55
bee pollen
Worth a lookShows low returns (0.1%), but soft demand (-14.7% this quarter) keeps it on the watch list.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Great9.8%search→purchase rate — share of searches ending in a sale
Review moat
Great422.41avg incumbent reviews — the moat a new listing must climb
Avg price
Great£14.95avg listing price — sweet spot $15–$100
Brand share
Good73%top-5 brand share — brands hold most of the demand
Price range
Good£3.29–£26.85cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay55%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay£218K£218K/yr · 148K searches
Growth
Bad-14.7%90-day search growth — must beat 0% to launch