30x40cm Frame
MaybeReturns run at only 1.5% of orders. But demand is soft, at -21.4% this quarter, so 30x40cm Frame is a Maybe.
- Flapen Score
- 52 / 100Top 44% of 5,777 Home & Garden niches · +1 vs the category median of 5152
- Market size
- £252K/yr357K searches / yr
- 90-day growth
- -21.4%search demand this quarter
- Competition
- 45%top-5 click share · 20 brands · 24 sellers
Flapen Score
30x40cm Frame against its category
The dotted line is the Home & Garden average. Past it, 30x40cm Frame is stronger. Inside it, weaker.
Market
The 30x40cm Frame market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for 30x40cm Frame 357K times last year and spent an estimated £252K. The top 5 brands take 69% of clicks. Demand peaks in Dec. Flapen scores it 52 out of 100, a Maybe.
01 · Demand
7.8% of searches ended in a purchase last week.
Shoppers searched for this 357K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 7.8% of those searches ended in a purchase. Searches in the last 90 days moved -21.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £252K a year.
- Searches, last 12 months
- 357K
- Growth, 90 days vs prior 90
- -21.4%
- Conversion, latest week
- 7.8%
- Market size, estimated
- £252Ka year
- Peak month
- December1.8× the quietest month
- Top search term
- 30x40 picture frame82K searches a year
02 · Price
A sale here is worth £8.98.
Listings sell for £8.98 on average, from £4.75 to £18.48. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 500 to 750 of them. At £8.98 that is £4K to £7K a year per listing.
- Average price
- £8.98under the $15 to $100 sweet spot
- Price range
- £4.75–£18.48
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 25K–30K
- Units per listing a year
- 500–750
- Revenue per listing a year
- £4K–£7K
- Returns
- 1.5%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
85% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 7.2% of listings are out of stock. The average listing ranks #49 within Photo Albums, Frames & Accessories. It carries 1,181 reviews at 4.44 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 85%
- Prime listings
- 97%
- Out of stock, average day
- 7.2%
- Average rank
- #49in Photo Albums, Frames & Accessories
- Average rating
- 4.44 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,181per listing
- Listings tracked
- 34
04 · Newcomers
Amazon counts 1 of last year's 4 launches as successful.
4 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 43 months on average, so the names here are settling in.
- Launched, last 12 months
- 4
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 43 months
Products
Top 30x40cm Frame products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
upsimples 3 Pack 30x40 Picture Frame Black 30x40 Poster Photo Frame
- Price
- £9.61
- Rating
- 3.7/5
- Reviews
- 4,286
- Age
- 1y ago
30x40 Picture Frame Wooden 30x40 Photo Frames with 11.3x7.8 inch Mount
- Price
- £6.64
- Rating
- 4.5/5
- Reviews
- 826
- Age
- 1y ago
Tinkeps 4 Pack 30x40 Black Picture Frame Engineered Wood and Plexiglass 30x40 Frame with Mount for A4 Prints Photos and Posters Wall Mountable
- Price
- £13.68
- Rating
- 4.6/5
- Reviews
- 833
- Age
- 1y ago
wyewye 30x40 Picture Frame 30 x 40cm Wooden Photo Frame Picture Frames 30cm x 40cm with Plexiglass and Mount Picture Frames for Only Wall Mount Solid Wood Black Pack of 1
- Price
- £6.69
- Rating
- 4.4/5
- Reviews
- 2,822
- Age
- 3y ago
MEGAROOM Wood 30x40 Picture Frame - 30 x 40cm Picture Frame - Picture Frames 30cm x 40cm with Clear Perspex Front - Wall Mounting to Hang Portrait or Landscape (Black)
- Price
- £7.15
- Rating
- 4.5/5
- Reviews
- 903
- Age
- 1y ago
Trending
90-day click momentum
EGOFINE 30x40 Picture Frame 12x16 inch Frame Display 8.5X11 with Mat Covered by Plexiglass for Wall Mounting Black
- Price
- £5.84
- Rating
- 4.2/5
- Reviews
- 86
- Age
- 6mo ago
30x40 Picture Frame -30x40 Frames with Mount for A4 Prints Light Wood Grain
- Price
- £7.67
- Rating
- 4.7/5
- Reviews
- 26
- Age
- 4mo ago
Szyeequoo 30x40 Picture Frames White 2 Pack 30 x 40 cm / 12 x 16 inch Wooden Poster Frames with A4 21 x 29.7 cm Mount Clear Acrylic Front Wall Hanging for Artwork Certificates
- Price
- £9.53
- Rating
- 4.6/5
- Reviews
- 107
- Age
- 1y ago
Szyeequoo 30x40 Picture Frame White Photo Frame with A3 Mat Acrylic Front Safer Than Glass Wall Display Horizontal or Vertical 30 x 40 cm
- Price
- £7.63
- Rating
- 4.6/5
- Reviews
- 107
- Age
- 1y ago
30x40 Picture Frame Wooden 30x40 Photo Frames with 11.3x7.8 inch Mount
- Price
- £6.64
- Rating
- 4.5/5
- Reviews
- 826
- Age
- 1y ago
Newest
by launch date30x40 Picture Frame -30x40 Frames with Mount for A4 Prints Light Wood Grain
- Price
- £7.67
- Rating
- 4.7/5
- Reviews
- 26
- Age
- 4mo ago
EGOFINE 30x40 Picture Frame 12x16 inch Frame Display 8.5X11 with Mat Covered by Plexiglass for Wall Mounting Black
- Price
- £5.84
- Rating
- 4.2/5
- Reviews
- 86
- Age
- 6mo ago
Szyeequoo 30x40 Picture Frame White Photo Frame with A3 Mat Acrylic Front Safer Than Glass Wall Display Horizontal or Vertical 30 x 40 cm
- Price
- £7.63
- Rating
- 4.6/5
- Reviews
- 107
- Age
- 1y ago
30x40 Picture Frame Wooden 30x40 Photo Frames with 11.3x7.8 inch Mount
- Price
- £6.64
- Rating
- 4.5/5
- Reviews
- 826
- Age
- 1y ago
Tinkeps 30x40 Oak Wood Picture Frame Engineered Wood and Plexiglass 30x40 Photo Frame with Mount for A4 Prints Photos and Posters Wall Mountable
- Price
- £6.64
- Rating
- 4.6/5
- Reviews
- 156
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 45% of clicks. Leaders hold, but buyers still shop past them.
Brands
20 rising
Sellers
24
Top-5 brand share
69%
Top 20: 100%
Top-5 click share
45%
Top 20: 88%
Open market
26%
- Tinkeps22%
- upsimples17%
- wyewye12%
- FamiPrts11%
- MEGAROOM8%
- COMPOLICY4%
Demand
30x40cm Frame search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 1.8×
Search terms
Top 30x40cm Frame search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- 30x40 picture frame82K/yr
- 30 x 40cm picture frame69K/yr
- picture frames 30cm x 40cm49K/yr
- 30x40 cm picture frames15K/yr
- 30cm x 40cm frame17K/yr
- frame 30x40cm14K/yr
- 30x40 frame14K/yr
- photo frame 30x40cm9K/yr
- 30x40cm picture frame13K/yr
- 30 x 40 picture frame7K/yr
Reviews and returns
What reviews say buyers love and hate about 30x40cm Frame
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Cheap and nasty
Awful quality
Very cheaply made
The frame is certainly cheaply made
Frame to flimsy
The quality of frame is crappy and cheap too
Was broken in 4 places
Whole lot faulty
What was sent to me had no actual resemblance to the image in the picture on line
so annoying im having to return all 7 frames because they are not 30 x 40 as advertised
Not true picture frames
Not fit for purpose
These are not fit for 30 x 40 diamond art
Love
Great frames
Excellent frame
Good sturdy frame
Looks well made
Good quality
Its really well made
Good Value
cheaper at the price
Excellent value
much better than I was expecting
Exactly what I wanted
As described
While its lightweight and practical, I personally prefer the look and feel of traditional glass, which gives a slightly more premium finish
The frames are lightweight
Lightweight and so easy to use
Return
1.5% Return rate 43% Fixable by listing
The frame is certainly cheaply made
Frame to flimsy
The quality of frame is crappy and cheap too
Not fit for purpose
These are not fit for 30 x 40 diamond art
Cheap and nasty
Awful quality
Very cheaply made
Was broken in 4 places
Whole lot faulty
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common 30x40cm Frame questions
Answered from the same tracked data.