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agar agar powder
Skip itSoft demand (-11.2% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Great11.1%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Review moat
Okay3,092.29avg incumbent reviews — the moat a new listing must climb
Market size
Okay£134K£134K/yr · 130K searches
Avg price
Okay£9.31avg listing price — sweet spot $15–$100
Price range
Okay£2.97–£18.99cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Bad71%top-5 click share — a locked-up shelf
Growth
Bad-11.2%90-day search growth — must beat 0% to launch