ant spray
Worth a lookShows demand growing +337.4% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Growth
Incredible+337.4%90-day search growth — must beat 0% to launch
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Incredible17.6%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Good68%top-5 brand share — brands hold most of the demand
Review moat
Okay1,997.94avg incumbent reviews — the moat a new listing must climb
Competition
Okay62%top-5 click share — leaders hold, buyers still browse
Market size
Okay£176K£176K/yr · 115K searches
Avg price
Bad£8.69avg listing price — sweet spot $15–$100
Price range
Bad£3.18–£16.87cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, ant spray is a £176K/yr Amazon United Kingdom market (115K searches/yr). The top 5 brands hold 68% of demand. Demand peaks in Apr–May–Jun–Jul. Verdict: Worth a look — 63/100.
Data updated Jul 24, 2026 · scored weekly · How we score niches
ant spray market data
- Units sold / yr
- 20K–25K
- avg 1,250–1,500/product
- Revenue / yr
- £174K–£217K
- units × avg price
- Conversion rate
- 17.6%
- Avg BSR
- #34
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 88%
- Out of stock
- 3.6%
- Avg brand age
- 64 months
- Avg seller age
- 170 days
Competition & brand share
The top 5 products take 62% of clicks — established leaders, but buyers still shop beyond them.Brands
13 flat
Sellers
98
Top-5 brand share
68%
Top 20: 100%
Top-5 click share
62%
Top 20: 100%
Open market
25%
- Deadfast18%
- NOPE!16%
- Raid15%
- Pest strike11%
- Doff9%
- Dethlac7%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +337.4% search growth over the last 90 days.Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 62.9×
Top ant spray search terms
- ant spray52K/yr
- ant killer spray25K/yr
- ant spray indoors17K/yr
- ant spray outdoor6K/yr
- ant spray indoors pet safe4K/yr
- ant killer spray indoor4K/yr
- ant spray killer3K/yr
- ant spray indoor2K/yr
Top ant spray products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 17 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Deadfast Ant Killer Plus Spray 750ml
Deadfast£3.944.5★635 rev
NOPE! CP Ant Killer Spray - 500ml - Spray Long-Lasting Fast Acting for Indoor and Outdoor use
NOPE!£11.374.4★1,909 rev
Ant Killer Spray 500ml - Indoor & Outdoor Use - Fast-Acting Residue-Free Pet & Child Friendly Pest Control
Pest strike£12.824.6★368 rev
Doff Ant & Crawling Insect Killer Spray | Fast-Acting Insecticide for Ants Fleas Cockroaches & More | Ready-to-Use Pump Spray for Indoor & Outdoor Use | 1 Litre
Doff£4.874.4★713 rev
300ml Ant & Cockroach Intant Killer Spray (2) (2)
Raid£8.424.5★800 rev
Newest
by launch date
REPELEM Ant Killer Spray | Ant Killer Indoor & Outdoor | Ant Repellent Indoor | Ant Nest Killer | Ant Spray Indoors | Ants Killer for House | 1L
REPELEM£13.4737 rev
Inoscent Ant Killer Spray (500ml) for Indoor and Outdoor - Non-Toxic Pet & Family Safe. Eco Friendly Non-Staining | Kills on Contact. Ant Control for Home & Garden
Inoscent£11.70151 rev
Entopest Non-Toxic Ant Killer Spray Fast-Acting Insect Control Solution for Home Garden Patio & Indoor/Outdoor Use | Kills Ants on Contact | Pet & Child Safe Formula | Eco-Friendly (500ml)
Entopest£8.67287 rev
Ant Killer Spray 500ml - Indoor & Outdoor Use - Fast-Acting Residue-Free Pet & Child Friendly Pest Control
Pest strike£12.82368 rev
NOPE! CP Ant Killer Spray - 500ml - Spray Long-Lasting Fast Acting for Indoor and Outdoor use
NOPE!£11.371,909 rev
Trending
90-day click momentumREPELEM Ant Killer Spray | Ant Killer Indoor & Outdoor | Ant Repellent Indoor | Ant Nest Killer | Ant Spray Indoors | Ants Killer for House | 1L
REPELEM£13.474.7★
Zero In Total Insect and Germ Killer - 500 ml Anti-Bacterial Insecticidal Spray Protects up to 12-Weeks Kills Flies Ants Wasps Mosquitos Cockroaches Flying and Crawling Insects and their germs
Zero In£4.174.4★
Inoscent Ant Killer Spray (500ml) for Indoor and Outdoor - Non-Toxic Pet & Family Safe. Eco Friendly Non-Staining | Kills on Contact. Ant Control for Home & Garden
Inoscent£11.703.9★
Raid Plant Based Crawling Insect Killer Aerosol Bug Spray For Indoor Use Kills and Controls Spiders Silver Fish Moths Crickets Fleas and Ants 300 ml
Raid£4.694.3★
Dethlac Ant Killer Spray 250ml | Kills Ants Woodlice Cockroaches & Crawling Insects | Insect Killer Indoor & Outdoor Use | Invisible Weatherproof Lacquer Barrier | Trusted Since 1959
Dethlac£6.574.2★
What buyers say about ant spray
What buyers praise and complain about, mined from review topics.What buyers love
“A good way to get rid of ants”
“Met all expectations”
“Great product - very effective”
“It works ok”
“Good spray”
“Easy to use”
“Value for money”
“What I really like about this one is that it doesnt feel harsh or overpowering”
“It is eco friendly”
“Designed for both indoor and outdoor use”
What buyers complain about
“Still got ants”
“Non effective”
“Price-wise, it's not particularly cheap,”
“Defective sprayer”
“The smell is truly AWFUL”
“Item arrived and it had leaked everywhere”
“Trash product”
“Gone in 2 days”
“It was messy and very wet”
“Its appalling that you havent got instructions on the bottle”
Top return reasons
Common questions
- Is ant spray profitable to sell on Amazon United Kingdom?
- The niche generates £176K/yr across 17 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is +337.4%. Flapen's verdict: Worth a look (63/100).
- How competitive is the ant spray niche?
- 13 brands and 98 sellers compete. The top 5 products take 62% of clicks and top 5 brands hold 68% of demand.
- What do buyers complain about in ant spray?
- Top complaints mined from reviews: Pest/Insect Control, Functionality-Overall, Value For Money. The return rate is 0.1%.
- When does demand for ant spray peak?
- Demand peaks in Apr–May–Jun–Jul; the busiest month runs 62.9× the quietest.
- What does it cost to enter the ant spray niche?
- Listings span £3.18–£16.87; the average listing price is £8.69 (sweet spot $15–$100). The average incumbent carries 1,998 reviews — the moat a new listing must climb.