price
- £315.03
- Rating
- 3.4/5
- Reviews
- 4
- Age
- 11mo ago
Trending
90-day click momentum
SIA RFI105/M 60/40 Split Built In Integrated 222L Fridge Freezer 4* Freezer Compartment Reversible Door Metal Back Panel Safety-glass shelving
- Price
- £266.18
- Rating
- 1.0/5
- Reviews
- 1
- Age
- 1mo ago
AEG 6000 Series Integrated Fridge Freezer 198/73 L OSC6L181ES LowFrost Technology AI CoolAssist Adaptive Cooling LED Lighting R600a Refrigerant 1772x546x549 mm Energy Class E White
- Price
- £485.35
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 4mo ago
CANDY CB50N518EK Integrated Frost Free Fridge Freezer 228L Total Capacity 50:50 split White E Rated
- Price
- £317.33
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 2y ago
Willow WBI5050DSW 228L Integrated Fridge Freezer 50/50 with Reversible Doors 4* Freezer Rating Adjustable Thermostat Interior Light
- Price
- £256.89
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 6mo ago
SIA RFF102 50/50 Integrated White Built In Frost Free Fridge Freezer
- Price
- £310.14
- Rating
- 4.2/5
- Reviews
- 70
- Age
- 9y ago
Newest
by launch dateSIA RFI105/M 60/40 Split Built In Integrated 222L Fridge Freezer 4* Freezer Compartment Reversible Door Metal Back Panel Safety-glass shelving
- Price
- £266.18
- Rating
- 1.0/5
- Reviews
- 1
- Age
- 1mo ago
AEG 6000 Series Integrated Fridge Freezer 198/73 L OSC6L181ES LowFrost Technology AI CoolAssist Adaptive Cooling LED Lighting R600a Refrigerant 1772x546x549 mm Energy Class E White
- Price
- £485.35
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 4mo ago
Willow WBI5050DSW 228L Integrated Fridge Freezer 50/50 with Reversible Doors 4* Freezer Rating Adjustable Thermostat Interior Light
- Price
- £256.89
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 6mo ago
Hoover H-FRIDGE 300 Integrated Fridge Freezer 2 Doors 250L Total Capacity Static Technology Class E White 54x54.5x177 cm - HOBBML18EK
- Price
- £326.49
- Rating
- 4.6/5
- Reviews
- 3
- Age
- 11mo ago
Hoover H-FRIDGE 300 Integrated Fridge Freezer 250L Total Capacity 2 Doors Static Technology Class E White 54x54.5x177 cm - HOBBML18EK
- Price
- £315.03
- Rating
- 3.4/5
- Reviews
- 4
- Age
- 11mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 33% of clicks. An open shelf where new products get seen.
Brands
21 flat
Sellers
26
Top-5 brand share
60%
Top 20: 99%
Top-5 click share
33%
Top 20: 77%
Open market
32%
- SIA19%
- Hoover13%
- Cookology12%
- Hisense8%
- CANDY8%
- Willow7%
Demand
Integrated Fridge Freezer search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov · busiest ÷ quietest = 1.7×
Search terms
Top Integrated Fridge Freezer search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- integrated fridge freezer 50/5025K/yr
- integrated fridge freezer 70/3016K/yr
- 70/30 integrated fridge freezer8K/yr
- integrated fridge freezer 60/406K/yr
- built in fridge freezer4K/yr
Reviews and returns
What reviews say buyers love and hate about Integrated Fridge Freezer
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Surprised it's bigger inside than my previous one
Too small
freezer tiny
Cheap
Poor quality and service
Cheap poor quality parts are flimsy
cheap which this was neither
Looks way more expensive than what it was
does nothing absolutely ripped off our money
Doesn't hold food cold in fridge
Won't get cold enough
Unable to regulate temperature
Sadly, this Hi-Sense Model performed extremely poorly in my 30c ambient temp kitchen during heatwave, even though rated to do so
It doesnt cool properly
Yet the freezer next to it is cold
Love
Great value
Great deal
Good value
Excellent product
no complaints at all
This fridge/freezer is all round quality
Fits perfectly
Easy to fit
perfect size for smaller space
lots of capacity for it's apparent size
plenty of storage room on the fridge
Spacious with good storage capacity
noise level very low
It works well so far no noise
Really quiet and looks good
Return
5.2% Return rate 68% Fixable by listing
Surprised it's bigger inside than my previous one
Too small
freezer tiny
It not working
Doesn't hold food cold in fridge
Won't get cold enough
Unable to regulate temperature
Sadly, this Hi-Sense Model performed extremely poorly in my 30c ambient temp kitchen during heatwave, even though rated to do so
It doesnt cool properly
Yet the freezer next to it is cold
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Integrated Fridge Freezer questions
Answered from the same tracked data.