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Ice Cream Tubs

Pass

Ice Cream Tubs scores 69 out of 100, a Pass. Shoppers spend an estimated $167K a year here, search demand grew +150.5% this quarter, and an estimated 0.3% of orders come back.

Flapen Score
69
69 / 100
Top 1% of 2,976 Grocery niches · +23 vs the category median of 46
Market size
£167K/yr246K searches / yr
90-day growth
+150.5%search demand this quarter
Competition
37%top-5 click share · 26 brands · 67 sellers

Flapen Score

Ice Cream Tubs against its category

The dotted line is the Grocery average. Past it, Ice Cream Tubs is stronger. Inside it, weaker.

69Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Ice Cream Tubs market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Ice Cream Tubs 246K times last year and spent an estimated £167K. The top 5 brands take 56% of clicks. Demand peaks in May–Jun–Jul. Flapen scores it 69 out of 100, a Pass.

01 · Demand

An estimated 6.6% of those searches ended in a purchase.

Shoppers searched for this 246K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 6.6% of those searches ended in a purchase. Searches in the last 90 days moved +150.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £167K a year.

Searches, last 12 months
246K
Growth, 90 days vs prior 90
+150.5%
Conversion, latest week
6.6%
Market size, estimated
£167Ka year
Peak month
July3.0× the quietest month
Top search term
ice cream tubs92K searches a year

02 · Price

A sale here is worth £10.34.

Listings sell for £10.34 on average, from £1.45 to £23.10. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At £10.34 that is £3K to £5K a year per listing.

Average price
£10.34under the $15 to $100 sweet spot
Price range
£1.45–£23.10
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
15K–20K
Units per listing a year
250–500
Revenue per listing a year
£3K–£5K
Returns
0.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

87% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 3.0% of listings are out of stock. The average listing ranks #205 within Frozen. It carries 169 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings
87%
Prime listings
93%
Out of stock, average day
3.0%
Average rank
#205in Frozen
Average rating
4.48 starsAmazon United Kingdom average 4.36 stars
Average reviews
169per listing
Listings tracked
46

04 · Newcomers

0 of last year's 11 launches cleared the first-year sales bar.

11 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
11
Successful launches
0Amazon's first-year sales bar
Average brand age
31 months

Products

Top Ice Cream Tubs products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 37% of clicks, no more. An open shelf where new products get seen.

£0£8K£17K£25K£33K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

26 falling

Sellers

67

Est. top-5 brand share

56%

Top 20: 95%

Est. top-5 click share

37%

Top 20: 72%

Open market

39%

  • ZALAON19%
  • VEYLIN12%
  • Otopone10%
  • DOITOOL8%
  • Peohud7%
  • ACME4%

Demand

Ice Cream Tubs search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '25Prime Day '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul · busiest ÷ quietest = 3.0×

Search terms

Top Ice Cream Tubs search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • ice cream tubs92K/yr
  • ice cream cups28K/yr
  • ice cream containers21K/yr
  • ice cream tub22K/yr
  • ice cream tubs with lids17K/yr
  • ice cream pots7K/yr
  • paper ice cream tubs8K/yr
  • ice cream containers with lids6K/yr
  • ice cream tubs and spoons4K/yr
  • ice cream cups disposable5K/yr

Reviews and returns

What reviews say buyers love and hate about Ice Cream Tubs

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Size-Overall”
36%of negative reviews mention “Size-Overall”
0.3%of orders come back
“Much larger than I had expected”
A buyer, on “Size-Overall”36% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Ice Cream Tubs questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data