70% Dark Chocolate
soft demand (-17.1% this quarter) — 70% Dark Chocolate doesn't clear our bar today.
Flapen Score
Is 70% Dark Chocolate profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, 70% Dark Chocolate is a £119K/yr Amazon United Kingdom market (236K searches/yr). The top 5 brands hold 88% of demand. Demand peaks in Oct–Dec. Verdict: Skip it — 48/100.
70% Dark Chocolate: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -17.1% over the last 90 days and 5.1% of searches end in a purchase.
£119K
revenue / yr
Who owns the niche?
The top 5 brands hold 88% of demand, so 12% of the market is open.
12%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.
0/100
page quality · 33 products
Top 70% Dark Chocolate products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Lindt EXCELLENCE Dark 90 Percentage Cocoa dark chocolate bar 100 g
- Price
- £2.34
- Rating
- 4.6/5
- Reviews
- 4,276
- Age
- 6y ago

Montezumas Absolute Black 100% Cocoa Dark Chocolate Gluten Free & Naturally Vegan 90g Bar
- Price
- £2.44
- Rating
- 4.3/5
- Reviews
- 1,875
- Age
- 7y ago

Lindt EXCELLENCE Intense Dark 70% Cocoa Chocolate Bar - 100 g
- Price
- £2.42
- Rating
- 4.6/5
- Reviews
- 2,537
- Age
- 12y ago

Montezumas Absolute Black 100% Cocoa Dark Chocolate Orange & Cocoa Nibs Gluten Free & Naturally Vegan 90g Bar
- Price
- £2.67
- Rating
- 4.0/5
- Reviews
- 1,029
- Age
- 8y ago

Lindt Excellence Intense Dark Cacao Chocolate Bar 100g
- Price
- £3.23
- Rating
- 4.6/5
- Reviews
- 673
- Age
- 10y ago
Trending
90-day click momentum
Lindt - Excellence 100% Cocoa Tablet - Deep Black - 50 g
- Price
- £4.41
- Rating
- 4.4/5
- Reviews
- 1,156
- Age
- 3y ago

Lindt Excellence Intense Dark Cacao Chocolate Bar 100g
- Price
- £3.23
- Rating
- 4.6/5
- Reviews
- 673
- Age
- 10y ago

Lindt Excellence Chocolate Bars (Dark 70% 3 x 100g)
- Price
- £8.02
- Rating
- 4.2/5
- Reviews
- 14
- Age
- 7y ago

Lindt Excellence Bar 90% Cocoa Supreme Dark Chocolate Gluten-Free 3.5 Ounce (Pack of 12)
- Price
- £32.81
- Rating
- 4.5/5
- Reviews
- 3,159
- Age
- 13y ago

Lindt EXCELLENCE 70% Cocoa Dark Chocolate Bar Dark Chocolate Candy 3.5 oz. (12 Pack)
- Price
- £30.27
- Rating
- 4.6/5
- Reviews
- 2,132
- Age
- 13y ago
Newest
by launch date
Harris & James 100% Cacao Chocolate Bar. Made From Madagascan Cacao Naturally Rich In Flavonoids & Antioxidants. Bean To Bar Chocolate Suitable For Vegans.
- Price
- £7.10
- Rating
- 4.3/5
- Reviews
- 101
- Age
- 1y ago

Harris & James 100% Cacao Chocolate Bars. Made From Madagascan Cacao Naturally Rich In Flavonoids & Antioxidants. Bean To Bar Chocolate Suitable For Vegans.
- Price
- £20.95
- Rating
- 4.3/5
- Reviews
- 101
- Age
- 1y ago

Willies Cacao - 95% San Vicente Dark Chocolate bar - 40g - Soft Fruit Notes - Single Estate Colombian Cocoa - Vegan - Artisan Made
- Price
- £3.10
- Rating
- 4.1/5
- Reviews
- 79
- Age
- 1y ago

Willies Cacao - Pure Gold 100% Cocoa Bar - 40g x 12 - Smooth Nutty Notes - No added sugar - Vegan Chocolate - Artisan Made
- Price
- £26.04
- Rating
- 3.9/5
- Reviews
- 63
- Age
- 3y ago

Lindt - Excellence 100% Cocoa Tablet - Deep Black - 50 g
- Price
- £4.41
- Rating
- 4.4/5
- Reviews
- 1,156
- Age
- 3y ago
Competition: brands, sellers & click share
The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.
Brands
13 flat
Sellers
87
Top-5 brand share
88%
Top 20: 100%
Top-5 click share
49%
Top 20: 88%
Open market
9%
- Lindt42%
- Montezuma30%
- HARRIS & JAMES9%
- Willie's Cacao4%
- Callebaut3%
- Green & Black's3%
- Open — no brand owns it (7 brands, 9%)
70% Dark Chocolate demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Oct, Dec · busiest ÷ quietest = 2.1×
Top 70% Dark Chocolate search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- 100% dark chocolate48K/yr
- 70% dark chocolate39K/yr
- 90% dark chocolate31K/yr
- dark chocolate 70%16K/yr
- lindt 90 percent dark chocolate9K/yr
- dark chocolate 90%7K/yr
- dark chocolate 100%8K/yr
- 100% chocolate9K/yr
- 100 dark chocolate8K/yr
- lindt dark chocolate 90 percent cocoa3K/yr
What reviews say buyers love and hate about 70% Dark Chocolate
What buyers mention most, as a share of all reviews.
What buyers love
81% of reviews“Delicious chocolate”
“Amazing quality”
“Its smooth, not sickly sweet”
“Great flavour”
“Good price”
What buyers complain about
68% of reviews“No mint taste”
“Waste of money”
“Extremely bitter”
“Not Sugar Free”
“the listing should be corrected”
Common 70% Dark Chocolate questions
The questions sellers ask about this niche, answered from the tracked metrics.
Best Flapen score
The highest-scoring niches we track right now, across every category.




