Electric Blanket

Shoppers searched for this 7.7M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.9% of those searches ended in a purchase. Searches in the last 90 days moved -77.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £3.5M a year.

Searches, last 12 months

7.7M

Growth, 90 days vs prior 90

-77.0%

Conversion, latest week

1.9%

Market size, estimated

£3.5Ma year

Peak month

November43.6× the quietest month

Top search term

heated blanket2.4M searches a year

Listings sell for £24.00 on average, from £13.85 to £39.22. Amazon reports units sold in ranges. This niche sold 200K to 250K a year. The average listing sells 6,000 to 8,000 of them. At £24.00 that is £144K to £192K a year per listing.

Average price

£24.00inside the $15 to $100 sweet spot

Price range

£13.85–£39.22

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

200K–250K

Units per listing a year

6,000–8,000

Revenue per listing a year

£144K–£192K

Returns

3.0%of orders · Amazon United Kingdom median 0.6%

87% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 28.9% of listings are out of stock. The average listing ranks #25 within Home Textiles. It carries 12,064 reviews at 4.08 stars, so a new listing needs social proof before a better product.

Sponsored listings

87%

Prime listings

91%

Out of stock, average day

28.9%

Average rank

#25in Home Textiles

Average rating

4.08 starsAmazon United Kingdom average 4.36 stars

Average reviews

12,064per listing

Listings tracked

23

7 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

7

Successful launches

3Amazon's first-year sales bar

Average brand age

41 months