63
ant spray
Worth a lookShows demand growing +337.4% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Growth
Incredible+337.4%90-day search growth — must beat 0% to launch
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Incredible17.6%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Good68%top-5 brand share — brands hold most of the demand
Review moat
Okay1,997.94avg incumbent reviews — the moat a new listing must climb
Competition
Okay62%top-5 click share — leaders hold, buyers still browse
Market size
Okay£176K£176K/yr · 115K searches
Avg price
Bad£8.69avg listing price — sweet spot $15–$100
Price range
Bad£3.18–£16.87cheapest to priciest tracked listing — scored on the share inside $15–$100