Broom
prices mostly outside the sweet spot ($5.79–$12.56) — Broom doesn't clear our bar today.
Flapen Score
Is Broom profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Broom is a £917K/yr Amazon United Kingdom market (1.4M searches/yr). The top 5 brands hold 89% of demand. Verdict: Skip it — 48/100.
Broom: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved +2.9% over the last 90 days and 8.0% of searches end in a purchase.
£917K
revenue / yr
Who owns the niche?
The top 5 brands hold 89% of demand, so 11% of the market is open.
11%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.
0/100
page quality · 14 products
Top Broom products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Amazon Basics Angled Push Broom Blue&White
- Price
- £6.33
- Rating
- 4.5/5
- Reviews
- 2,998
- Age
- 7y ago
TDBS Soft Indoor Broom (Grey 120cm) - Perfect for Laminate Vinyl or Wooden Floor with Multi-section Handle and Flagged Bristle
- Price
- £7.47
- Rating
- 4.4/5
- Reviews
- 5,319
- Age
- 5y ago
Sweeping Brush Indoor - Durable Floor Brush Indoor Broom with Durable Bristle Broom Laminate Sweeper with Strong Handle For Cleaning Kitchen Bedroom Laminate Wood Tile etc
- Price
- £5.79
- Rating
- 4.5/5
- Reviews
- 369
- Age
- 1y ago
Broom Indoor Sweeping Broom Brush with Long Handle UMAYCOOL Kitchen Indoor Floor Brush with Dense Soft Bristles Perfect for Sweeping Room Office Kitchen
- Price
- £10.58
- Rating
- 4.4/5
- Reviews
- 609
- Age
- 4y ago
Soft Bristle Broom with 1.2M Long Handle Indoor Sweeping Brush for Tile Wood Laminate Floors Lightweight Broom for Home Kitchen Patio Garden and Office Cleaning (Pack of 1) - By Best House
- Price
- £7.60
- Rating
- 4.5/5
- Reviews
- 122
- Age
- 1y ago
Trending
90-day click momentum
Sweeping Brush Indoor Broom - Long Handle Floor Cleaner Soft Bristles Hair Brush - Perfect use for Kitchen Bedroom Living Room Garage House Floors - Duck Egg
- Price
- £6.85
- Rating
- 4.6/5
- Reviews
- 43
- Age
- 10mo ago
EDS 12 Soft Bristle Indoor Broom with 120cm Stainless Steel Handle Lightweight Sweeping Brush for Tile Wood & Laminate Floors Ideal for Kitchen Living Room Patio & Pet Hair Removal (PACK OF 1)
- Price
- £6.32
- Rating
- 4.0/5
- Reviews
- 13
- Age
- 3mo ago
SWISSPACK Broom Indoor Sweeping Broom Brush with Long Handle Kitchen Broom Indoor Floor Brush with Dense Soft Bristles Brooms Perfect for Sweeping Room Office Kitchen (indoor 2) (Black/Grey)
- Price
- £8.27
- Rating
- 4.7/5
- Reviews
- 27
- Age
- 4y ago
LSC 12 Soft Indoor Broom Heavy Duty Sweeping Brush with 120cm Stainless Steel Handle Ideal for Kitchen Carpet Living Room Removes Pet Hair (1)
- Price
- £8.03
- Rating
- 4.5/5
- Reviews
- 55
- Age
- 1y ago
Yard Broom Outdoor Heavy Duty 10 Garden Broom Synthetic Hard Bristle Brush Head with Strong Handle Stiff Sweeping Brush Outdoor
- Price
- £9.32
- Rating
- 4.5/5
- Reviews
- 4,652
- Age
- 3y ago
Newest
by launch dateEDS 12 Soft Bristle Indoor Broom with 120cm Stainless Steel Handle Lightweight Sweeping Brush for Tile Wood & Laminate Floors Ideal for Kitchen Living Room Patio & Pet Hair Removal (PACK OF 1)
- Price
- £6.32
- Rating
- 4.0/5
- Reviews
- 13
- Age
- 3mo ago
Sweeping Brush Indoor Broom - Long Handle Floor Cleaner Soft Bristles Hair Brush - Perfect use for Kitchen Bedroom Living Room Garage House Floors - Duck Egg
- Price
- £6.85
- Rating
- 4.6/5
- Reviews
- 43
- Age
- 10mo ago
Soft Bristle Broom with 1.2M Long Handle Indoor Sweeping Brush for Tile Wood Laminate Floors Lightweight Broom for Home Kitchen Patio Garden and Office Cleaning (Pack of 1) - By Best House
- Price
- £7.60
- Rating
- 4.5/5
- Reviews
- 122
- Age
- 1y ago
LSC 12 Soft Indoor Broom Heavy Duty Sweeping Brush with 120cm Stainless Steel Handle Ideal for Kitchen Carpet Living Room Removes Pet Hair (1)
- Price
- £8.03
- Rating
- 4.5/5
- Reviews
- 55
- Age
- 1y ago
Sweeping Brush Indoor - Durable Floor Brush Indoor Broom with Durable Bristle Broom Laminate Sweeper with Strong Handle For Cleaning Kitchen Bedroom Laminate Wood Tile etc
- Price
- £5.79
- Rating
- 4.5/5
- Reviews
- 369
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products capture 77% of clicks — a locked-up shelf that new listings rarely crack.
Brands
10 falling
Sellers
13
Top-5 brand share
89%
Top 20: 100%
Top-5 click share
77%
Top 20: 100%
Open market
9%
- TDBS The Dustpan and Brush Store39%
- Amazon Basics38%
- UMAYCOOL4%
- Best House Another Fine Product4%
- SWISSPACK3%
- Lifestyle comfort ltd3%
- Open — no brand owns it (4 brands, 9%)
Broom demand & seasonality
Weekly search volume, with the niche's key stats alongside.
No pronounced peak months · busiest ÷ quietest = 1.4×
Top Broom search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- broom482K/yr
- brush277K/yr
- sweeping brush indoor120K/yr
- sweeping brush92K/yr
- indoor broom61K/yr
- soft broom42K/yr
- floor brush55K/yr
- broom indoor47K/yr
- kitchen broom26K/yr
- brooms26K/yr
What reviews say buyers love and hate about Broom
What buyers mention most, as a share of all reviews.
What buyers love
78% of reviews“Overall, it feels well-made and designed”
“Excellent price”
“Strong and sturdy”
“Assembly is simple”
“Useful for cleaning & sweeping”
What buyers complain about
66% of reviews“Low quality”
“Broke on first use”
“to big”
“Could have got a cheaper one”
“it will not clean under cabinets”
Broom return rate & reasons
Why buyers send it back, as a share of all return requests.
0.4%
Return rate
21%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Broom questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
