Skip to content
38

adidas trainers mens originals

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 7Growth 33Conversion 3Competition 89Returns 13Price range 95Avg price 95Brand share 1Review moat 29Quality gap 57

Avg price

Incredible£37.61

avg listing price — sweet spot $15–$100

Price range

Incredible£18.07–£83.38

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Great26%

top-5 click share — an open shelf

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Growth

Okay+6.4%

90-day search growth — must beat 0% to launch

Review moat

Okay3,598.11

avg incumbent reviews — the moat a new listing must climb

Returns

Bad8.4%

return rate — above 5% kills the launch gate

Market size

Bad£28K

£28K/yr · 336K searches

Conversion

Bad0.2%

search→purchase rate — share of searches ending in a sale

Brand share

Bad100%

top-5 brand share — brand-locked demand