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Yorkshire Puddings

Fail

The top 5 brands take 100% of clicks, so Yorkshire Puddings is a Fail.

Flapen Score
38
38 / 100
Ranks 2,496 of 2,976 Grocery niches · −8 vs the category median of 46
Market size
£193K/yr200K searches / yr
90-day growth
-39.8%search demand this quarter
Competition
70%top-5 click share · 5 brands · 36 sellers

Flapen Score

Yorkshire Puddings against its category

The dotted line is the Grocery average. Past it, Yorkshire Puddings is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Yorkshire Puddings market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Yorkshire Puddings 200K times last year and spent an estimated £193K. All 5 brands take every click. Demand peaks in Oct–Nov–Dec. Flapen scores it 38 out of 100, a Fail.

01 · Demand

An estimated 43.4% of those searches ended in a purchase.

Shoppers searched for this 200K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 43.4% of those searches ended in a purchase. Searches in the last 90 days moved -39.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £193K a year.

Searches, last 12 months
200K
Growth, 90 days vs prior 90
-39.8%
Conversion, latest week
43.4%
Market size, estimated
£193Ka year
Peak month
December4.5× the quietest month
Top search term
yorkshire puddings178K searches a year

02 · Price

A sale here is worth £2.23.

Listings sell for £2.23 on average, from £0.52 to £4.02. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 5,000 to 6,000 of them. At £2.23 that is £11K to £13K a year per listing.

Average price
£2.23under the $15 to $100 sweet spot
Price range
£0.52–£4.02
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
80K–100K
Units per listing a year
5,000–6,000
Revenue per listing a year
£11K–£13K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

0% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #10 within Bakery. It carries 515 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings
0%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#10in Bakery
Average rating
4.50 starsAmazon United Kingdom average 4.36 stars
Average reviews
515per listing
Listings tracked
13

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 64 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
64 months

Products

Top Yorkshire Puddings products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 23, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 70% of clicks. Leaders hold, but buyers still shop past them.

£0£10K£19K£29K£39K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

5 flat

Sellers

36

Est. top-5 brand share

100%

Top 20: 100%

Est. top-5 click share

70%

Top 20: 100%

Open market

0%

  • Morrisons61%
  • Aunt Bessies26%
  • Iceland9%
  • The Real Yorkshire Pudding Co.2%
  • PONLEE2%

Demand

Yorkshire Puddings search demand

Weekly searches over the year, seasonality beneath. Pick a range.

20K15KSpike '24Black Friday '24Holiday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 4.5×

Search terms

Top Yorkshire Puddings search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • yorkshire puddings178K/yr
  • yorkshire pudding19K/yr
  • yorkshires3K/yr

Reviews and returns

What reviews say buyers love and hate about Yorkshire Puddings

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Taste-Overall”
28%of negative reviews mention “Size-Overall”
<0.1%of orders come back, a rate Amazon rounds to zero
“Bigger than usual”
A buyer, on “Size-Overall”28% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

12 topics

NegativePositive

FAQ

Common Yorkshire Puddings questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data