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Chateauneuf Du Pape

Chateauneuf Du Pape shows low returns (0.3%), but a concentrated shelf (top 5 take 74% of clicks) keeps it on the watch list.

Flapen Score

50
Worth a look
Market size 31Growth 29Conversion 65Competition 21Returns 98Price range 95Avg price 95Brand share 46Review moat 95Quality gap 25
This niche Category average

Is Chateauneuf Du Pape profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Chateauneuf Du Pape is a £143K/yr Amazon United Kingdom market (76K searches/yr). The top 5 brands hold 77% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 50/100.

Chateauneuf Du Pape: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved +3.4% over the last 90 days and 5.8% of searches end in a purchase.

£143K

revenue / yr

Units sold / yr6K
Search volume / yr+3.4%76K
Conversion rate5.8%
Avg price£32.06

Who owns the niche?

The top 5 brands hold 77% of demand, so 23% of the market is open.

23%

open market share

Brands · sellers12 · 11
Top-5 product click share74%
Open market23%
Avg brand age64 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 13 products

Sponsored placement46%
New entrants (1y)3· 0 succeeded
Avg rating4.6★
Avg reviews92

Top Chateauneuf Du Pape products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 74% of clicks — a locked-up shelf that new listings rarely crack.

£0£14K£29K£43K£57K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

12 falling

Sellers

11

Top-5 brand share

77%

Top 20: 100%

Top-5 click share

74%

Top 20: 100%

Open market

18%

  • Clefs des Papes27%
  • La Compagnie Rhodanienne19%
  • Chevalier de Altimar13%
  • Chateau Brotte11%
  • Laithwaites Wine7%
  • Châteauneuf-du-Pape5%
  • Open — no brand owns it (6 brands, 18%)

Chateauneuf Du Pape demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume76KCVR5.8%Products13Brands12Top 5 Brands77%OOS Rate5.6%Rating4.6★Reviews92Avg BSR#126
10K6KSpike '24Holiday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 7.9×

Top Chateauneuf Du Pape search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • chateauneuf du pape red wine55K/yr
  • chateauneuf du pape17K/yr
  • chateau neuf du pape red wine gift4K/yr

What reviews say buyers love and hate about Chateauneuf Du Pape

What buyers mention most, as a share of all reviews.

What buyers love

100% of reviews
Gifting Purpose58%

Good present

Taste-Overall25%

Lovely cheese with great taste finished with a tasty red

Alcohol Flavor17%

Good bottle of wine

What buyers complain about

100% of reviews
Value For Money33%

but not worth nearly £40

Gifting Purpose33%

ruined the gift

Taste-Overall17%

Tanning Taste

Size-Overall17%

However in the small print

Common Chateauneuf Du Pape questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Chateauneuf Du Pape 50/100 on Amazon United Kingdom — Worth a look. The niche generates £143K/yr across 13 tracked products. 0 of 3 products launched in the last 360 days are still selling. Search demand moved +3.4% over the last 90 days.
Search demand for Chateauneuf Du Pape on Amazon United Kingdom peaks in Nov–Dec, where the busiest month runs 7.9× the quietest.