mole repellent
Worth a lookShows beatable incumbent ratings (3.5★), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Quality gap
Incredible3.5★avg incumbent rating — lower means beatable quality
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Conversion
Great10.5%search→purchase rate — share of searches ending in a sale
Growth
Great+91.4%90-day search growth — must beat 0% to launch
Competition
Great31%top-5 click share — an open shelf
Brand share
Great51%top-5 brand share — no brand owns this niche
Avg price
Great£16.86avg listing price — sweet spot $15–$100
Review moat
Good608.88avg incumbent reviews — the moat a new listing must climb
Price range
Good£6.29–£32.26cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay£163K£163K/yr · 92K searches
According to Flapen's Amazon United Kingdom niche tracking, mole repellent is a £163K/yr Amazon United Kingdom market (92K searches/yr). The top 5 brands hold 51% of demand. Demand peaks in Jun–Jul–Aug. Verdict: Worth a look — 79/100.
Data updated Jul 26, 2026 · scored weekly · How we score niches
mole repellent market data
- Units sold / yr
- 8K–10K
- avg 100–250/product
- Revenue / yr
- £135K–£169K
- units × avg price
- Conversion rate
- 10.5%
- Avg BSR
- #52
- Page quality
- 0%
- Prime
- 85%
- Sponsored
- 93%
- Out of stock
- 43.5%
- Avg brand age
- 42 months
- Avg seller age
- 174 days
Competition & brand share
Clicks spread well past the top 5 (31% combined) — an open shelf where new products get seen.Brands
30 rising
Sellers
85
Top-5 brand share
51%
Top 20: 89%
Top-5 click share
31%
Top 20: 74%
Open market
44%
- The Big Cheese16%
- SuCean12%
- NIKAND9%
- Nehaii9%
- NAKAICUN6%
- WUGEIN5%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +91.4% search growth over the last 90 days.Peak months: Jun, Jul, Aug · busiest ÷ quietest = 2.9×
Top mole repellent search terms
- mole repellent52K/yr
- mole deterrents for gardens uk14K/yr
- mole12K/yr
- mole deterrent7K/yr
- mole killer5K/yr
- mole repellent uk3K/yr
Top mole repellent products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
The Big Cheese Mole Scatter Granules - Humane Pest Deterrent for Moles - Natural Outdoor Mole Control with Repellent Granules - Safe & Effective Solution - 2.5kg White
The Big Cheese£12.203.5★794 rev
NIKAND Gopher Repellent Ultrasonic Solar Powered - Mole Repellent Stakes Outdoor Pet Safe - Groundhog Repeller Snake Rodent Gopher Spikes Chaser - Sonic Mole Deterrent Devices (4)
NIKAND£27.403.3★3,077 rev
Mole Repellent Solar Ultrasonic 4 Pack Outdoor Powered Sonic Deterrent IP66 Waterproof Groundhog Repeller Snake Rodent Gopher Spikes Chaser - Sonic Mole Deterrent Devices for Lawn Garden & Yard Home
WUGEIN£16.233.7★25 rev
SuCean Mole Repellent Balls UK 6P Safe Mole Deterrent Natural Plant-Derived Mole Repeller for Outdoors
SuCean£15.692.2★14 rev
Nehaii Mole Repellent Balls Effective
Nehaii£18.742.4★12 rev
Newest
by launch date
Mole Repellent 4 Pack Repellent Ultrasonic Mole Outdoor Waterproof Solar Powered Mole Deterrent Repellents Solar Moles Repeller Vole Snake Rodent Gopher for Lawn Garden TaIpe Scatter Anti Moles
NIUBDHQ£20.969 rev
Solar Mole Repellent 4 Pack Ultrasonic Solar Power Animals Repeller Mole Stopper Scare Vole for Lawn Garden & Yard Home -Groundhog Repeller Snake Rodent Gopher Spikes Chaser Pest Odstraszacz (green)
Nitoer£19.9014 rev
4Packs Solar Ultrasonic Mole Repellent Ultrasonic for Anti Mole with Waterproof Ultrasonic for Outdoor Moles for Garden TaIpe Scatter Anti Moles
GOUSHY£16.745 rev
SuCean Mole Repellent Balls UK 10P
SuCean£15.634 rev
Nehaii Mole Repellent Balls Effective Mole Deterrent for Gardens UK-9P
Nehaii£16.785 rev
Trending
90-day click momentum
4PCS Mole Repellent for Lawns IP66 Waterproof Mole Groundhog Repellent Sonic Mole Repeller for Yard Garden Lawns Mole Deterrent Outdoor
Jokoo£7.523.1★
Nehaii Mole Repellent Balls Effective Mole Deterrent for Gardens UK-9P
Nehaii£16.782.8★
SuCean Mole Repellent Balls Effective Mole Deterrent for Gardens UK Easy to Use Mole Repellent for Outdoors 9PCS
SuCean£15.713.6★
SuCean Mole Repellent Balls UK 6P Safe Mole Deterrent Natural Plant-Derived Mole Repeller for Outdoors
SuCean£15.692.2★
Nehaii Mole Repellent Balls Effective
Nehaii£18.742.4★
What buyers say about mole repellent
What buyers praise and complain about, mined from review topics.What buyers love
“These are solid and well made”
“blended easily into normal yard work”
“Good traps”
“Exactly what they said they was just what I wanted”
“Absolutely Worth Every Penny”
“absolutely fantastic my newly laid lawn is looking brilliant”
“Effective performance”
“Easy to install”
“quick charging under sunshine which makes great”
“very quiet in nice size”
What buyers complain about
“not effective”
“Useless against rats”
“Don't waste money”
“Absolute rubbish quality”
“broken down less than a month after purchase”
“Smell”
“Still moles are destroying my garden”
“Too big a lawn for these I think”
“Sorry, I can't even set them as the springs are so god damned strong”
“It didnt say the noise was so loud”
Top return reasons
Common questions
- Is mole repellent profitable to sell on Amazon United Kingdom?
- The niche generates £163K/yr across 41 tracked products. 7 of 22 products launched in the last 360 days are still selling. 90-day search growth is +91.4%. Flapen's verdict: Worth a look (79/100).
- How competitive is the mole repellent niche?
- 30 brands and 85 sellers compete. The top 5 products take 31% of clicks and top 5 brands hold 51% of demand.
- What do buyers complain about in mole repellent?
- Top complaints mined from reviews: Functionality-Overall, Pest/Insect Control, Value For Money. The return rate is 0.8%.
- When does demand for mole repellent peak?
- Demand peaks in Jun–Jul–Aug; the busiest month runs 2.9× the quietest.
- What does it cost to enter the mole repellent niche?
- Listings span £6.29–£32.26; the average listing price is £16.86 (sweet spot $15–$100). The average incumbent carries 609 reviews — the moat a new listing must climb.