Oppo Phone

Shoppers searched for this 386K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.7% of those searches ended in a purchase. Searches in the last 90 days moved +9.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £1.1M a year.

Searches, last 12 months

386K

Growth, 90 days vs prior 90

+9.4%

Conversion, latest week

1.7%

Market size, estimated

£1.1Ma year

Peak month

October2.9× the quietest month

Top search term

oppo129K searches a year

Listings sell for £169.98 on average, from £2.41 to £1227.00. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At £169.98 that is £17K to £42K a year per listing.

Average price

£169.98above the $15 to $100 sweet spot

Price range

£2.41–£1227.00

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

10K–13K

Units per listing a year

100–250

Revenue per listing a year

£17K–£42K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

35% of listings pay for placement with sponsored ads. 81% ship with Prime. On an average day, 26.6% of listings are out of stock. The average listing ranks #432 within Frozen. It carries 80 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings

35%

Prime listings

81%

Out of stock, average day

26.6%

Average rank

#432in Frozen

Average rating

4.31 starsAmazon United Kingdom average 4.36 stars

Average reviews

80per listing

Listings tracked

52

31 products launched here in the last 12 months. 18 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

31

Successful launches

18Amazon's first-year sales bar

Average brand age

34 months