47
chai
Skip itSoft demand (-28.8% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Great8.0%search→purchase rate — share of searches ending in a sale
Price range
Good£3.29–£44.75cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good1,064.4avg incumbent reviews — the moat a new listing must climb
Market size
Good£509K£509K/yr · 505K searches
Avg price
Good£12.68avg listing price — sweet spot $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Okay69%top-5 click share — leaders hold, buyers still browse
Brand share
Bad94%top-5 brand share — brand-locked demand
Growth
Bad-28.8%90-day search growth — must beat 0% to launch