How competitive is the Apple Tea niche on Amazon United Kingdom?

10 brands and 39 sellers compete in Apple Tea on Amazon United Kingdom. The top 5 Apple Tea products take 77% of clicks and its top 5 brands hold 86% of demand.

What do buyers complain about in Apple Tea?

Apple Tea buyers on Amazon United Kingdom complain most about Taste-Overall, Sweetness, Quality-Overall, the themes mined from the niche's reviews. Its return rate is 0.0%.

What does it cost to enter the Apple Tea niche?

Apple Tea sells for £10.02 on average on Amazon United Kingdom, outside our $15–$100 sweet spot. Listings span £3.22–£30.27. The average incumbent carries 308 reviews — the moat a new listing must climb.

Apple Tea

a small market ($41K/yr) — Apple Tea doesn't clear our bar today.

Flapen Score

Skip it

This niche Category average

Is Apple Tea profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Apple Tea is a £41K/yr Amazon United Kingdom market (54K searches/yr). The top 5 brands hold 86% of demand. Demand peaks in Oct–Nov. Verdict: Skip it — 42/100.

Apple Tea: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -17.2% over the last 90 days and 7.7% of searches end in a purchase.

£41K

revenue / yr

Units sold / yr5K

Search volume / yr-17.2%54K

Conversion rate7.7%

Avg price£10.02

Who owns the niche?

The top 5 brands hold 86% of demand, so 14% of the market is open.

14%

open market share

Brands · sellers10 · 39

Top-5 product click share77%

Open market14%

Avg brand age57 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 12 products

Top Apple Tea products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

LEZZO Apple Flavoured Instant Drink - 700g Jar | Traditional Turkish Apple Tea Powder | Refreshing Hot & Cold Beverage Mix | Fruity Flavour Drink from Turkey

Price: £8.32
Rating: 4.5/5
Reviews: 1,285
Age: 9y ago

Dogadan Apple Tea elma cayi Pack Of 4 (80 tea Bags)

Price: £9.50
Rating: 4.6/5
Reviews: 523
Age: 6y ago

Hazer Baba Turkish Apple Tea 250g (Pack of 2)

Price: £12.80
Rating: 4.7/5
Reviews: 55
Age: 11y ago

Hazer Baba Turkish Apple Flavour Tea (TIN) 250g by Food Sanctuary

Price: £8.89
Rating: 4.5/5
Reviews: 273
Age: 4y ago

Dogadan Premium Turkish Apple Tea (Elma Cayi) 20 Tea Bags

Price: £5.15
Rating: 4.3/5
Reviews: 518
Age: 9y ago

Newest

by launch date

Heath & Heather - Organic Apple & Cinnamon Tea Warming Fruit & Spice Infusion Naturally Caffeine-Free Vegan Comforting & Aromatic 20 Tea Bags

Price: £3.53
Rating: 4.1/5
Reviews: 16
Age: 2y ago

Teekanne World Special Tea Turkish Apple Infusion with Fruit and Herbals of Apple Rosehip Orange Peels Figs Hibiscus Liquorice - 20 Teabags

Price: £5.97
Rating: 4.4/5
Reviews: 63
Age: 2y ago

Hazer Baba Turkish Apple Flavour Tea (TIN) 250g by Food Sanctuary

Price: £8.89
Rating: 4.5/5
Reviews: 273
Age: 4y ago

Turkish Apple Tea Powder

Price: £6.90
Rating: 4.3/5
Reviews: 68
Age: 5y ago

Tea People Turkish Apple Tea - Caffeine Free Loose Leaf Tea in Tin Caddy - Fruit Flavoured Traditional Turkish with Natural Dried Apple Pieces - 125g

Price: £9.17
Rating: 4.3/5
Reviews: 102
Age: 6y ago

Competition: brands, sellers & click share

The top 5 products capture 77% of clicks — a locked-up shelf that new listings rarely crack.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

10 falling

Sellers

Top-5 brand share

86%

Top 20: 100%

Top-5 click share

77%

Top 20: 100%

Open market

11%

Lezzo29%
Dogadan27%
HazerBaba14%
Food Sanctuary10%
USAS6%
TEEKANNE3%
Open — no brand owns it (4 brands, 11%)

Apple Tea demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume54KCVR7.7%Products12Brands10Top 5 Brands86%OOS Rate3.5%Rating4.4★Reviews308Avg BSR#45

Peak months: Oct, Nov · busiest ÷ quietest = 1.7×

Top Apple Tea search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

apple tea23K/yr -27.8%8.4% conv.
turkish apple tea18K/yr -4.1%6.0% conv.
apple tea turkish powder5K/yr +13.5%10.3% conv.
turkish apple tea powder4K/yr -12.4%7.1% conv.
apple tea bags4K/yr -44.8%10.5% conv.

What reviews say buyers love and hate about Apple Tea

What buyers mention most, as a share of all reviews.

What buyers love

91% of reviews

Taste-Overall48%

“Great tasting tea”

Flavor14%

“Delicious, authentic tasting Turkish apple tea”

Freshness7%

“Refreshing”

Quality-Overall5%

“good quality”

Sweetness5%

“Its a lovely sweet tea with no bitterness so no need for sweeteners”

What buyers complain about

77% of reviews

Taste-Overall35%

“No real taste”

Sweetness12%

“This is despite little amount of powder used so that it is not too sweet”

Quality-Overall7%

“Bad quality”

Artificial Sweeteners7%

“Far too much artificial sweetener in it”

Flavor5%

“Quite nice, not a lot of flavour”

Common Apple Tea questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Apple Tea 42/100 on Amazon United Kingdom — Skip it. The niche generates £41K/yr across 12 tracked products. Search demand moved -17.2% over the last 90 days.