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advocaat
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Price range
Great£9.42–£49.08cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great£17.93avg listing price — sweet spot $15–$100
Review moat
Great408.43avg incumbent reviews — the moat a new listing must climb
Conversion
Great7.4%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay£208K£208K/yr · 156K searches
Competition
Bad94%top-5 click share — a locked-up shelf
Growth
Bad-48.3%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand