30l Microwave
a small market ($46K/yr) — 30l Microwave doesn't clear our bar today.
Flapen Score
Is 30l Microwave profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, 30l Microwave is a £46K/yr Amazon United Kingdom market (40K searches/yr). The top 5 brands hold 84% of demand. Verdict: Skip it — 39/100.
30l Microwave: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -19.3% over the last 90 days and 1.2% of searches end in a purchase.
£46K
revenue / yr
Who owns the niche?
The top 5 brands hold 84% of demand, so 16% of the market is open.
16%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.
0/100
page quality · 33 products
Top 30l Microwave products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Samsung Solo Microwave 1000W Capacity: 32 Litre Type G Push Buttons Stainless Steel MS32DG4504ATE3
- Price
- £110.48
- Rating
- 4.3/5
- Reviews
- 297
- Age
- 2y ago
Hamilton Beach Microwave 30L 950W Family-Size Digital Controls 8 Pre-Set Programs 5 Power Levels Large Capacity Defrost Function Child Lock Silver - HB30FUXP04S
- Price
- £83.64
- Rating
- 4.6/5
- Reviews
- 204
- Age
- 1y ago
Hamilton Beach Microwave 30L 950W Family-Size Digital Controls 8 Pre-Set Programs 5 Power Levels Large Capacity Defrost Function Child Lock Black - HB30FUXP04
- Price
- £84.08
- Rating
- 4.6/5
- Reviews
- 204
- Age
- 2y ago
VYTRONIX VY-C900M 900W Digital Microwave Oven | Freestanding Microwave with 5 Power Levels Clock & Timer Function | Silver Microwave with Mirrored Front 25 Litre Capacity
- Price
- £65.60
- Rating
- 4.5/5
- Reviews
- 1,429
- Age
- 6y ago
VYTRONIX VY-HMO800 800W Digital Microwave Oven | Freestanding Microwave with 6 Power Levels Clock & Timer Function | Black Microwave with Mirrored Front 20 Litre Capacity-hmo800
- Price
- £50.56
- Rating
- 4.5/5
- Reviews
- 4,031
- Age
- 7y ago
Trending
90-day click momentum
Panasonic NN-ST64QWBPQ 32L Inverter Solo Microwave 1000W High Power 24 Auto Programmes Junior Menu Auto programmes Quick 30 Function Touch Control Even Cooking and Defrosting White
- Price
- £152.67
- Rating
- 4.8/5
- Reviews
- 58
- Age
- 6mo ago
SHARP YC-MG81U-W 28 Litre 900W Digital Microwave with 1100W Grill 11 power levels ECO Mode defrost function LED cavity light - White
- Price
- £95.01
- Rating
- 4.4/5
- Reviews
- 8,087
- Age
- 6y ago
Toshiba Black Mirror Microwave 900w 23L Microwave Oven with Digital Display Solo Auto Defrost One-Touch Express Cook with 11 Power Levels 7 Auto Menus Perfect for 10 Pizza MW3-EM23PF(MB)
- Price
- £75.61
- Rating
- 4.5/5
- Reviews
- 244
- Age
- 9mo ago
Panasonic NN-ST68QSBPQ 32L Inverter Solo Microwave Oven 1000W High Power 24 Auto Programmes Junior Menu Auto programmes Quick 30 Function Even Cooking and Defrosting Stainless Steel Front
- Price
- £164.23
- Rating
- 4.6/5
- Reviews
- 49
- Age
- 6mo ago
Toshiba Black Microwave 25Liter 900W Digital Microwave Oven With Origin Inverter Chef Defrost 10 Power Levels 7 Auto Menus Clock &Timer Easy Clean Perfect for 10 Pizza MW3-AM25PFI(BK)
- Price
- £85.76
- Rating
- 4.4/5
- Reviews
- 456
- Age
- 7mo ago
Newest
by launch datePanasonic NN-ST64QWBPQ 32L Inverter Solo Microwave 1000W High Power 24 Auto Programmes Junior Menu Auto programmes Quick 30 Function Touch Control Even Cooking and Defrosting White
- Price
- £152.67
- Rating
- 4.8/5
- Reviews
- 58
- Age
- 6mo ago
Panasonic NN-ST68QSBPQ 32L Inverter Solo Microwave Oven 1000W High Power 24 Auto Programmes Junior Menu Auto programmes Quick 30 Function Even Cooking and Defrosting Stainless Steel Front
- Price
- £164.23
- Rating
- 4.6/5
- Reviews
- 49
- Age
- 6mo ago
Toshiba Black Microwave 25Liter 900W Digital Microwave Oven With Origin Inverter Chef Defrost 10 Power Levels 7 Auto Menus Clock &Timer Easy Clean Perfect for 10 Pizza MW3-AM25PFI(BK)
- Price
- £85.76
- Rating
- 4.4/5
- Reviews
- 456
- Age
- 7mo ago
Toshiba 25L 3-in-1 900W Digital Microwave Oven With Grill Origin Inverter Chef Defrost Microwave Combi 10 Power Levels 7 Auto Menus Easy Clean Perfect for 10 Pizza Black MW3-AG25PFI(BK)
- Price
- £92.54
- Rating
- 4.3/5
- Reviews
- 339
- Age
- 7mo ago
Toshiba Black Mirror Microwave 900w 23L Microwave Oven with Digital Display Solo Auto Defrost One-Touch Express Cook with 11 Power Levels 7 Auto Menus Perfect for 10 Pizza MW3-EM23PF(MB)
- Price
- £75.61
- Rating
- 4.5/5
- Reviews
- 244
- Age
- 9mo ago
Competition: brands, sellers & click share
The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them.
Brands
10 falling
Sellers
29
Top-5 brand share
84%
Top 20: 100%
Top-5 click share
48%
Top 20: 89%
Open market
10%
- Samsung23%
- Hamilton Beach23%
- VYTRONIX14%
- Toshiba13%
- Russell Hobbs10%
- Panasonic6%
- Open — no brand owns it (4 brands, 10%)
30l Microwave demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Top 30l Microwave search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- 30l microwave11K/yr
- microwave 30l8K/yr
- microwave 32l5K/yr
- grill microwaves4K/yr
- microwave 25l 900w5K/yr
- microwave oven 1000w4K/yr
- russell hobbs 23l microwave3K/yr
What reviews say buyers love and hate about 30l Microwave
What buyers mention most, as a share of all reviews.
What buyers love
82% of reviews“Easy to operate”
“Brilliant quality”
“Excellent value”
“A good family size”
“turntable of the oven are easy to wipe clean”
What buyers complain about
52% of reviews“make a noise”
“the plate would not fit”
“Microwave stopped heating”
“UnfortunatelyToshiba have a quality control problem”
“Failed just after one year”
30l Microwave return rate & reasons
Why buyers send it back, as a share of all return requests.
2.5%
Return rate
42%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common 30l Microwave questions
The questions sellers ask about this niche, answered from the tracked metrics.
Best Flapen score
The highest-scoring niches we track right now, across every category.
