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electric blanket
Worth a lookShows a $3.5M/yr market, but soft demand (-77.0% this quarter) keeps it on the watch list.
Market size
Incredible£3.5M£3.5M/yr · 7.7M searches
Avg price
Incredible£24.00avg listing price — sweet spot $15–$100
Price range
Great£13.85–£39.22cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Brand share
Good72%top-5 brand share — brands hold most of the demand
Returns
Okay3.0%return rate — above 5% kills the launch gate
Competition
Okay61%top-5 click share — leaders hold, buyers still browse
Conversion
Bad1.9%search→purchase rate — share of searches ending in a sale
Review moat
Bad12,063.65avg incumbent reviews — the moat a new listing must climb
Growth
Bad-77.0%90-day search growth — must beat 0% to launch