Lenor Scent Booster Beads

Shoppers searched for this 1.8M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 11.6% of those searches ended in a purchase. Searches in the last 90 days moved -8.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £1.5M a year.

Searches, last 12 months

1.8M

Growth, 90 days vs prior 90

-8.6%

Conversion, latest week

11.6%

Market size, estimated

£1.5Ma year

Peak month

January1.5× the quietest month

Top search term

scent booster475K searches a year

Listings sell for £7.18 on average, from £1.32 to £20.10. Amazon reports units sold in ranges. This niche sold 200K to 250K a year. The average listing sells 5,000 to 6,000 of them. At £7.18 that is £36K to £43K a year per listing.

Average price

£7.18under the $15 to $100 sweet spot

Price range

£1.32–£20.10

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

200K–250K

Units per listing a year

5,000–6,000

Revenue per listing a year

£36K–£43K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

49% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.6% of listings are out of stock. The average listing ranks #58 within Laundry. It carries 425 reviews at 4.67 stars, so a new listing needs social proof before a better product.

Sponsored listings

49%

Prime listings

100%

Out of stock, average day

0.6%

Average rank

#58in Laundry

Average rating

4.67 starsAmazon United Kingdom average 4.36 stars

Average reviews

425per listing

Listings tracked

35

15 products launched here in the last 12 months. Amazon counts 13 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months

15

Successful launches

13Amazon's first-year sales bar

Average brand age

40 months