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56

slimming world

Worth a look

Shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 28Growth 15Conversion 86Competition 92Returns 100Price range 41Avg price 16Brand share 11Review moat 97Quality gap 84

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Review moat

Incredible54.42

avg incumbent reviews — the moat a new listing must climb

Competition

Great23%

top-5 click share — an open shelf

Conversion

Great9.7%

search→purchase rate — share of searches ending in a sale

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Price range

Okay£1.27–£24.46

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Okay£121K

£121K/yr · 215K searches

Avg price

Bad£5.81

avg listing price — sweet spot $15–$100

Growth

Bad-20.5%

90-day search growth — must beat 0% to launch

Brand share

Bad96%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United Kingdom niche tracking, slimming world is a £121K/yr Amazon United Kingdom market (215K searches/yr). The top 5 brands hold 96% of demand. Demand peaks in Jan–Feb. Verdict: Worth a look — 56/100.

Data updated Jul 24, 2026 · scored weekly · How we score niches

slimming world market data

Units sold / yr
15K–20K
avg 100–250/product
Revenue / yr
£87K–£116K
units × avg price
Conversion rate
9.7%
Avg BSR
#67
Page quality
0%
Prime
90%
Sponsored
14%
Out of stock
2.8%
Avg brand age
47 months
Avg seller age
165 days

Competition & brand share

Clicks spread well past the top 5 (23% combined) — an open shelf where new products get seen.

Brands

13 falling

Sellers

37

Top-5 brand share

96%

Top 20: 100%

Top-5 click share

23%

Top 20: 65%

Open market

3%

  • Iceland52%
  • Slimming World36%
  • Yuecda4%
  • Bloomingorgeous3%
  • Cc1st Customers Come 1st2%
  • SPICE 'N' TICE1%
  • Open — no brand owns it (7 brands, 3%)

Demand & seasonality

Weekly Amazon search volume, last 81 weeks — -20.5% search growth over the last 90 days.
9K7KSpike '25Spike '26JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Feb · busiest ÷ quietest = 2.2×

Top slimming world search terms

  • slimming world173K/yr
  • slimming world meals29K/yr
  • slimming world food7K/yr
  • slimming world frozen meals5K/yr
All search terms

Top slimming world products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%£2K4%£5K6%£7K8%£10K1101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about slimming world

What buyers praise and complain about, mined from review topics.

What buyers love

Taste-Overall20%

“They make delicious meals”

Value For Money16%

“Good value for money”

Quality-Overall9%

“Good quality plates that are practical for portion control”

Advertised Vs Actual Product8%

“As advertised”

Size-Overall7%

“The little sections are good”

Ease Of Use6%

“Easy to use”

Adhesion/Stickiness3%

“The adhesiveness is good”

Allergies3%

“The adhesive hasn't caused any skin issues. and I am prone to irritations and rashes”

Durability2%

“doesnt break easily”

Document Organizing/Classification2%

“Easy family organiser”

What buyers complain about

Functionality-Overall22%

“Totally ineffective”

Taste-Overall15%

“Expensive and tasteless”

Allergies13%

“Had Very sore skin”

Value For Money12%

“Expensive and bland”

Quality-Overall7%

“Absolute rubbish did not make a difference at all”

Adhesion/Stickiness5%

“the adhesive can irritate the skin a little”

Size-Overall5%

“they were much bigger than these”

Skin Health4%

“Left burn on skin”

Writing Experience2%

“Very small writing hard to read”

Side Effects2%

“Leaving burns on skin”

Top return reasons

Size-Overall40%
Functionality-Overall15%
Compatibility-Overall6%
Advertised Vs Actual Product6%
Adhesion/Stickiness6%
Material Quality5%
Value For Money5%
Defective Material/Parts3%
Writing Experience2%
Print Quality2%

Common questions

Is slimming world profitable to sell on Amazon United Kingdom?
The niche generates £121K/yr across 69 tracked products. 2 of 25 products launched in the last 360 days are still selling. 90-day search growth is -20.5%. Flapen's verdict: Worth a look (56/100).
How competitive is the slimming world niche?
13 brands and 37 sellers compete. The top 5 products take 23% of clicks and top 5 brands hold 96% of demand.
What do buyers complain about in slimming world?
Top complaints mined from reviews: Functionality-Overall, Taste-Overall, Allergies. The return rate is 0.0%.
When does demand for slimming world peak?
Demand peaks in Jan–Feb; the busiest month runs 2.2× the quietest.
What does it cost to enter the slimming world niche?
Listings span £1.27–£24.46; the average listing price is £5.81 (sweet spot $15–$100). The average incumbent carries 54 reviews — the moat a new listing must climb.