How competitive is the Yorkshire Puddings niche on Amazon United Kingdom?

5 brands and 36 sellers compete in Yorkshire Puddings on Amazon United Kingdom. The top 5 Yorkshire Puddings products take 70% of clicks and its top 5 brands hold 100% of demand.

What do buyers complain about in Yorkshire Puddings?

Yorkshire Puddings buyers on Amazon United Kingdom complain most about Size-Overall, Taste-Overall, Storage Temperature, the themes mined from the niche's reviews. Its return rate is 0.0%.

What does it cost to enter the Yorkshire Puddings niche?

Yorkshire Puddings sells for £2.23 on average on Amazon United Kingdom, outside our $15–$100 sweet spot. Listings span £0.52–£4.02. The average incumbent carries 515 reviews — the moat a new listing must climb.

Yorkshire Puddings

brand-locked demand (top 5 brands take 100% of clicks) — Yorkshire Puddings doesn't clear our bar today.

Flapen Score

Skip it

This niche Category average

Is Yorkshire Puddings profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Yorkshire Puddings is a £193K/yr Amazon United Kingdom market (200K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 38/100.

Yorkshire Puddings: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -39.8% over the last 90 days and 43.4% of searches end in a purchase.

£193K

revenue / yr

Units sold / yr100K

Search volume / yr-39.8%200K

Conversion rate43.4%

Avg price£2.23

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

open market share

Brands · sellers5 · 36

Top-5 product click share70%

Open market0%

Avg brand age64 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 13 products

Top Yorkshire Puddings products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Morrisons Yorkshire Puddings 230g (Frozen)

Price: £1.27
Rating: 4.4/5
Reviews: 1,976
Age: 10y ago

Morrisons The Best Beef Dripping Yorkshire Puddings 192g Tray

Price: £2.66
Rating: 4.6/5
Reviews: 361
Age: 4y ago

Aunt Bessies 10 Glorious Golden Yorkshire Puddings 190 g

Price: £2.37
Rating: 4.7/5
Reviews: 1,919
Age: 5y ago

Morrisons Yorkshire Pudding 6pk 132g

Price: £1.82
Rating: 4.4/5
Reviews: 172
Age: 1y ago

Iceland 12 Yorkshire Puddings 217g (Frozen)

Price: £1.02
Rating: 4.5/5
Reviews: 305
Age: 3y ago

Newest

by launch date

Morrisons Traditional Filled Yorkshire Pudding 400g

Price: £4.02
Rating: 4.5/5
Reviews: 19
Age: 1y ago

The Real Yorkshire Pudding Proper Tasty Yorkshire Pudding 6pk 228g

Price: £2.44
Rating: 4.2/5
Reviews: 25
Age: 1y ago

Morrisons Yorkshire Pudding 6pk 132g

Price: £1.82
Rating: 4.4/5
Reviews: 172
Age: 1y ago

Iceland 12 Yorkshire Puddings 217g (Frozen)

Price: £1.02
Rating: 4.5/5
Reviews: 305
Age: 3y ago

Aunt Bessies 10 Proper Good Large Yorkshire Puddings 275g (Frozen)

Price: £2.16
Rating: 4.6/5
Reviews: 145
Age: 3y ago

Competition: brands, sellers & click share

The top 5 products take 70% of clicks — established leaders, but buyers still shop beyond them.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

5 flat

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

70%

Top 20: 100%

Open market

Morrisons61%
Aunt Bessies26%
Iceland9%
The Real Yorkshire Pudding Co.2%
PONLEE2%

Yorkshire Puddings demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume200KCVR43.4%Products13Brands5Top 5 Brands100%OOS Rate0.0%Rating4.5★Reviews515Avg BSR#10

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 4.5×

Top Yorkshire Puddings search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

yorkshire puddings178K/yr -37.9%43.5% conv.
yorkshire pudding19K/yr -54.4%23.6% conv.
yorkshires3K/yr -39.0%40.1% conv.

What reviews say buyers love and hate about Yorkshire Puddings

What buyers mention most, as a share of all reviews.

What buyers love

92% of reviews

Taste-Overall24%

“Nice taste, be careful not to overcooked as they become too crispy”

Quality-Overall17%

“Beautifully made”

Value For Money16%

“cheaper”

Baking13%

“Good puddings”

Cooking Instructions10%

“Good cook product”

What buyers complain about

77% of reviews

Size-Overall28%

“Bigger than usual”

Taste-Overall10%

“Nothing special in the taste”

Storage Temperature10%

“Arrived thawed”

Quality-Overall10%

“Quality control must be non existant”

Flavor5%

“No flavour really”

Common Yorkshire Puddings questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Yorkshire Puddings 38/100 on Amazon United Kingdom — Skip it. The niche generates £193K/yr across 13 tracked products. Search demand moved -39.8% over the last 90 days.