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Integrated Fridge Freezer

Maybe

The average product has only 117 reviews. But prices span $155.35–$492.16, mostly outside the sweet spot, so Integrated Fridge Freezer is a Maybe.

Flapen Score
52
52 / 100
Top 26% of 75 Large Appliances niches · +7 vs the category median of 45
Market size
£171K/yr60K searches / yr
90-day growth
+32.8%search demand this quarter
Competition
33%top-5 click share · 21 brands · 26 sellers

Flapen Score

Integrated Fridge Freezer against its category

The dotted line is the Large Appliances average. Past it, Integrated Fridge Freezer is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Integrated Fridge Freezer market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Integrated Fridge Freezer 60K times last year and spent an estimated £171K. The top 5 brands take 60% of clicks. Demand peaks in Oct–Nov. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

An estimated 0.9% of those searches ended in a purchase.

Shoppers searched for this 60K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved +32.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £171K a year.

Searches, last 12 months
60K
Growth, 90 days vs prior 90
+32.8%
Conversion, latest week
0.9%
Market size, estimated
£171Ka year
Peak month
October1.7× the quietest month
Top search term
integrated fridge freezer 50/5025K searches a year

02 · Price

A sale here is worth £304.93.

Listings sell for £304.93 on average, from £155.35 to £492.16. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At £304.93 that is £0 to £30K a year per listing.

Average price
£304.93above the $15 to $100 sweet spot
Price range
£155.35–£492.16
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
£0–£30K
Returns
5.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

81% of listings pay for placement with sponsored ads. 57% ship with Prime. On an average day, 9.5% of listings are out of stock. The average listing ranks #3 within Large Appliances. It carries 117 reviews at 4.10 stars, so a new listing needs social proof before a better product.

Sponsored listings
81%
Prime listings
57%
Out of stock, average day
9.5%
Average rank
#3in Large Appliances
Average rating
4.10 starsAmazon United Kingdom average 4.36 stars
Average reviews
117per listing
Listings tracked
42

04 · Newcomers

3 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
8
Successful launches
3Amazon's first-year sales bar
Average brand age
37 months

Products

Top Integrated Fridge Freezer products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 28, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 33% of clicks, no more. An open shelf where new products get seen.

£0£5K£10K£15K£21K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

Brands

21 flat

Sellers

26

Est. top-5 brand share

60%

Top 20: 99%

Est. top-5 click share

33%

Top 20: 77%

Open market

32%

  • SIA19%
  • Hoover13%
  • Cookology12%
  • Hisense8%
  • CANDY8%
  • Willow7%

Demand

Integrated Fridge Freezer search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov · busiest ÷ quietest = 1.7×

Search terms

Top Integrated Fridge Freezer search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • integrated fridge freezer 50/5025K/yr
  • integrated fridge freezer 70/3016K/yr
  • 70/30 integrated fridge freezer8K/yr
  • integrated fridge freezer 60/406K/yr
  • built in fridge freezer4K/yr

Reviews and returns

What reviews say buyers love and hate about Integrated Fridge Freezer

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Value For Money”
30%of negative reviews mention “Size-Overall”
5.2%of orders come back
“Surprised it's bigger inside than my previous one”
A buyer, on “Size-Overall”30% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Integrated Fridge Freezer questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data