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worcestershire sauce
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Conversion
Incredible26.1%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Review moat
Good657.78avg incumbent reviews — the moat a new listing must climb
Price range
Okay£1.41–£23.64cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay£137K£137K/yr · 98K searches
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Avg price
Bad£5.32avg listing price — sweet spot $15–$100
Growth
Bad-21.7%90-day search growth — must beat 0% to launch
Competition
Bad85%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand