55
40oz tumbler with straw and lid
Worth a lookShows a fragmented shelf (top 5 take 29% of clicks), but a small market ($48K/yr) keeps it on the watch list.
Competition
Great29%top-5 click share — an open shelf
Brand share
Great50%top-5 brand share — no brand owns this niche
Returns
Great1.7%return rate — above 5% kills the launch gate
Price range
Good£6.42–£33.67cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+37.2%90-day search growth — must beat 0% to launch
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Avg price
Okay£11.48avg listing price — sweet spot $15–$100
Review moat
Okay3,337.29avg incumbent reviews — the moat a new listing must climb
Conversion
Bad1.2%search→purchase rate — share of searches ending in a sale
Market size
Bad£48K£48K/yr · 352K searches