30x40cm Frame
30x40cm Frame shows low returns (1.5%), but soft demand (-21.4% this quarter) keeps it on the watch list.
Flapen Score
Is 30x40cm Frame profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, 30x40cm Frame is a £252K/yr Amazon United Kingdom market (357K searches/yr). The top 5 brands hold 69% of demand. Demand peaks in Dec. Verdict: Worth a look — 52/100.
30x40cm Frame: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved -21.4% over the last 90 days and 7.8% of searches end in a purchase.
£252K
revenue / yr
Who owns the niche?
The top 5 brands hold 69% of demand, so 31% of the market is open.
31%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.
0/100
page quality · 34 products
Top 30x40cm Frame products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
upsimples 3 Pack 30x40 Picture Frame Black 30x40 Poster Photo Frame
- Price
- £9.61
- Rating
- 3.7/5
- Reviews
- 4,286
- Age
- 1y ago
30x40 Picture Frame Wooden 30x40 Photo Frames with 11.3x7.8 inch Mount
- Price
- £6.64
- Rating
- 4.5/5
- Reviews
- 826
- Age
- 1y ago
Tinkeps 4 Pack 30x40 Black Picture Frame Engineered Wood and Plexiglass 30x40 Frame with Mount for A4 Prints Photos and Posters Wall Mountable
- Price
- £13.68
- Rating
- 4.6/5
- Reviews
- 833
- Age
- 1y ago
wyewye 30x40 Picture Frame 30 x 40cm Wooden Photo Frame Picture Frames 30cm x 40cm with Plexiglass and Mount Picture Frames for Only Wall Mount Solid Wood Black Pack of 1
- Price
- £6.69
- Rating
- 4.4/5
- Reviews
- 2,822
- Age
- 3y ago
MEGAROOM Wood 30x40 Picture Frame - 30 x 40cm Picture Frame - Picture Frames 30cm x 40cm with Clear Perspex Front - Wall Mounting to Hang Portrait or Landscape (Black)
- Price
- £7.15
- Rating
- 4.5/5
- Reviews
- 903
- Age
- 1y ago
Trending
90-day click momentum
EGOFINE 30x40 Picture Frame 12x16 inch Frame Display 8.5X11 with Mat Covered by Plexiglass for Wall Mounting Black
- Price
- £5.84
- Rating
- 4.2/5
- Reviews
- 86
- Age
- 6mo ago
30x40 Picture Frame -30x40 Frames with Mount for A4 Prints Light Wood Grain
- Price
- £7.67
- Rating
- 4.7/5
- Reviews
- 26
- Age
- 4mo ago
Szyeequoo 30x40 Picture Frames White 2 Pack 30 x 40 cm / 12 x 16 inch Wooden Poster Frames with A4 21 x 29.7 cm Mount Clear Acrylic Front Wall Hanging for Artwork Certificates
- Price
- £9.53
- Rating
- 4.6/5
- Reviews
- 107
- Age
- 1y ago
Szyeequoo 30x40 Picture Frame White Photo Frame with A3 Mat Acrylic Front Safer Than Glass Wall Display Horizontal or Vertical 30 x 40 cm
- Price
- £7.63
- Rating
- 4.6/5
- Reviews
- 107
- Age
- 1y ago
30x40 Picture Frame Wooden 30x40 Photo Frames with 11.3x7.8 inch Mount
- Price
- £6.64
- Rating
- 4.5/5
- Reviews
- 826
- Age
- 1y ago
Newest
by launch date30x40 Picture Frame -30x40 Frames with Mount for A4 Prints Light Wood Grain
- Price
- £7.67
- Rating
- 4.7/5
- Reviews
- 26
- Age
- 4mo ago
EGOFINE 30x40 Picture Frame 12x16 inch Frame Display 8.5X11 with Mat Covered by Plexiglass for Wall Mounting Black
- Price
- £5.84
- Rating
- 4.2/5
- Reviews
- 86
- Age
- 6mo ago
Szyeequoo 30x40 Picture Frame White Photo Frame with A3 Mat Acrylic Front Safer Than Glass Wall Display Horizontal or Vertical 30 x 40 cm
- Price
- £7.63
- Rating
- 4.6/5
- Reviews
- 107
- Age
- 1y ago
30x40 Picture Frame Wooden 30x40 Photo Frames with 11.3x7.8 inch Mount
- Price
- £6.64
- Rating
- 4.5/5
- Reviews
- 826
- Age
- 1y ago
Tinkeps 30x40 Oak Wood Picture Frame Engineered Wood and Plexiglass 30x40 Photo Frame with Mount for A4 Prints Photos and Posters Wall Mountable
- Price
- £6.64
- Rating
- 4.6/5
- Reviews
- 156
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 45% of clicks — established leaders, but buyers still shop beyond them.
Brands
20 rising
Sellers
24
Top-5 brand share
69%
Top 20: 100%
Top-5 click share
45%
Top 20: 88%
Open market
26%
- Tinkeps22%
- upsimples17%
- wyewye12%
- FamiPrts11%
- MEGAROOM8%
- COMPOLICY4%
30x40cm Frame demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Dec · busiest ÷ quietest = 1.8×
Top 30x40cm Frame search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- 30x40 picture frame82K/yr
- 30 x 40cm picture frame69K/yr
- picture frames 30cm x 40cm49K/yr
- 30x40 cm picture frames15K/yr
- 30cm x 40cm frame17K/yr
- frame 30x40cm14K/yr
- 30x40 frame14K/yr
- photo frame 30x40cm9K/yr
- 30x40cm picture frame13K/yr
- 30 x 40 picture frame7K/yr
What reviews say buyers love and hate about 30x40cm Frame
What buyers mention most, as a share of all reviews.
What buyers love
92% of reviews“Great frames”
“Looks well made”
“Good Value”
“much better than I was expecting”
“While its lightweight and practical, I personally prefer the look and feel of traditional glass, which gives a slightly more premium finish”
What buyers complain about
77% of reviews“Cheap and nasty”
“The frame is certainly cheaply made”
“Was broken in 4 places”
“What was sent to me had no actual resemblance to the image in the picture on line”
“Not fit for purpose”
30x40cm Frame return rate & reasons
Why buyers send it back, as a share of all return requests.
1.5%
Return rate
43%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common 30x40cm Frame questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
