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adidas trainers mens originals
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Avg price
Incredible£37.61avg listing price — sweet spot $15–$100
Price range
Incredible£18.07–£83.38cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great26%top-5 click share — an open shelf
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Growth
Okay+6.4%90-day search growth — must beat 0% to launch
Review moat
Okay3,598.11avg incumbent reviews — the moat a new listing must climb
Returns
Bad8.4%return rate — above 5% kills the launch gate
Market size
Bad£28K£28K/yr · 336K searches
Conversion
Bad0.2%search→purchase rate — share of searches ending in a sale
Brand share
Bad100%top-5 brand share — brand-locked demand
Signals High Returns